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What Secret Societies Teach Rich People

Prof Jiang Simplified26:02

Transcription

Today we look at the question of networks. Okay, the question is why do rich people join secret societies and why does this keep poor people from succeeding?

Okay, so we we've done a lot of research and we've discovered that people who who succeed um succeed because of networks. Those who know the least about power structures often think they understand them the most. That's what what's called the visibility paradox. And this is this helps explain why poor people don't understand how the rich stay rich because the mechanisms of wealth preservation are invisible if you're not part of them. Okay.

Often the most powerful networks are the ones you've never heard of. They don't recruit publicly. They exist in private. And if you don't have access, you don't even know they exist. So if you're rich, guess what happens? You become successful. And therefore you will join these exclusive societies. You'll have access to private information. You'll know people in positions of power. Okay? Does that make sense? So the question for us is why does this happen? And ultimately what do secret societies teach rich people? Okay.

So we know for a fact that people with network access are much more likely to build generational wealth than people without network access. And in fact, what we know from sociological studies is that merit doesn't really matter. Doesn't matter how talented you are. If you don't have network access, you'll stay poor. If you have network access, you'll build wealth. Okay, so what's the difference?

Okay, so now let's look at what secret societies actually provide. The first thing is information asymmetry. Okay, information asymmetry. So rich people when they're part of these networks, they learn about opportunities before they're public. By the time information is public, the opportunity is already gone. The best deals have already been made. Does that make sense?

So let me give you an example. A rich person is at a private dinner. Someone mentions that a company is about to go public, an IPO. Or someone mentions that a piece of real estate is about to be sold, but it's not listed yet. or someone mentions that a new fund is being raised and they're looking for investors. Okay, this is insider information, information that's shared in trusted circles before it becomes public. And if you hear about it first, you get first mover advantage. Okay? But poor people, they only hear about opportunities when they're public, when everyone knows about them. By that time, the opportunity is gone. Does that make sense? And poor people look at this and think, I'm just unlucky. I'm always too late. But it's not luck. It's information asymmetry.

The second thing is social capital conversion. Okay. The ability to convert relationships into economic value. Now, poor people think networking is about collecting business cards and going to events, right? You go to a chamber of commerce mixer, you meet people. Okay. Um, you exchange LinkedIn connections and that's networking. That's not what these secret societies provide. Okay.

What rich people learn in these organizations is not networking. And the difference is time and trust. Okay. When you meet someone at a public networking event, that's transactional. You're both there to get something. Everyone's trying to um impress. There's no trust. But when you meet someone at a private retreat or at an alumni dinner with 20 people, that's different. You see them repeatedly. You play golf with them. You have dinner with them. You attend events together over months and years. Okay? And once you have trust, that relationship has economic value. So rich person meets someone at the country club. They play golf a few times. They um have drinks, talk about their interests, their businesses, and then 5 years later, one of them has an opportunity, a partnership, a board seat, and they think, "Who do I trust with this?" And they think of the person they've been playing golf with for 5 years. They call them up, and now you have a business deal. Does that make sense?

Poor people don't have access to these environments. They go to public networking events where everyone's a stranger, where there's no time to build trust, where it's all transactional. So, they collect 50 business cards and none of them lead anywhere. Okay? It's about repeated interactions in high trust environments and secret societies provide these environments. Poor people don't have access to them. Okay?

Now, let's talk about credibility signaling. Okay. So if you are rich, you learn how to signal trustworthiness to other rich people. And this is really important because most business deals, most investments require trust. You're not going to do business with someone you don't trust, right? But how do you know who to trust? Especially when there's money involved. Okay?

This is where secret societies come in. They teach you the codes, the markers that indicate you're one of us. Okay? So it might be the way you dress, the way you speak, the references you make, the schools you went to, the people you know. All of these are signals. And if you have the right signals, other rich people trust you. So So let me give you an example. Two people walk into a room. Uh both are trying to raise money for a business. One person is wearing an expensive but subtle suit, the right watch, and uh they mention they summer in Martha's Vineyard. They refer to their time at Princeton. They mention mutual acquaintances. The other person is wearing a cheaper suit. They try too hard to impress and uh they don't have the right references. They don't know the codes. Okay. Who gets the money? The first person. Not because they have a better business idea, but because they signal credibility. They signal, "I'm one of you. I belong here." The second person, even if their business idea is better, doesn't get the money because they don't signal credibility. They're marked as an outsider. Okay?

And poor people don't know these codes. They don't know how to signal credibility because they weren't raised in these environments. They didn't learn the subtle markers. So even if a poor person somehow gets into the room, they're marked as outsiders immediately. And rich people don't do business with outsiders. They only do business with people who pass the credibility test. And you can only pass the credibility test if you learned the codes. And you only learned the codes if you grew up in these networks. Does that make sense? It's a perfect gatekeeping mechanism. Okay.

The fourth thing is risk socialization. Okay. So, uh, we talked before about how poor people can't take risks because they don't have a safety net. But there's another part to this. Rich people don't just have money to take risks. They also learn which risks to take and which risks to avoid. And where do they learn this? In secret societies from other rich people. Okay?

So, you're at a private dinner. Someone tells a story about an investment they made that went bad. They explain what they did wrong, what they should have done differently. you learn from their mistake without having to make the mistake yourself. Okay? Or someone explains how they uh structured a real estate deal using an LLC to protect their personal assets or how they used a trust to minimize estate taxes. This is informal education. You can't learn this from books. You learn it from being around people who are doing these deals. Okay? Poor people don't have access to this knowledge. They can read books about investing. They can take courses about real estate, but they don't have mentors who are actively doing deals. They don't have peers who are sharing their experiences. So, when a poor person tries to take a risk, they don't know how to structure it. They don't know what pitfalls to avoid. So, they're more likely to fail. And when they fail, they lose everything because they don't have a safety net. Does that make sense?

The fifth thing is succession planning. Okay? So, uh, this is how to transfer wealth across generations. How to make sure your kids and grandkids stay rich. And this is really important because most wealth is lost by the third generation. Okay? There's a saying, shirt sleeves to shirt sleeves in three generations. Meaning, your grandfather builds wealth, your father maintains it, you lose it. This is really common. Lottery winners go bankrupt within 5 years. Athletes and entertainers go broke after their careers end. Why? Because they don't know how to preserve wealth. Okay?

But rich people in secret societies, they learn succession planning, how to set up trusts, how to structure family foundations, how to prepare your heirs, how to protect assets from taxes, from lawsuits, from divorce. This knowledge is passed down through families and through these exclusive organizations. Multi-generational membership. Your grandfather was in the society. Your father was in the society. Now you're in the society. And you learn from people who have successfully transferred wealth across generations. Okay? Poor people don't have this knowledge. Even if a poor person somehow gets rich, they don't know how to preserve it. They don't know how to structure their assets. So the wealth disappears. And we look at this and we say, "See, poor people can't handle money." But that's not true. They just weren't taught how to preserve wealth because you learn that in exclusive networks and they don't have access to those networks. Does that make sense?

Now, let's talk about how people misunderstand this system because there are some concepts that people get completely wrong. The first one is networking. Okay, everyone talks about networking. You need to network, build your network, attend networking events. But this is a fundamental misunderstanding of what networking actually means. And uh poor people think networking is about quantity. Meet as many people as possible. Build a big LinkedIn network. But but that's not networking. Okay.

Rich people know that networking is about access to specific networks. Not about how many people you know, but about which rooms you can enter. Okay? So a poor person might know 500 people, but if none of those 500 people have power or resources or connections, that network is worthless for building wealth. Meanwhile, a rich person might know 50 people. But if those 50 people are all powerful, well-connected, wealthy people, that network is incredibly valuable. Does that make sense?

And here's the key difference. Poor people network in public spaces, uh, conferences, networking events, and, uh, these are broadcast channels. Everyone has access, which means there's no exclusivity, which means there's no trust density. But rich people network in private spaces, private dinners, alumni gatherings. These are private channels. Not everyone has access, which creates exclusivity, which creates this trust density. Okay? So when people say just network more, they're missing the point. It's not about networking more. It's about accessing different networks. And poor people can't access those networks because those networks are secret. They're um exclusive. Okay.

The second misunderstanding is the idea of mentorship. Okay. Find someone successful who can guide you and give you advice. But guys, this is wrong. Um, poor people seek mentorship and uh, rich people get sponsorship and these are completely different things. Okay, a mentor gives you advice. They meet with you for coffee. They review your resume. They give you encouragement. This costs the mentor almost nothing, just their time. And it benefits the mentee a little bit. You get some guidance, but that's it. Okay.

But a sponsor is different. A sponsor takes risks on your behalf. They introduce you to their network. This costs the sponsor a lot. They're putting their reputation on the line. They're using their social capital on you, but it benefits the protege enormously. You get uh introductions. You get access to rooms you couldn't enter on your own. Does that make sense? So why do rich people get sponsorship while poor people only get mentorship? Because sponsors only take risks on people they trust. And they only trust people from their network, from their secret societies. Okay? If you're in the country club and you meet a young person who's sharp and ambitious and they're the child of someone you know and trust, you'll sponsor them. You'll introduce them to people because there's trust. But if a random poor person asks you for mentorship, the most you'll do is give them advice because there's no trust. You don't know them. So you won't risk your reputation on them. Okay? And this is why mentorship doesn't lead to success. Advice is cheap. So access is valuable. And access only comes through sponsorship. And sponsorship only happens within trusted networks, within secret societies. Okay.

Now, let's talk about the systemic structure. I call this the broadcast game versus the private channel game. Okay. Poor people play the broadcast game. All their information comes from public sources, job postings, newspaper ads, public stock market. Okay? These are broadcast channels. Everyone has access to the same information at the same time, which means there's massive competition. If there's a job posting online, there might be a thousand applicants. If there's a stock that's public, there are millions of potential investors. So, you're competing with everyone, and the best opportunities are gone before they become public. Does that make sense?

Rich people play the private channel game. Their information comes from private sources. Word of mouth, insider tips, private dinners, phone calls. Okay, these are private channels. Not everyone has access, which means there's much less competition. If someone tells you about a business opportunity at a private dinner, you might be one of five people who knows about it. If someone introduces you to a potential partner through their network, you're not competing with thousands of people. You're the only candidate. Okay?

Because poor people optimize for visibility and rich people optimize for access. And these are completely different strategies. Poor people don't have connections. They don't have networks. So how do they prove their value? Through public credentials, through visible achievements. Okay? They collect degrees, certifications, uh public recognition, social media followers, anything that signals competence publicly because without connections, credentials are the only way to get noticed. Does that make sense?

But rich people optimize for access. They don't need to prove their value publicly because they have private channels. So instead of collecting credentials, they collect connections. They focus on building relationships with powerful people, on getting into the right rooms, on being part of the right organizations. Okay? And here's the thing. Credentials get you in the door, but connections get you the corner office. Credentials might get you a job interview, but connections get you the job offer without the interview. Uh, connections get you the deal. Okay? So poor people spend years collecting credentials, going to school, getting degrees, building their resume. And yes, this helps them get entry-level positions, but it doesn't get them wealth because wealth comes from access, from being in rooms where opportunities are distributed. And you don't get into those rooms through credentials. Uh, you get into those rooms through connections, through being part of secret societies. Okay.

There's an influencer with a million followers. They try to raise money for a business, but investors don't care about followers. So, the influencer struggles to raise money. Meanwhile, there's an unknown person with zero zero public presence, but they have an introduction from a trusted source and uh they meet with an investor. The investor trusts the introduction. The unknown person gets a $10 million check. Does that make sense? Public reputation is noisy. Private trust is valuable. And you build private trust through secret societies, through exclusive networks, not through public performance. Okay.

So the question becomes, is there any way for poor people to escape this system to access these secret societies? And the answer is yes. But it's really, really hard. Let me tell you about five possible escape routes. The first is credential arbitrage. Okay, credential arbitrage. This is when you use a credential to access a network you couldn't otherwise reach. Uh, the most common example is getting into an elite institution like Harvard or Yale through a scholarship or affirmative action or luck. Okay, so you're a poor kid. You get into Harvard. Now you have access to the Harvard network. You can join Harvard clubs. You can attend Harvard alumni events. And uh, you can meet other Harvard graduates who are now powerful and wealthy. And through this network, you can access opportunities. Okay, this is how I did it. I was born poor. I lucked into Yale. And Yale gave me access to networks I never would have had otherwise. Does that make sense?

But here's the problem. Even if you get the credential, you still lack cultural fluency. You don't know the codes. You don't know how to signal credibility. You're marked as an outsider. First generation students at elite schools often struggle to leverage the network because they don't know how to navigate it. They don't have the social capital. So yes, credential arbitrage can work, but the success rate is low. Most people who get the credential don't successfully leverage the network. Okay.

The second escape route is marriage or adoption. Okay, marriage or adoption. This is when you marry into a wealthy family or you get mentored and essentially adopted by a wealthy person. And through that relationship, you gain access to their networks, their social circles, their secret societies. Okay? So, you're a working-class person. You marry someone from an old money family. Now, you attend family events. You meet family, friends, you're introduced to business opportunities, you're brought into the circle, or you work for a wealthy person, and uh, they take you under their wing. They introduce you to their network, and slowly you become part of their world. Okay, but here's the problem. You lose your original identity. You're code switching constantly. When you're with your new wealthy friends, you act one way. When you're with your old poor friends and family, you act another way. It's exhausting. You may have impostor syndrome. Never feel like you fully belong in the rich world. And your original community feels like you've abandoned them. So yes, this escape route works for some people, but it's psychologically costly. And the success rate is low because most marriages and most mentorships stay within class boundaries. Okay.

The third escape route is geographic arbitrage. Um, this is when you move to where rich people congregate like Greenwich, Connecticut or Palo Alto or Aspen, places where wealthy people live and work and play. And you work service jobs initially. You're a ski instructor, you're a personal trainer, you're a waiter at a high-end restaurant. And through these jobs you meet rich people, you observe them, you learn from them and eventually maybe you infiltrate their networks. Okay, there are stories of people who did this successfully. They moved to Aspen. They taught skiing to billionaires. They became friends with their clients. They got introduced to opportunities. But here's the problem. These places are expensive. It's hard to live there on service wages. And it's really hard to transition from service worker to peer. Most rich people don't see their ski instructor as a potential business partner. They see them as staff. So the success rate is very, very low. You need to be exceptionally charismatic and lucky to make this work. Okay.

The fourth escape route is value capture. Okay. This is when you become so valuable in a narrow skill that rich people need you. And through serving them, you eventually become their peer. Okay? So, you're a brilliant engineer or an exceptional doctor or an elite lawyer. You serve rich clients. You solve problems they can't solve themselves. And over time, through repeated interactions, you build trust. And eventually, they start to see you as a peer. They invite you into their circles. They introduce you to opportunities. You transition from service provider to partner. Okay, but here's the problem. You need to be in the top 1% of your field. You need to be so good that rich people seek you out. And even then, it takes decades. And most people who succeed through this route had advantages to begin with. The brilliant engineer went to MIT. The exceptional doctor went to Harvard Medical School. The elite lawyer went to Yale Law School. So they already had some level of credential and network access. Pure value capture from nothing extremely rare. Okay.

So now we come to the final question. Why does this system stay stable? Why doesn't it change? And the answer is that both groups benefit from the current system. Rich people obviously benefit. Secret societies give them information asymmetry. They hear about opportunities first. They have trust density. They only deal with vetted people which reduces risk. They have barriers to entry which keeps out competition and preserves their advantages. They have legitimacy protection. If poor people understood how much wealth comes from networks and not from merit, they would demand systemic change. And they have generational transfer. Networks are inherited. So their children and grandchildren will also be rich. The system preserves dynasties. Okay.

But here's the interesting part. Poor people also paradoxically benefit from not knowing about secret societies. Let me explain. If a poor person truly understands that secret societies control access to wealth, that's psychologically devastating. It means that no matter how hard they work, no matter how talented they are, they can't succeed without network access and they can't get network access. So their entire strategy is feudal. Okay? It's much easier psychologically to believe in meritocracy, to believe that success comes from hard work and talent because if that's true, then they still have a chance. They can still hope that if they work hard enough, if they're talented enough, they'll succeed. But if they admit that success requires network access and they don't have network access, then they have no hope and humans need hope. So they choose to believe in meritocracy even though it's not true. Does that make sense?

So what do secret societies teach rich people? They teach information asymmetry. They teach social capital conversion. They teach credibility signaling. They teach risk socialization. They teach succession planning, but more than that, they teach you that you're part of a special group, that you have access others don't have, that you should protect this access, that you should pass it on to your children, and that the system should stay exactly as it is because you benefit from it, and your children will benefit from it, and their children will benefit from it. F.