Transcription
All right, this is one of the more game-changing workflows I've done with Claude Code to fully automate your SEO, your traffic that's coming to your website. Also, as a bonus, I'm going to show you how to automate your social media as well. So, these two components together, fully automated, saves you thousands of hours of time. It saves you from hiring a team. You can do this yourself, and this works for any niche, any business. This is truly awesome.
So, I'm going to show you the whole entire workflow right now. So, here's some examples of some of the businesses and websites we are doing this with right now. And you can see this is a smaller one. They're only getting like 1,600 in organic traffic. But, I mean, look at this explosion of growth. Pretty pretty rapid growth pretty fast. So, this is what we're seeing with this overall strategy that I'm going to talk about the workflow I'm going to give you.
This one has over 6,000 organic traffic. Again, we're seeing the same type of growth here. Uh and then finally, here's another one about 1,300 in traffic. And like this is probably the most explos explosive growth and also as a benefit of this of this strategy, a good side effect of this uh is the increase in AI citations. So we're seeing uh these websites and businesses get uh noted more in AI overviews in AI citations uh by chat GBT perplexity Gemini you know all the AIS which is taking most of the traffic now. So the more you can get seen in these in these AIs the better and you're going to see and continue to see this type of growth.
So what are we using for this workflow? So this workflow we're going to be using um three apps. Depending on what you guys have, you can use Claude for this Claude code or if you have Chat GPT and you want to use Codeex if you have both of these are through the paid plan. Um, so you can use either one. I'm going to go talk about just Claude, but the exact same thing applies to Codex. You do the exact same things. Uh, and then we're going to connect everything to our social media scheduler, which is Bloato, and then also our SEO tool, which is Arvo. fantastic workflow.
Uh so how actually does this work? So we're going to take this prompt uh that I'm going to give you guys in just a minute, but we're going to break down exactly how this works. We talked about the results, the tools needed. Uh now we're going to talk about the actual strategy. Then I'm going to go into how to build the uh SEO automation and then the bonus attach it to social media.
So how what does this actually do? So basically the way that people are showing up mostly now with traffic in in this new methodology is a they are targeting keywords of course that that's always the same. You know you're targeting the the main keywords in your niche but you want to target those bottom of the funnel keywords. So you have your keywords here. Uh there's top of the funnel and then there's bottom of the funnel. Top of the funnel is more broad. bottom of the funnel is the more specific highv value keyword searches. So this is what we want to target with all of our money pages or content. So for instance, if you know like uh a top of the funnel will be like HVAC technician or HVAC work or AC repair, right? That's more top of the funnel. Um, but the bottom of the funnel will be I need an emergency uh HVAC repair company that can come within the hour or emergency HVAC repair uh that's not uh very expensive or something like that. So, we're talking about like low uh bottom of the funnel, longer prompts, longer search terms that we want to focus with our content.
And then what we want to do is we want to create our content around those keywords. So we're going to have our niche and then we're going to have our content pillars that's going to focus on different a areas of our business. So if we do HVAC, maybe this one's uh AC repair, you know, maybe this one's duck cleaning, uh, you know, maybe this one is commercial. And then we're basically doing our content focusing on the those pillars, but we're focusing on the bottom of the funnel keywords, bottom of the funnel search prompts, and we're doing our content based on that. And then we're also doing our service pages. So maybe this one's on AC repair, right? Um, ideally, you want to do your service pages for all for for not only AC repair, but for all the local areas. you want to duplicate those and do, you know, if you have Miami and then you serve Naples, you want to do one for each. But then what you're doing inside those service pages is you're connecting those. You're linking back to your actual high intent blog articles. And then inside your blog articles, of course, you're linking back to the money pages, to the service pages. So, a customer is doing their search and if you're setting up this correctly, they're either a going to find one of the blog articles, b going to find your money page and bounce to either or depending on their needs and hopefully book a consultation uh and book.
And then what we are doing to really tie this together, since you're creating all this highvalue content, then you can basically take that content and create social media posts from that content because it's already optimized for SEO. You already know the research is done. So then you're going to your social media content is going to work the same way. It's going to focus on these pillars. just going to rotate through the pillars and then hopefully they're going to bounce from the social media content to either your blog pages or your service pages when they find you. So this works together as an allincclusive all comprehensive ecosystem.
So how do you actually do this? So we're going to do this a couple I'm going to show you two ways to do this. I'm going to show you a full automated 100% way to do this and then I'm going to show you a a less automated way depending on your budget and what you want to do. Um, so here is the prompt and you can this is simplified so to make it easy as possible. So literally take a screenshot of this. You just literally copy this into claude or codeex to create this skill. You want to create this as a skill uh in Claude or Codeex and save it. So it's pretty easy. It's pretty self-explanatory once you do that. And then if you have it saved as a skill, then you can basically just do it and save it as whatever you want. I have it saved as SEO content autopilot. So this is literally the skill uh that it's going to pull the information from. Uh each time it runs this, it's going to run your whole automation, your all your SEO automation, your content pipeline.
So what this does, just so you know, once you copy and paste this, then it's going to start setting this up for you. I already have it set up, so I'm not going to run through it. Again, it's very simple. Once you copy and paste this, it's going to basically ask about your business, right? Your website URL, your industry, your niche. Then, it's going to do a competitive and opportunity research. It's going to go out and research all of your competition. If you have a local business, it'll research all of your local competition. It'll find out gaps in the market, what they're doing well, what they're not doing well, and then it comes up with your blog title and keyword generation plan. Uh, it comes up with your content generation pipeline to create all of your content. So, basically, it'll basic then give you a list of titles and keywords to focus on, right? To create content around. So, this is your content plan. So then you can take that content and create fully optima optimized blogs with that information because it did a gap analysis. It did a competitor analysis for this content. So you can go and take this and create your own articles or you can do it in Arvo via their API which is 100% automated or you can do it manually in Arvo.
So Arvo has a couple of options to do it. So we can set this up with their API. So if you go into content uh integrations create integration you can a attach your website which you want to do b you can use their API hit API and give claude the API key. So then it will basically send it to Arvo to create the articles automatically and then post it automatically to your website 100% automated. Now this is a higher tier plan if you want to use their API. If you don't want to use our API, you can just take that information that it's going to spit out and go in here and create the articles manually. It's somewhat manual. You can still automate it. You can create a feed and it'll pull all that information. It'll pull the keywords and titles and it'll just cycle through those. Or you can do it oneoff where I put the keyword in here and create the title and then generate the articles. Uh, so but you can create the feed like if you want to do an autoblog I can go in here create a feed and then basically set up a keyword feed um or however you want to do that. If I set up a keyword feed I can basically have it generate those keywords or you can have it generate from a list whatever you want to do it or again you can do it manually.
But once you have it, you can then configure it. This is what's amazing about this tool is you can configure this to your brand assets. So it's not the biggest thing with ranking and improving traffic right now with AI and all the AI content out there is not creating just slop AI. You have to inte you have to add value. You have to integrate something new, something fresh. You have to integrate your own brand, your website. And this allows you to do that. So you can basically go in here, add your website as a knowledge base. You can format it however you want. You can give it a call to action with your link to your book. now, buy now, whatever you want to do. And then you can add your sitemap. So, it's going to link those pages together like I was telling you in this strategy. Um, it's going to, if you add the site map, then when you create the content, it's going to automatically link that content to your other pages, to your money pages. Um, so that's where this becomes, really, really valuable in terms of being able to do that. Externally link, it'll externally link trusted sources. You can add your own images or it'll create them for you. You can add your own YouTube or it'll create it for you. But then what you're going to get is structured content that is already optimized for SEO using your own brand assets. So it has the metad description, H2s, H3s, alt text. This is a structure that's missing. A lot of people are creating content using AI. It has no structure. So then you either have to a go behind the scenes and create that structure or b people are just posting it without the structure and it's flopping. It's not doing well. So, you got to make sure you're doing it with a structure. Um, but basically, this will fully automate and automatically post for you if you're using the API or you can set it up uh a little bit more manually depending on what you want to do. Uh, so that's that's the first part of this and the information for for Arvo is below.
The second part of this which makes this really really powerful and I'm going to go into some other awesome tools for SEO that Arbo has as well as a bonus for you guys. But the second part of this is basically the social media content. So then what this does is you're creating this amazing content using Claude using all the research it's doing right and this is your RSS feed. So this is your blog RSS feed with this SEO optimized content. So then what this prompt does is it pulls that RSS feed of all your content and then it creates social media posts, captions and posts from your RSS feed. This is automatically SEO optimized. So then it's going to create SEO optimized social media content. So it'll create the content and then you're sending it over to Blato to publish the information. So publish this through Blato. So, Blotado is the social media scheduling tool that I use. Fantastic tool. There's a link below to this as well. But basically, you can set this up two ways. You can do it via Claude uh as MCP connector. So, if you go in or you can do it via their API. You can just give Claude the API and it'll do it that way. Both ways are really easy to do. But if you do it via the MCP, you would just go in here, hit customize, um, and then you would just do connectors, uh, and then you would basically add it as an MCP connector. So you would do add a custom connector, and then you would add the MCP information that you just saw. Uh, so very, very easy to do it that way. Or again, even easier, you can just give Claude the API key, uh, and it'll do it for you.
But basically what this does is it sends that information to Blowado and then you connect Blotado to your accounts. Whatever social media accounts you want to use, you would just in connect it here. Uh, and then it just sends it over and schedules the post. It can also create images for you. So you can create the images on your side through Claude or Codeex or you can use one of these templates in here to create the images that go along with your post which is really cool. I've used the whiteboard infographic a lot. Um, so all of these templates and once you have it connected to Claude or Codeex, you can just tell it, I want you to use the whiteboard infographic through Loado to create the images for these posts. But then it sends it over to Blato to schedule. So you can kind of go in here. Here, these are all created through this workflow. all of these posts, the posts, the captions, the images, uh had it all create created through this workflow. And then it's fully automated. You can schedule these. You can tell it a specific time or you can uh you can pick times. You can create a schedule. Like I have scheduled slots for like 10:00 a.m., 10:00 p.m., and like 3:00 p.m. You can create as many of those slots as you want and just do next available slot. Or you can just, hey, schedule this for 11 a.m. or whatever. I usually do this on a weekly basis on a like a week time frame. So I will run this whole workflow each and every week and I'll get all of my blog content created and scheduled and all of my social media content created and scheduled. Um, so this you can use the first part of this if you just want to do the blog part or you can do the social media part and connect it. And again this becomes you you can 100% fully automate this if you're using Arvo and Blotto's API.
The other cool thing real quick, the other cool features here of Arvo. So, it's obviously an amazing tool for SEO blog content, but there's also other things in here to optimize your website. So, the first thing that you can do is optimize your your website. So, you can give it your website and it'll tell you how to optimize your pages on your website. Any it'll identify any missing metad descriptions, any missing alt text, uh site structure. So all the components here, it'll tell you what to fix and why to fix it. So this is good as an audit feature. Um, the other thing that it can do is monitor your brand and how you're being cited in LLMs. So you can go in here and add a site monitor. Add your website URL and it'll automatically input prompts here, the main search terms that people are using to find you and making sure you're visible on LLMs. And you can add your own prompts. Prompts are basically just search how people are searching longtail search intent. So this is one I did for Semrush just as an example and it's like how can I track my website's performance and identify areas of improvement. All right, this is Semrush wants to show up for that. So you can track that and see how you're showing up at Tatbt Claw Gemini over time. You can track the visibility and the sentiment. Make sure people aren't talking trash. You have positive sentiment. So you can add as many of these prompts as you want. Again, LLMs are taking a lot of traffic. You want to make sure that you're showing up as much as possible.
Uh, the other really cool thing for um for authority is backlinks. So they have uh automated backlinks now. So how this works, this is really cool because backlinks are super important to ranking your website to getting more traffic. So every customer here that does this is put in this backlink pool, right? So when you're creating your blog articles, it's going to include external links as well as internal links. So, it's going to pull from here for the external links that make sense, that match your brand. And these are going to be trusted backlinks. And then vice versa, when these people are creating content, it's going to look at your back links and include uh external links to your to your website, to your pages for that backlink opportunity. And there's thousands and thousands of customers using this. So most people are getting two to five backlinks per day just by simply entering their website here. That's all you have to do and you're automatically uh getting those back links. Uh, and then it tracks them over time. So once you add your website, it'll track, you know, how many you can see all of your back links that you're getting. So this is really really cool. This is included uh as one of the perks of Arvo and this is fantastic to improve your authority, increase your rank. The other thing just is just to note it can create uh amazing news articles. You can create a news feed based on your niche which is really important to capitalize on trends. You can turn YouTube v videos into articles. Lots of really cool stuff you can do with this. Lots of features and benefits to grow your shop. Again, this is what I'm using for uh for these websites uh along with this workflow.
So that is it. Hopefully that makes sense. Again, you can use this in Claude in um in codecs. The only things you need is copy and paste this in there and give it the API keys if you're using the API and then you can tailor it to your brand. You just talk with it if you wanted to tweak it this way or that way, but it'll run the full analysis for you. You can run this weekly to get your full weeks worth of content. You can do it a month of content, however you guys want to do it. Uh, so that hopefully helps you guys out. All the information is below. I'll be back swimming with some more good stuff for you. Uh, check out this other video on amazing SEO automations, AI automations.