Transcription
I'm going to talk about Gen Z, and this is a real point I want to get across to the older generation who got sons or daughters, but specifically your sons. If you got some sons like teenage sons in here, man, I really want y'all to pay attention to this video because it's important.
Like I said, all the fathers and mothers in here who got teenage boys or boys that's eventually going to be teenagers, you need to pay attention to this video and you need to pay attention to what your what what he's watching. Like, pay attention to what your son is watching, cuz I don't think the older generation understand how important this stuff is and, like, you know, the severity of it. And this coming from somebody that's, I'm I'm a I'm Gen Z. I'm just the older version. I'm just the the last, I'm the oldest of Gen Z. I was born in 1997. I think that's the last year of Gen Z or '96, it might be, but I think it's '97. But, uh, just pay attention to this video cuz it's important.
Have you noticed that straight male creators are getting more and more zesty? A lot of you men this generation are way too feminine, bro. You know, a bad [ __ ] let me have to go go on a little girls' trip. Okay. Women don't just support gay men online. They protect them. [music] And some creators have figured out how to adopt those same mannerisms to borrow that protection. Welcome to the zesty files.
Women dominate the creator economy. >> Welcome back to my channel and welcome to a new vlog. >> Nearly 80% of influencers on Instagram are women and 75% on TikTok. But the real power isn't the creation, [music] it's the fandom. Women are significantly more likely to form parasocial relationships with creators, especially when they feel emotionally connected or see themselves in the person on the screen. Naturally, women bond easiest with [music] women creators, but they also bond with men who feel familiar.
>> The Cheesecake Factory has a brunch. Oh, I just know this going to be good. Can I tell y'all about my favorite TikToker, the LaVelle Show? I freaking love him. >> When I hear that friend. >> Men who feel safe. Men who feel emotionally open. Men who move closer to their femininity than their masculinity.
>> [music] >> Most women avoid being too friendly with straight men because friendliness is often misread as flirtation. >> I was just trying to do my job and this man came in asking personal questions about my life, but that video was me being calm, collected, and trying to be safe because I'm not sure how a man is going to respond to my rejection. >> And flirtation can quickly turn uncomfortable. That's where gay men come in.
>> It's crazy that you can get away with anything as long as you're gay. Watch this. Slay [ __ ] I'm sorry. I could not help but notice those abs. Girl, those abs are abbing. No, seriously. >> Thank you. Do you have like an Instagram number or anything? Maybe we can work out >> account or my regular account? >> I want it all, baby. Studies show that straight women trust gay men's opinions more than almost anyone else. Why? Because there's no perceived motive. A straight man might be interested. A woman might be jealous, but a gay man [music] is seen as honest, neutral, and sincere. Which is going to be further from the truth.
Um, somebody submitted one of the comments, I think all those creators are DL anyway. You couldn't pay me to act like that. A lot of them are, but the problem, the point of this video is, I think people need to pay attention to again, for these young black teens, these teenage boys that watch and take into this content. To most of these dudes were Kai and Cassanad and, you know, all these little streamer dudes, like the people who are watching these people are young boys. And the thing is, um, they're young boys and younger girls, but the the problem is they operate in this way where they get love and respect from women because they act gay. There is this thing where women in the new generation look, have this affinity or have this like they pedestalize men who act gay or operate in a feminine way. And it's very much contradictory because on one end, they'll say that the the man today is so weak and effeminate and sassy, but then if you look at who they follow and who they think is funnier or what they think is cooler or what they're intrigued by is a man that acts gay. That's why you have people like Saucy Santana that exist, who's a 6'3", 300 lb dark-skinned gay man who women love and adore. Like they love and adore gay men or men who act in a feminine way. They find it funny, they find it cute, they think it's hilarious, and they don't understand what in actuality what they're doing is they are feminizing the black man, and which is why you have so many weak black men out today who are scared to say their truth or just who are not scared to say their truth, who who are scared to speak the truth or who operate from a place of like being a follower rather than a leader because when you are masculine male, you you get demonized. You get demonized for being masculine. And masculinity is only nowadays with the new women, it's only seen as something that is cool whenever you're spending money or whenever you can fight for your woman, but when it comes to making decisions and having order and structure and leading with an iron fist and and, you know, speaking with your chest and being assertive, somehow that's a problem and it's toxic masculinity. And that's why you notice all of these streamers, like they get the amount of support that they get from the younger, from these young boys, but also from a lot of women because they act gay. I mean, Kai, he do a lot of gay stuff. He say a lot of gay stuff, but I from the from from what he say, he's straight. And that's how a lot of these younger streamers are. And the point of this video is to say that the influence that these people operate in, the way that the way that they're influencing how people are going to see it and perceive it, see it, perceive it, and then follow it. And I don't even think people really realize how deep this goes. And you don't see this with a lot of these white streamers, right? Because this is not a thing over there. Um, you know, those men are allowed to just be regular men. They're not seen as toxic, toxically masculine or sassy or none of that. They're just regular men, and people follow them or they don't. But when it comes to the black streamers, it's always this, you have to be either hyper, a hyper feminine as a man. If you're too masculine, it's a problem, but then if you're too hyper feminine, and like I said, people going to say you sassy or feminine. Somebody said bug breaking 2.0. Exactly.
Within Gen Z males, it is seen as normal to act zesty, even if you don't. If you don't, then you're weird. Man, it's to the point now that if you don't. It's so crazy now. I hear people say this all the time. If you a straight man in Gen Z, like myself, and you don't want to be friends with a gay man, they'll say that you gay because you're insecure, because a real straight man would want to be friends with a gay man. But then if you don't want to be friends with them, then they'll say you're homophobic, because why you don't want to be friends with a gay man? It's you can't win for losing. If you want to be cool with them, you're gay. If you don't want to be cool with them, you're also gay or you're homophobic. Or they'll say you're gay cuz you don't want to be with them because, you know, it it is it's real weird. You know what I'm saying? And like I said, the same women who claim that these new men today are so feminine and so sassy and so emotional and so zesty or whatever, they push and follow these type of people, and they think it's just about a joke, but it's not about a joke. It's about a bigger thing where small things lead to bigger things. This is why all of these streamers act a certain way. And people think it's just, ah, it's not that big of a deal. It is that big of a deal because it's the influence that it and the behavior that it perpetuates. That young men acting masculine is now a problem where they need to like do stuff like this. Let me go back to it. Like they they have to do stuff like this. Like there's no reason why this should be a thing that young black boys is doing. Look at this.
Emotionally open. Men who move closer to their femininity than their masculinity. >> [music] >> Most women >> Like he dancing to a girl rapping and singing about uh that somebody paying money to put some Lululemon leggings on his butt or her butt. And he dancing in a real feminine way with a bunch of women. But it's just funny how he he he like you don't understand like what the influence or how this is turning into a bigger thing. And, you know, somebody said it perfectly, uh, bug breaking. But, you know, a lot of people that don't know the history, don't know nothing about that. The gay man is seen as honest, neutral, and sincere. Excuse me, ma'am. You're really pretty. Thank you. >> I'm gay. Okay. Is that okay? Yeah. That same psychology applies online. When a male creator feels feminine, a woman drops her guard.
>> What's your gay anthem of the moment? My who? Your gay anthem. It's called Ninjas and it's by this this gay rapper named Young Thug. >> [music] >> And once that guard is down, connection forms. Meanwhile, hyper masculine men get dragged for breathing wrong. If people think that I'm gay, I can't. They already misjudged. I'm the straightest man in the world. Man, I ain't going to. I hate guys. Like what? >> [music] >> Hyper masculine creators get dissected, every move analyzed, every mistake magnified. But men who lean into their femininity >> a video or whatever? they get grace. Like women think stuff like this is funny. Well, first of all, Kevin Samuels, um, who's had no absolutely zero record of being a homosexual, but because he said things about masculinity, femininity, relationships, he gets called gay more than a man that would do something like this. Hold on. Right here. Women, the new women, like the new age of women, they like when straight men do stuff like this.
>> Every mistake magnified. Hold on. But men. This right here, what he about to do, y'all just saw it. But the the new women like when straight males act gay and they're seen as straight. But if you're a straight man and you don't act gay, you're seen as gay. Think about how backwards that is. These are the same people who will say that a man can be a woman simply because he puts on a dress and wears makeup. Like this is the world that we living in. Indoctrination. And if they don't like America is really Sodom and Gomorrah, if you really want to be honest. It's really Sodom and Gomorrah. But again, I'm I'm going to say it again. Men and women, but the the new age of women think that this man is a straight man, even though he acts gay. And someone like Kevin Samuels, who's never had any history of being gay or having any proof of being gay, and they call him gay all day, he's seen as gay. But this man right here is seen as straight.
>> Who lean into their femininity. Think it grace. We about to do a video or whatever and tapping your head, patting your head like you have a weave. I'm about to fem- feminine thing you can do. But for whatever reason, he's a straight, he's a gay man, or he's a straight man. Here go. Here go some more stuff. Oh my god. This [ __ ] might be a little zesty for real. Um, let me get a sensational zickin' zalic with a ziyat zoke. But that's where race changes everything. [ __ ] what? At $9.99 honest, neutral, and sincere request to harmless when and if there's a need to protect. Research with the $10 don't know fam. Shout out to my guy. Let's keep going. He made a He about to go into the race thing.
>> zickin' zalic with a ziyat zoke. But that's where race changes everything. [ __ ] WHAT? [screaming] SMILE IF YOU LIKE. THE [ __ ] NO. Feminine behavior doesn't land the same in every community. In white spaces, gay jokes are mostly read as humor coded for male audiences. I'm 200,000 on Twitter. How do I put it? Does that mean? So, there's 200,000 space. Come on with this buffering [ __ ] man. That [ __ ] is annoying, dude.
>> are mostly read as humor coded for This buffering [ __ ] be aggravating as hell, man. every community. [clears throat] In white spaces, gay jokes are mostly read as humor coded for male audiences. >> I'm 200,000 on Twitter. How do I put it? Does that mean? So, there's 200,000 Basically just like chilling there if you think about it. Cuz no, think about it. Could you imagine how many Women often miss it or just ignore it entirely.
>> Zias, can we go ahead and get ice cream? Oh, shut up, dude. Look at James Charles and Adin Ross. James Charles openly identifies as gay. His female audience follows him through his lifestyle, beauty, and trust in his recommendations. Adin, on the other hand, performs femininity as humor. Women don't often I'm I'm sorry for this buffering, y'all. I don't Every time I stream it do this, man. This is so annoying, dude.
>> his recommendations. It's aggravating as hell, man. And then it just do [ __ ] and then it just do that. >> Ross. James Charles openly identifies as gay. His female audience follows him through his lifestyle, beauty, and trust in his recommendations. [music] Adin, on the other hand, performs femininity as humor. Women don't often fully understand it, but men do. Because among men, gay jokes are a sign of closeness, not sexuality. Real [ __ ] know the last step of a male friendhood is acting zesty with each other.
>> [music] >> And women won't understand it cuz they're going to be like, "Oh, that's gay. That's gay." But when a homie is able to make gay jokes with the homie, that's when you know that they're fishually like brothers. In the black community, Bro, what is up with this buffering [ __ ] man? the dynamic is totally different. Black women are far more observant of feminine energy.
>> 10 signs that your man is a punkyona sister. This ain't no ifs, ands, or buts. This [ __ ] is not up for debate. I will not argue with you. They read tone, posture, and behavior instantly. They psychoanalyze. They call it out, sometimes being accurate, sometimes not. So, creators learn to counter. Don't deny it. Don't fight it. Don't overexplain. PERFORM IT.
>> [screaming] [screaming] >> INSTEAD OF DENYING FEMININITY, THEY LEANED into zest. Chris Sails is a clear example. Once widely loved, his reputation collapsed after his breakup with Queen Aizen. His numbers dropped across every platform. With his back against the wall, he tried shot content, then explicit content. Neither worked. Then he pivoted. He rebranded himself as zesty.
>> You know a bad [ __ ] like me had to go go on a little girl trip. You know, I went to Florida and then I went to the same version, the the Virgin Islands, but I ain't invited you though. Hello. But anyways, you about to do some catching up cuz we got a whole bunch of catching up to do, okay, child? A whole bunch of catching up to do, okay, [ __ ] Okay. Okay. Hey, y'all. It's something that we about to get this tea caught, okay, boo boo? Okay, let me stop being zesty for like this video. I'm going to I'm going to try my best not to be zesty, all right, y'all? They said I sold my manhood. [ __ ] [ __ ] it.
>> Gossiping, reacting, and speaking to his audience in the way a gay man talks to his own girls. It didn't matter that it was an act. It felt authentic and it worked. >> I didn't go on live. Chris Sails is showing [ __ ] firsthand that it's never over. I see Chris Sails every time I scroll past anything, it's Chris Sails. The next video is coming up. And a year ago, that was never the case. He seen that being messy and reporting news was what's going to get him the clicks. He ain't looked back since. Druski figured this out early. By embracing exaggerated femininity in his humor,
>> [music] >> he unlocked a massive female audience. >> Girl, come on. I don't know. Can you? Love babies is just so crazy, like I will say the thing with Druski is I I I he's a comedian, so I think I think since he's doing it for comedic relief, I'm not saying it's giving it an okay or applauding it or saying it's whatever, but I [snorts] think for it being comedic relief, I think it's a little different from someone who's like a streamer specifically acting like that just because they want to act like that. You know, Druski does, you know, skits where he's hyper masculine or he do skits when he's a white person. He do skits where he's acting like an Asian or a Mexican. So, he'll do anything. So, I think for Druski it's slightly a little different. But, you know, I think it's more so with everybody else. With Druski, I'm not saying it's a pass, but I wouldn't put Druski in the same light as as everybody else specifically because he is a literal internet on He's an online internet comedian. So, it's a different thing. He does skits. So, it's it's a form of acting for the joke. He's doing it for the joke because that's what he do. Then there's Rakai.
[music] Yeah, this this [ __ ] right here though, this [ __ ] right here is on a different level of doing gay stuff. >> [screaming] >> Arguably the most dangerous [music] zest of them all. One of the youngest rising stars fully in I mean, imagine this is your son. Just imagine that. Like this is what your son went came out to be. I don't care how much money you making, my [ __ ] All money ain't good money and sometimes the money is is is it get caught up in people's head where that's the only thing they care about. At the end of the day, your manhood, your dignity, and your integrity is everything. If this was my son, bro, I wouldn't even want to I wouldn't like disown you. Like, bro. You Imagine you raise your son and this [ __ ] don't have no skills. This [ __ ] is not intelligent. This [ __ ] can't fight. Only thing this [ __ ] The only thing this [ __ ] can do is go cam- get on camera and act like a girl for money. He has no intellectual property. He can't do nothing. He could just get on camera and act like he gay for money and put on a wig and put him make himself into whatever he doing right now. I mean, he done literally told people like he want to suck them up. Like he done told grown men on stream, "I want to give you head." That's what he said to actual grown men on stream. Like imagine this being your son. But because the women think it's funny, hee hee ha ha, and because the young dudes, a lot of these young dudes, these Gen Z dudes, they operate like these dudes, too. They think it's funny, hee hee ha ha, then it's just like, "Oh, it's it's it's whatever cuz it's funny." It It's not It to me it ain't funny. Incorporating zest into his identity. Over 85% of his audience is younger men. Too young to recognize [music] that this is a growth strategy. I'm going to [ __ ] on Twitter. You pee on my [ __ ] on Twitter. They don't see it as marketing. They see it as the new normal. You speak like Rakai. You speak like Rakai. Shut the [ __ ] up, [ __ ]
>> [clears throat] >> Shut the [ __ ] up, [ __ ] I'm telling y'all [ __ ] [ __ ] >> [laughter] >> I'm not even kidding, [ __ ] Y'all talking about that [ __ ] [ __ ] I don't like [ __ ] [ __ ] All my laundry was was dirty, so I took my man's drawers.
>> [music] >> There are only three reasons why a person would click on this type of content. One, why is he acting like this? It's uncomfortable, but it's impossible to ignore. Two, humor. Especially for women, it's unexpected to see a male acting like this >> [music] >> and it's entertaining. Three, familiarity. For men, it feels like an inside joke between best friends. No matter which one pulls you in, you stay and [music] that's the point. Zesty content doesn't just grab attention, it holds it. And in this attention economy, well, that's all you need. I wish this video was longer, but that's it.
Um, yeah, that one little dude, I think he was an immigrant. Probably Dominican or something. Uh, don't even think he's 18 yet. It's weird dudes wearing dangling earrings is weird to me. Wearing man bags, crossing their legs when sitting, wearing skinny jeans, highlights in their hair. I just can't stand fruity type dudes. Yeah, and you see this more often in my generation. You know what I'm saying? Look at these NBA players. Look at Jared McCain. Jared McCain, he like bro, let me let me just let me show y'all bro if y'all don't know who Jared McCain is. He's in the NBA, bro. Let me put y'all on game with with like what buddy do. I mean, you seeing this right now. People don't People think this is like not an indoctrination, bro. It's an indoctrination, my Let me put y'all on to Jared McCain. This is an indoctrination, dude, with these with these young boys, man. Let me put y'all on what buddy. And I don't like I I just I don't know, man. And women love this type of stuff. They love it. They love it. On one end, men are so sassy and feminine today, but this is what these like this is what they follow. Look at Look at dude. Like this is what he do all day long. Notice he got his nails painted. Look at him. Now notice that he got his nails painted white. He's an NBA player, by the way. He played for the Oklahoma City Thunder. He's an NBA player. Notice he got pink and white nails. I mean, look at Look at him. He got red, white, and blue nails. But this is who the This is who the women like. This is who the women follow and gravitate towards. They're wondering why they can't ever find no man. I don't know why men are the the way they are today. Notice his nails are painted, waking up with a bonnet on. This nigga's in the NBA. He's a He's an NBA player. He played for the Oklahoma City Thunder. Like these [ __ ] is goofy, man. These dudes is real clowns, man. Hold on. Hold on. Are you uh Okay. I want to go to another one, too, if y'all ain't seen buddy. Here. He got a whole thing about him just being zesty online. Look at this. That's him, too. And that's not a fake video. That's a real video. This is dude. That's not fake. This is not AI. This is a real video. He used to play for the He used to play for Philadelphia, now he play for the Oklahoma City Thunder. They're like, "No, this is real. This is a real video, my nigga." That was when he was in high school. Look at dude. He twerking. They just called me the zesty hooper. Like this like this is crazy, man. But if you say something about it, then you just I'm I'm They going People going to watch this video and say I'm gay for calling this out. I'm about to show y'all another one. So it ain't even with just regular people. It's these It's these athletes, too, man. And all of this is indoctrination. Here go another one. This Caleb Williams, quarterback for the uh quarterback for the uh Chicago Chicago Bears. Hold on. This is an NFL quarterback. This [ __ ] has pink and black nails in an NFL game. Like you can't Like what are we doing? He got pink and black nails in an NFL game. He got his nails painted. Nails are clear. This is a grown ass man.
>> [laughter] >> Thanks, everybody. The Bears. Loose ass shirt on. It's not Skims this time, though. Again, lovely to meet you. Really quick, make sure your earring doesn't fall out on this side. It looks like it's just kind of looser than the other one. Yeah. Is it a twisty? It's a twisty. >> Okay. You good? Um, and so if it's, you know, if it's been then, you know, >> [laughter] >> This [ __ ] got a pink phone case. Like what do we Like what are we doing, man? What are we doing? I'm older than that [ __ ] though, by the way. I think I'm older than Caleb Williams. But he got a pink phone case, man. At some point it's like I don't know, man. At some point you got to you got to call it out. Dwyane Wade, he another one. His whole son that he called a girl. Like that's the biggest form of indoctrination. That nigga's a terrible father.
>> [clears throat] >> LaMelo Ball be zesty, too. Show clip of him giggling on the court with the one guy. But he wasn't trying to act gay. Like that's another thing, too. Like even in that video, LaMelo Ball wasn't trying to act gay. I don't know why people bringing the what's making that clip go viral. Let's go to the clip. People saying that he was trying Like he wasn't trying to act gay. He just so happened Like this video right here. They was laughing at something. It made it worse because they do stuff like this and he got his shirt pulled up, right? So I'm not saying it was it looked the straightest in the world, but he wasn't They was laughing at something. And just the the the body language looked a little whatever, but he wasn't acting gay. It was like it just happened to LOOK LIKE THAT.
>> [screaming] >> SO YOU GOT SOMEBODY DOING A VOICE OVER. >> [screaming] >> YEAH, so he wasn't trying to act gay. People just made it go viral and made it kind of more than what it was, but he wasn't actively like, "Ooh, let me act sassy like a woman." Um, but yeah, he don't need to be having his shirt open like that. Wade is clearly a a beard. Yeah, Dwyane Wade gay. He been He gay. Ryan Williams be doing the nail painting stuff. I was shocked, never thought. Yeah, man. These dudes is goofballs, man. These dudes real life goofballs, man. But again, you know, if you call it out, you gay. Women going say you gay if you call it out. A real straight man wouldn't care. A real straight man would go to a gay club because a real straight man don't care about being at doing that. It's like, "What, my [ __ ] What?" Come on, man.
So I just wanted to show y'all that. And I really hope that y'all if y'all got any teenage boys, y'all paying attention to what they doing. And like pay attention to their friend group, man. Pay attention to what they watching. Pay attention to what they taking in cuz all of this TikTok stuff, all this little extra zesty stuff, all of this stuff is from online content. And I don't think people realize how deep indoctrination is. I know people think, "I'm a father. I'm a mother. I can But at the end of the day, they going to go their own way. So it's up to you, um, you know, to teach your your children right from wrong, for them to understand what's okay and what's not okay. And if you one of them parents what you see nowadays, these iPad parents where they just get their kids an iPad and let the iPad raise them, your son going to be gay. And your daughter going to be gay. Or she your daughter going to be hypersexual, so she going to be a [ __ ] when she get older. So I'm just putting y'all on game to let y'all know. Let's get to the next thing. Just pay attention to it, man, cuz it's real out here. It's real life real out here.