Transcription
YouTube just released a brand new algorithm update that makes it easier than ever before to get views, get subscribers, and ultimately get monetized on YouTube so long as you make the six changes I share with you in this video because they've completely changed what kind of content you should be creating, how you should be using AI, and they've released a bunch of new settings that you need to make sure you're disclosing the right things in your content, otherwise, they could end up banning your channel. So, let's dive into all of it.
Change number one is a bunch of new statistics just came out about what you should be including in your thumbnails and you're going to find this incredibly interesting. Okay, so there are 10 different notes and changes that you need to be aware of. The first one is that face presence, aka having a face in your thumbnails, is going to drive twice as many clicks versus not having a face in your thumbnails. This applies both for long-form content and for shorts content. The second thing that you're going to notice is that real thumbnail photos outperform illustrations. So, if you use an illustration like what's on the left right here versus actually having a person here, guess what? The actual person on the right-hand side is going to drive more clicks. Also, even if that person is going to be AI-generated or an AI version of you.
The third thing that we're going to find is actually coming with the title. So, second and first-person titles, for example, you/your, that will actually give you a 100% lift in how many views you get and first-person titles like I/my/we give you a 106% lift. So, you want to make sure that you have those inside of your titles. In addition to that, putting the year in your title is actually going to deboost your video. It's going to get 40% less views unless you're posting it November to February 4 that upcoming year. So, in November, in December, January, and February, you want to post about the upcoming year. For example, if it was November 2025, you'd want to post about 2026. Otherwise, it's going to decrease your reach. In addition to that, yellow is the worst performing thumbnail color, lowers your views by 5%. I'm talking about literally the entire thumbnail being yellow. Green is the best performing thumbnail color, it's going to increase your views by 10%.
The ideal video duration right now if you're uploading long-form content is going to be 12 to 20 minutes. Ideally, your hook length should be 27 to 45 seconds. 96% of top-performing videos put a call to action in the first 10% of the video. In fact, the top-performing videos on YouTube right now have three calls to actions in them. And then finally, strategic capitals in your title is going to give you a 52% lift. That looks like this where how this title gets more clicks, this and more in all caps. This is going to increase your views by 50%. You want to make sure that you're using these 10 principles right now on YouTube to help increase your reach.
Change number two is that YouTube is now completely changed how they're actually handling AI content. You want to make sure that you don't skip this part because this literally could get you banned or demonetized even if you're not using AI. So, these changes right here come actually directly from YouTube. So, the first one is that they are making new AI disclosures simpler for creators and clearer for viewers. So, right now, the way that this essentially works is you have to disclose whether or not your video's AI generated. And like 99% of YouTubers that I talk to don't even realize this exists. For example, if we come over to my AI channel, this most viewed video has over 600,000 views. If we actually come into the details of this video, I did disclose that this was actually AI generated cuz this video's about HeyGen and how to create AI avatars. If we come down here, we can see that under more details right here, AI in use, I put yes because this video does make a real person appear to say or do something they didn't do because I cloned myself. It alters footage of a real event or place or generates a realistic-looking scene that didn't actually occur. But like I said, YouTube is now making this easier.
So, labels for realistic AI-generated content are now going to appear on the actual video itself both for long-form content and for videos. This is basically just going to be better disclosure to the viewer of, "Hey, this is AI generated." In addition to that, they're introducing automatic AI detection to help creators label their AI content more effectively. Essentially, the way that this is going to work is when you upload a video right now on YouTube, it goes through a checks process in order to see if it can be monetized. It makes sure that you don't have anything that is actually against any monetization rules or things like that on YouTube. Well, now they're also going to be doing this for AI. In addition to that, they're going to be giving channels 18+ access to their likeness detection technology to help them spot AI deepfakes of themself. Doesn't matter how many subscribers you have, if you're monetizing or if you posted a video yet, everybody's going to actually get it. And then here's what these things are actually going to look like on YouTube's UI. So, this right here is what the label is going to look like on a short. You're going to see AI in the bottom left-hand corner. In addition to that, we are also going to see the same exact thing with this introducing automatic detection. So, this will now in May 2026, which obviously is this month, this is now going to go through and automatically detect whether or not you're actually using AI and whether or not you should be disclosing this. In addition to that, we're going to see right here that you can still go through and manually check it no. But, one thing I would be hyper aware of is if you lie to YouTube about this, you're going to get demonetized, you're going to get your channel banned. If you don't believe me, look up on Reddit people getting their channel banned because of AI detection. People are getting banned like crazy. That could be an AI voice, that could be an AI avatar, it could be creating something with AI as part of the video. If it's an image or video that's being shown and it's AI generated, I would make sure that you're definitely disclosing this.
Change number three is I would strongly urge you right now if you have a growing YouTube channel to open up a second and a third YouTube channel because this strategy is crushing it right now for so many people. Let me show you an example. Okay, so a perfect example of this is going to be what Alex Hormozi right here is doing. So, we could see that he has his main Hormozi channel. If we come under videos right here, we could see that he posts once a week on long-form content on this channel. If we come over to shorts, the last time I checked this, he was posting about eight shorts a day. Let's see if that is still true. So, we could see right here, 2 days ago, we see 1, 2. We come down here, we have three. So, it looks like he's posting around three a day right now. Actually, we have 3 days, 1, 2, 3, 4, 5, 6. It looks like six. So, he's posting anywhere from like three to eight times a day on YouTube shorts on this channel. With long-form content, he's only posting once a week. But, if we actually come over to his home page, then we actually scroll down here, we're going to see other channels that he has. So, like this More Mosey channel right here. If we come over here and look at videos right here, what we're going to find is that he's posting a ton on here. If we just look at 14 hours ago, he posted four times. 20 hours ago, he posted three more times. So, in the last 24 hours, he's posted seven long-form videos on this channel. But, what we'll also see is that he's actually not posting any shorts over here. So, essentially, what he's doing is he's now using multiple channels. On one of them, he posts low content in terms of volume, long-form, and a ton of shorts every day. On the other one, he's posting a ton of long-form and barely any shorts. And that's the strategy that you should also be implementing if you want to maximize the amount of content that you are currently putting out. You should have two to three channels. They should each be focused on different types of content, but they should all be posting every type of content. You just want to make sure that the cadence is going to be broken up appropriately. And essentially, what this allows you to do is flood the zone with things in your niche. You'll be able to rank for search way much better. You'll be able to actually put out trending videos way better. And this also allows you to actually take a step back and not have to edit or produce your content as much in order to get as much content out. And this right here will increase the amount of subscribers you get, the views you get. And this right here significantly increases the amount of business that you can actually generate and strum up on YouTube.
Now that next thing you need to make sure you're doing is you need to make sure that you are hooking up YouTube to Claude. If you aren't using this AI workflow that I'm about to share with you, you're at a serious disadvantage. You're going to spend way too much time creating content. You're not going to be getting the results that you want when literally AI could be doing most of the work for you and I'm going to share with you the exact prompts that I use to automate my channel. So when you actually have YouTube hooked up to Claude, you're going to be able to do some pretty crazy things. For example, you'll be able to come over here every morning and say something like, "What topics are trending in my niche? Please list them out by VPH and let me know what I should upload about today." Now what this is going to do is this is not just going to use Claude or ChatGPT or Gemini. It is actually going to scan YouTube and access YouTube's data in order to actually give us an answer right here. We can see that this is actually loading up tools in order to be able to do this right here, which is pretty awesome. This is now using VidIQ. It's going through all the different trending videos. It's thinking through all this and this is actually going to give us a really good strategy right here, which is pretty cool. Now guess what? If we actually had this set up in Claude Co-work, we could schedule this out as a task so that this happens every single morning without us actually prompting this. And this isn't the only thing that you could do here. If we open up another chat, we could say something like, "Go through my last [snorts] seven uploads on my YouTube channel. Let me know what I can improve in my content and in my packaging." Now what this is going to do, and again, you could set this up to happen every single week, it's going to go through all of your content and actually tell you, "Hey, this is what you should have done differently." And look at this. It's literally pulling my channel's recent uploads. It's analyzing them. It's going to watch the videos. It's going to look at the thumbnails. It's going to look at the titles. It's going to look at the script. It's going to look at the analytics and it is going to give me actionable advice.
Now, if we come back over into here, we can see right here that this went through and actually pulled all these different trending topics right here in my niche, shows us the actual views per hour, the video, the channel subscribers, how much of a breakout video it is, and these are a bunch of different things that I otherwise would not have found right here. Gives us the best themes right here. What they would upload today and what we could actually do is we could say, "Great, please script this out in my format." Then guess what this is going to do. This is now going to go through and this is going to script this out using the exact method that Claude knows I like to script my videos out with and it's going to do this incredibly quickly. And what's even cooler, it's actually going to base this off of what is actually working on YouTube because if you're working with AI, be it Claude, be it Gemini, be it ChatGPT, and it is not hooked up to YouTube and actually getting its advice or getting what you should do from YouTube, well then guess what? You're at a massive disadvantage. Now, the best part about this YouTube and Claude integration is that you can get started with it today using vidIQ's MCP. And if you go to the pin comment below, you can get started with it for only $1. This is an absolute no-brainer. It's immediately going to allow you to automate your YouTube channel and automate a lot of the tedious tasks that you are currently doing. So, what are you waiting for? Go to that pin comment below and get started with this today. It's going to help you get more views, get more subscribers, while spending way less time creating content.
Now, change number five is you need to make sure that with your content, you have perfect alignment on three things because these three things are going to completely determine whether or not YouTube pushes out your content. It doesn't matter if you're going live, if you're uploading long-form content, or if you're posting shorts on YouTube, you need to make sure that one, your packaging is correct, aka your title and thumbnail stand out and somebody's going to want to click on it. Two, that the length of your content is correct, and yes, having just a few minutes or a few seconds off could actually destroy your reach, and then that third thing is you need to make sure that the topic that you were going after is the highest view per hour topic. If you get just one of these things right, you won't go viral. If you get two of them right, you won't go viral. If you get three of them right, then you have a chance of actually getting the views and virality that you deserve, but let me walk through exactly how you could figure each of these out.
Okay, so when it comes to that first thing, which is going to be figuring out what length you should be creating your content, whether you're uploading long-form content or shorts, you want to come into your analytics, you want to click on trends, you want to type in whatever you're going to be posting about. For example, I'm posting a video today about Claude Opus 4.8 on this channel. So, I'm going to type in the topic of the video right here, and then this is going to allow us to search through long-form content and shorts content in order to figure out the best length in seconds. Because what we're going to be able to do is actually come over here, come under show all, we could see all videos, and we could see that these videos are predominantly anywhere from 12 minutes to 28 minutes right here. So, if I wanted to upload a video on this topic, ideally, I want it to be at the longer end of that spectrum. Because if not, what's going to end up happening is you aren't going to keep people on YouTube for a long enough period of time. In addition to that, this will actually show you what videos your video is going to show up against. So, we could see right here that my videos are going to show up against all these videos. So, when I craft my title or when I craft my thumbnail, I want to make sure that both my title and my thumbnail are better than these videos to make sure that I stand out amongst them, and I'm actually going to get clicks, and I'm actually going to get views. And then that views per hour metric is actually something you're going to be able to find on VidIQ that I was showing you earlier. So, again, let's say that we come over here, we type in Claude Opus 4.8, because that's what I'm going to be posting about. This will actually allow us to come over here and look at the videos and see which ones of them are getting the most views. This one's getting 1,100 views every single hour. This one's only getting 63. This one's getting 115. This one's getting 53. So, this will actually allow us to be able to see what our outlier videos, what our trending videos under here. And this will actually tell us that this is down this hour. This is up this hour. And this allows us to actually say, "Hey, this is what we should be creating." In addition to that, if we come under thumbnails right here, you're going to see all the different thumbnails that are performing well for this topic so that you could easily see what you need to stand out against. You could see all the channels that are posting about this. You could see all the different shorts that are posting about this. And if we come under keywords right here, we can actually see whether or not it's going up or down in search volume. And this is going to help you actually create a good video because you want to be focused on these three metrics to make sure that you're actually uploading something that YouTube's algorithm, one, wants to push out, two, that your audience cares about. And having these types of metrics on YouTube is just going to help you have a huge advantage over your other competitors that don't use stuff like this.
Now, if you feel like you're shadowbanned on YouTube and you want to learn how you could fix it and what you could do to prevent it, I would strongly suggest you check out this video right here that walks you through how to identify whether or not you're shadowbanned on YouTube and what you can actually do in order to fix it. That sounds interesting. I'll see you over there.