Transcription
Welcome back for another video. Now I hope you're all doing well, because in today's video we're on the whiteboard. Now I know some of you may be a little bit upset to see me on the whiteboard because you know how atrocious my handwriting is, but um, I'm gonna try and do it good for you guys. All right. Now today we're going to be talking about how you actually go about building a subscription funnel for your OnlyFans.
Now, in case you don't know what a subscription funnel is, it's pretty evident in the name. So essentially, it's a marketing funnel that you're building to get subscribers directly to your OnlyFans. And I'm going to be showing you a good example of an effective subscription funnel and why having a subscription funnel built and in place is essential for your OnlyFans growth. You'll find that all the top performers on OnlyFans have a sort of similar subscription funnel built out, and I'm just going to be outlining it for you guys in this video. So if that sounds good, hit the like button and we'll get right into it.
So let's outline this funnel. So we've got the pen here. Now this is a funnel, so I'm just going to draw it like this and keep it pretty, pretty simple. Now at the bottom of this funnel, this is your paid OnlyFans. This is where you want to get people to. So I'm just gonna do P O for paid OnlyFans, and this is where we want people—this is where the money is at for us, okay? Because they're paying to stay in this community monthly, and they're also paying for the exclusive content that you offer. So essentially, you want to funnel people down to this endpoint here.
Now, in the middle, I'm just going to draw a line here. This should be, anyway, which for most people it isn't, but this should be your free OnlyFans. All right. So when we set up accounts, I highly recommend setting up two accounts: one free account, one paid account. And uh, this free account is gonna be this stage of your funnel, so it's gonna be in the middle of your funnel. And then at the top of your funnel, what we have here is we have social medias, okay? Now this is where we get all our traffic to or from, essentially. Um, so these social medias, they can be, um, you know, TikTok, YouTube—as I said, my handwriting is atrocious on this because I'm using a laptop—so TikTok, YouTube, we want Facebook as well. You can also use Reddit, and you get the gist. So essentially, you just want to add as many social medias or promotional channels as possible to the top of this funnel.
Now, evidently, what we call this sort of content at the top is we call it TOF, which stands for top of funnel. Now here we've got middle funnel, so we're going to label this MOF. Now these labelings are very important because it's going to help you structure your funnel: top funnel, middle funnel, then we've got bottom of funnel, which is down here, okay? Now for each stage of the funnel, you want to make different content. So this is going to be—you're going to be having a random person join at the top here, and you're going to be pushing them down this funnel to your middle funnel content from your top of funnel content, and then from your middle funnel content you're going to be pushing them down to your bottom of funnel.
Now it's important you have very different content at each stage of the funnel because depending on what stage of the funnel they're at depends on what they're looking for or what they need to push them to the next stage. Um, so you find when it comes to top-of-funnel content, essentially you just want to get as many eyeballs on your content as possible, as much attention on yourself as possible. So the key metrics that you're going to be optimizing the top of funnel content for is engagement and virality. Um, so I'm just going to do engagement—you can do E + V—so engagement plus virality is what your top of funnel content should be optimized for because essentially you want to get as many eyeballs on it as possible, increasing your engagement, it can be increasing the algorithms pushing you out, and of course it's going to be increasing your virality. And we want a ton of virality because that virality is going to be great for getting a ton of traffic to snowball into this funnel.
Um, so essentially this is where you need to start when it comes to your funnel. You need to build out your promotional pages on all these different platforms. Now I've listed a few of the main ones, but trust me, there's a lot more platforms than that, and um, essentially you want to make a uh, account on each of these platforms, start promoting, put your top of funnel content on these pages, which is content aimed at increasing engagement and virality on your profiles, and this is an excellent start to your subscription funnel.
Now, once you're getting lots of, you know, subscribers, lots of followers, lots of likes, lots of comments on your actual top of funnel content, this is when you want to start pushing people down to the middle funnel. Now what you do here is you do call to actions. So I'm just gonna do CTA. Now call to actions is how you actually get people from any stage of the funnel. So you also want a call to action down here. Now a top of funnel uh, content pushing people down to middle funnel content requires a call to action to actually push them down. Now a call to action could be as simple as posting on a story on one of your top of funnel platforms saying, "Hey guys, if you like this content, come and check out my free OnlyFans page." Now it's very low commitment because all they got to do is sign up for OnlyFans if they haven't already got an account, and then they can just subscribe to you for free and they can see your middle funnel content.
So once you've got them down on your free OnlyFans, they are in the middle of your funnel. Now, when in the middle of the funnel, again you need to be hitting them with different content to what you would hit them with on the top of funnel content. So the middle funnel content needs to be a little bit more personal; needs to essentially build rapport. So top funnel content again is engagement and virality; in the middle funnel is building rapport, okay? So I'm just gonna do R here for rapport. Sorry, this is a little bit messy, but um, you know, I hope you understand the points that I'm putting across. So middle funnel content is building rapport. So what you can do here is you can, you know, make some personal videos talking about some stuff that you're going on in your life; you can make daily vlogs; you can make voice notes and you can send it to your fans, you know, just anything which actually proves that you're, you know, you're human and someone they can actually connect with. Because if they can't connect with you, then they're not going to go through this whole funnel process, and your funnel is going to be broken at that point.
Um, so once you've got them connecting with you, essentially you can then do another call to action. So on your free OnlyFans page, you can say, "Hey guys, you know, I do even more exclusive content on my paid OnlyFans, um, so feel free to check out this link," and you can link your paid OnlyFans. And then from there, the people who you built enough rapport with will join your bottom of funnel, and uh, from there your bottom funnel content is just essentially uh, exclusive pay-per-views. Now these exclusive pay-per-views are gonna be sent out to you people who are, you know, your loyal fans, your loyal subscribers, and they're also going to be paying you monthly for a subscription, and this is how you make a lot of money.
So I hope this video was very valuable to you, and of course again I just want to stress that this is really like the just the top-level stuff. So, one, you know, it does get a lot more in-depth, and there's lots of different tactics you can use throughout this funnel, and there's lots of ways of setting up this funnel to optimize for conversions, and uh, you know, it's a lot more in-depth than this, but essentially this is the basic outline of how you go about building a solid subscription um, funnel for your OnlyFans. So if you've got value from this video, make sure you hit that like button, uh, comment down any other questions that you have, and if you want access to a free training, you can check out a link in the bio where I give you free training on how to make 10 to 30k plus per month on OnlyFans, what it actually takes to get to that stage, and you can also check me out on my socials. Um, feel free to check out my OnlyFans agency if you want an agency to actually manage your OnlyFans page and your promotion and do all of this for you, and you can also book in a one-on-one consult with me where I'll talk you through any issues that you may be having when it comes to getting started on OnlyFans and making some serious money. So I'll see you guys in the next video.