Transcription
This is from a hotel in Stockholm. It's the lift. It's a series of buttons in the lift. Nothing unusual about that at all.
Except that these are actually not the buttons that take you to an individual floor. It actually says "Garage," "Funk," "Rhythm and Blues." You have a series of buttons. You actually choose your lift music. My guess is that the cost of installing this in the lift in the Lmar Hotel in Stockholm is probably £500 to £1,000 max.
It's frankly more memorable than all those millions of hotels we've all stayed at that tell you that your room has actually been recently renovated at a cost of $500,000 in order to make it resemble every other hotel room you've ever stayed in.
This is from Virgin Atlantic Upper Class. It's the crew salt and pepper set. What's really, really sweet is every single person looking at these things has exactly the same mischievous thought, which is, "I reckon I can heist these." However, you pick them up and underneath, actually engraved in the metal, are the words "Stolen from Virgin Atlantic Airways Upper Class."
If you actually want people to remember you, the most potent things are actually very, very small.