Transcription
The best decisions often don't feel good in the moment. Often what feels good is not what is good for you.
Honest feedback, tough choices, pushing people out of their comfort zones; those are all uncomfortable things to do, but they are necessary to grow without dysfunction.
Being nice often results in actually being mean in the long run because you sabotage your company and your people. Embracing discomfort leads to short-term pain. Unironically, it also leads to long-term success.