Transcription
It is the guy selling the shovels at the peak of the gold rush, isn't it? This is one hell of a gold rush. They have no magical monopoly power in the end.
The history of the Mag 7 is divided into two halves. The half up until now where basically they each individually owned an area and the half going forward where increasingly they fight it out tooth and nail to see who is the biggest and best in AI.
Welcome to the Master Investor podcast with me, Wilfred Frost, where we celebrate and learn from the success of the greatest investors, business leaders, and politicians in the world, giving you, our listeners, the edge. We're recording this on Wednesday the 9th of July with the Footsie 100 up 8.5% year to date. The S&P 500 up 6.5% year to date. And perhaps most notably today, Nvidia just hit a $4 trillion market cap, the first company ever to do so.
Well, I've said throughout on this podcast that we want to learn from the best. And today we really do have one of the best, perhaps the greatest British investor around today, Jeremy Grantham. He is the founder, chairman, and long-term investment strategist of GMO. At their peak, he was managing a staggering 155 billion. And he's famous for having correctly predicted some of the biggest market bubbles of the last five decades, including but not limited to the Japan bubble of the 1980s, the dotcom bubble at the turn of the century, and the housing market bubble in 2008. And he is my esteemed guest today. Jeremy, welcome to the Master Investor podcast.
Thank you. Nice to be here. Well, I I mentioned there that you've predicted some of the biggest bubbles of the last few decades, and you've studied many going back for for centuries. I mean, it's fair to say that stock market bubbles and the crashes that follow them are an area of passion for you.
Yes. And and let me say that I'm not going to be very optimistic today for which um I'm sorry, but you can't get blood out of a stone. And um the good news for the listener is that I have not been um responsible for portfolios for 15 years. So you are hearing my view as a long-term historian. I I I keep up. I'm particularly interested in uh the great bubbles. I've always argued that they're in the end the only thing that really counts is the forming and breaking of the great bubbles. And uh I think you listed all of them that really matter with the probable exception of the Nifty50 in 1972 where for the only time in history quality stocks, boring old things like Coca-Cola went to a 50% premium and then uh became out of fashion for the next 20 years.
Well, I wonder if we can do a bit of a deep deeper dive on the dotcom bubble at the turn of the century because it seems like it mo might be the most similar to today with tech uh being at the center of it. Is that fair to say that comparison? And when did you start to call the top in in that bubble and why?
The market had never sold above 21 times earnings on the S&P. um which it hit in uh 1929 at the peak and it never got back there until until um that that bubble really in um 97 December it finally reached 21. So since that was the highest PE in history, GMO and I became officially bearish and we watched the PE rise from 21 steadily to 35 on rising earnings. This was a very painful experience. Lasted for two and a/4 years and we started out bearish. We became by u 99 extremely bearish.
So obviously that was a decent period of time where you I think it'd be fair to say were too early. Did it cause a great deal of damage to your business? Was it was it financially painful to you have been too early?
You can't possibly call a bubble or a bust uh to the right day except once every several lifetimes uh by sheer luck. What you can do though is identify bubbles that will eventually burst. And that turns out in the past to have been intellectually pretty straightforward. You can measure them. Some of them went their way very high and all of them eventually go back to trend. And that movement from very high to back to trend has always made cash look very much better for quite a few years. And um and yes we got that right. Um it always paid even though we lost a lot of business 98 99 and early 2000. We we averaged about six 6 and a half% annualized underperformance. People think that you don't want to underperform in a bare market, but that's nonsense. A bare market, everyone freezes. They don't fire you until they've had time to regroup at the bottom and think about it. But in a bull market, everyone's on edge talking to the people who are doing well and they get awfully excited and they are itching to fire you. And um our ability to time the breaking of a bubble was by no means tight enough to to avoid serious commercial pain.
It is so difficult in fact that it's guaranteed that any large commercial investment firm will not attempt to emphatically call the end of a bubble. It's it's a terrible thing to do. It's lousy business. the odds are not in your favor, the client's impatience will make make you regret it. So, so it guarantees that the average investor will never hear that the market is dreadfully dangerous and overpriced when it is in fact dreadfully dangerous and overpriced.
It's fascinating to hear you say that. Of course, a big part of that is is those people that are marked against an index. uh and a lot of our listeners won't be uh they'll be looking at their portfolios with an absolute mindset and that might make it uh more legitimate to listen to some of your advice as we uh as we get through the rest of the podcast. Um Jeremy, I'm really interested. So, last time you and I did an interview was September 2021. You struck a a very bearish note then. Uh and of course that proves to be timely ahead of what was a significant pullback in 2022 albeit so far just just a temporary one. As you look at the similarities then to the.com bubble and today to the dotcom bubble. Are they are they the same as we sit here? Is this was that a temporary pullback of what is still to come or did we enter a new bull market?
Let's make the point. Every every bare market is temporary. We we've lived in a world that is has been growing quite nicely. That means however enthusiastic markets get, bare markets will be temporary. What the listener will not realize is that we have spent half the time since 1925 getting back to the old high major highs and half the time basically moving forward. So from 1929 you don't get back in real terms the index doesn't recover until about 1958. And then when the oil crisis of 72 breaks, you don't get back until the mid 90s. When the tech bubble of 2000 breaks, you haven't made any money by 2011. These are not insignificantly long periods of time, and they they add up to half of all the time. And everyone thinks after having had a wonderful 17-year run of of basically new high ground, most of the time uh the average investor thinks that this is normal. This is how we spend our time. Well, we this is how we spend half our time and the other half licking our wounds and waiting to get back. In Japan, of course, the mother and father of all bubbles broke in 89 and adjusted for very little inflation. Incidentally, adjusted for inflation, uh, they hit a new high two or three, four years ago. That was a rather long wait from ' 89, 30 30 years.
And and I I guess what you might be hinting at there is that the the 2022 pullback was just that. It was just a short pullback. um and doesn't mean uh that the the kind of bare market in the short term is done. um before we let me just say I it's hard to know how much the introduction of chat GBT played. It was an introduction to the average investor, the average person that a lot of important changes were going on in in the world of AI. And most of us try tried chat out in a week or two and realized it was in its own way amazing. And most of us decided that it was going to be a gamecher sooner or later. And uh what happened is the the broad market stayed weak but the mag seven those seven uh giant global instant monopolies uh that we have in America all of them American um made a huge gain and um all the way through 23 until very late in the fourth quarter the rest of the S&P had not gone up. Mhm. So it was very reluctantly leaving its bare market mindset. But those seven doubled and better and dragged the market kicking and screaming with it and finally uh they threw in the towel and decided that after all uh they would also go up. So maybe without chat that bare market would have continued on its way and finished what it started. it was about 60% of what I would have needed to feel that it it was a reasonable bare market in those circumstances.
It's it's interesting to hear you you mentioned the way that they sucked in the money. um and obviously as I mentioned Nvidia just hit $4 trillion today. Talk to me a little bit about how on one level the new innovation the internet and the.com bubble AI today makes you think well the market can keep going further and further but but the fact that they are so attractive makes the overvaluation more pronounced. Talk to me about valuations and earnings and and the kind of effect that has as we near the late stage of a of a bubble if if indeed we're in one.
People have the feeling that if something comes in that's new and brilliant um that you don't have to worry about a bubble. It's only if it's hype and it's underneath the surface not not serious then you have to worry. And that's absolutely not the case. The more serious a new technology is the more obvious it is that it's serious uh the more guaranteed you are to have a bubble. So just think about it. You're you're dealing with the railroads. Everyone who isn't brain dead looks at the consequences of railroads expanding rapidly and sees that it will change everything, increase productivity and and be an enormous boost to the long run well-being of the economy. And therefore, the ordinary person would love to invest uh because anything that important is bound to make them money. they think and of course that is absolutely true in the very long term absolutely untrue in the short term so what happens they don't build one railroad track between uh leads and Manchester two of the great industrial centers of the industrial revolution they build six tracks four four at least of which are redundant and and the fifth one isn't that much uh and the sixth one of course is brilliant and everybody loses their shirt. It was precisely the fact that it was obvious and hugely beneficial that guaranteed everyone would invest and everyone would lose money. And uh fast forward to the dotcoms. The dotcoms again you had to be brain dead to not realize it was changing the world. you could go click click click and find the cheapest item in the world of the kind that you wanted and have have it delivered in a week. Um, it was going to be amazing in many ways and it was. But from the peak of 2000, one of the more amazing companies, Amazon, went down 92%. Okay, have you got that? Check it. 92% decline. Yes, it had just gone up eight or nine times in a couple of years. And yes, it inherited the world after that, but I assure you, it is no fun going down 92%. And most of the others simply went out of business. The pet.coms all vaporized in 3 months to 6 months. It was precisely that people could see that com was a brilliant idea that guaranteed everyone would overinvest. Everyone would start too many VCs, too many startups, and and and we'd get the six railroad tracks in every little area. This time, AI is a whole Well, it's at least as important, isn't it, as as the com. It's clearly important. It's going to be one heck of a ride. And pretty well everyone can tell it's important. Everyone is putting their money behind it. And some of the greatest believers are the richest companies who can't buy enough of the chips from Nvidia. The um spending programs of the seven great companies that they're like each company is like an a medium-sized country. you know, 70 billion, 105 billion in a year, 40 billion, most of it ending up in the coffers of Nvidia.
So, what is your reflection then, Jeremy, when we see Nvidia today hit $4 trillion in market cap? Could it be similar to to as you just mentioned, Amazon's slipping peak to trough, 90% in the com bubble? Is that possible with Nvidia?
Well, and let's put it this way. When you when we talk about Amazon, we're picking the winner, right? We know we're picking the great winner. And um one of the mag seven, one of the guys spending 60 billion a year on AI. It's it's not just possible. I don't think it's even nearly probable. I think at the very least it's highly probable. It it is the guy selling the shovels at the peak of the gold rush, isn't it? This is one hell of a gold rush. It's a much much bigger chunk of GDP being spent on this than was ever spelled spent on digging gold. And um they're in the right place at the right time. They have no magical monopoly power in the end. And one of the things that's happening in the MAG 7 is AI is turning out to be the first suck every every one of the seven in. We have watched over the last years on things like the cloud where one or two or three go in but now all seven realize that AI is is the game and um that means competition. This means the history of the mag 7 is divided into two halves. The half up until now where basically they each individually owned an area and the half going forward where increasingly they fight it out tooth and nail to see who is the biggest and best and hairy chested in AI. Mhm. Um, so their their paths will not be as smooth as as they were in the past.
That it's really interesting to hear say that about the Mag 7, which you know I think presumably you think are the still long-term success stories even if short-term they're going to have trouble but but also allude to the fact that there'll be companies that struggle uh much much more than that. I I note, Jeremy, that in 2000 you predicted that the S&P 500 would be down by 2010 and obviously you had some short-term pain in that in that moment. For the broad for the for the broad market, do you say the same today in in the next decade the S&P 500 will be lower than it is today?
Let's put it this way. I think it's quite likely. Um, it's not of course certain weird and wonderful things happen, but in terms of a historian, I I put a lot of weight on 1929. I think it's a wonderful example. Japan, of course, the mother of all of them. Um, it would be highly unlikely uh for this one to not be similar. And um at or around several years in the future, 5 10 even 15, it's highly likely from a historical point of view that you'll reach a point where you would rather have been in cash.
I know you said at the top that it's impossible to call the day, to call the moment. And and I obviously wholeheartedly agree with that, but I looking out for what the trigger might be. um I I was really interested to see some comments from Steve Eisman uh of Big Short fame. He was played by Steve Carell in in that movie. He was on CNBC this week and he was quite relaxed actually about the current market valuation. I just want to read you this quote um Jeremy. He said, "What broke the internet bubble was not valuation. What broke the internet bubble was a recession that caused some of these companies to go bankrupt and do badly. So until there's something really bad happening like a trade war, uh which is still a possibility, the valuation itself is not something I really pay much attention to. What do you think of that of what Steve Eisman said?
Um I guess have we seen one of those potential triggers yet or or do you disagree with him? I kind of agree and disagree, but you go back to 1929. The market broke uh long before any negative data was available to the typical investor. They've been writing books about it for nearly a hundred years and um they're not much the wiser. And my guess is that the economic data had turned down uh and it lags. so much up to up to three months before the typical investor got verified data and the economy turned down very rapidly from some of the fastest growing quarters in the history of America in early 1929 and 28. Each one is different. You never know why did Japan go when it went. Why did the real estate market go when it went 1989 1990? Um there was no overwhelmingly obvious fact. Um what I do agree with though is that the market is a kind of coincident indicator. The market everyone thinks is doing its best to predict the future. The aggregate market does not do that. We're just finishing a book with myself and Edward Chancellor who is a specialist in market bubbles. And uh at the end of the book we're saying what are the lessons learned? And I have only two lessons. One of them is that Homo sapiens is is hugely tilted to wanting good news. A desperate preference for good news over bad news. Why not? I I get that. and and the other is they have no interest at all in the future. They they extrapolate today's conditions forever. So if you're sitting there in 1929 and the data looks good and you're growing at 7% annualized GDP, what the hell have you got to worry about? We never anticipate anything. They wait until they're punched in the nose. Mhm. So the question is, are we being punched in the nose and do we realize it? We were being punched in the nose in October 29. We just didn't know it yet. Is the economy weakening? Has the damage from our strange changes in in uh tariffs, has that been fully reacted to? Today's news flash was that 53% of companies are reporting down down profit margins presumably because of tariffs and um the other close you look quite closely at the employment market as well as a indicator. Yes, the employment market suffers from very unreliable data here there. You have to know each of the series what their strengths and weaknesses are and and look for um mistakes that occur. But net net I'm led to believe that the employment market has been weakening for some time. The GDP has been weakening for some time. International relationships have never have they been worse have seldom if ever been worse. Global trade which has led us to glory since 1945 um has obviously um ended. A future historian will look back and say, "My god, look at all the obvious signs of impending doom." And I am going to add a whole lot more to those from the fundamentals like resource problems, climate change damage, which is multiplying much faster than anyone feared, toxicity and its effect on many things including uh uh baby production which is plummeting. Population growth is slowing all over the world. This has a truly profound economic effect which has already been taking place for 10 or 15 years. You add this all up and you say, "Holy moly," and they were still optimistic. The average investor is not worried until the hammer lands on the head clearly and squarely and he goes out. Then he wakes up. If you add it together with my second and only second lesson about preference for good news, it means you extrapolate good conditions. You look to interpret all the data as good. You extrapolate that and only when hit on the head every few years does the market go down. And once in a blue moon you get hit from different directions. Not only on the head but here, there and everywhere. and for a second or two for a few months every 20 years we exaggerate the bad news. We are capable because we live in the present we are actually capable when things go really bad and really obvious of exaggerating the downside. Let me point out 1974 been there done that the market was seven and a half times very depressed earnings. 1982 eight times very depressed earnings. 2000 35 times very inflated earnings. This is not this is not an organism trying to normalize. If it did that, it would multiply depressed earnings by high pees and multiply inflated earnings by low pees, wouldn't it? Tending to give you price to book, give or take. It does the exact opposite. It double counts given half a chance. So when things are bad, it'll put a low multiple on. When things are good, it will always look to put a high multiple on. So things look superficially good. The latest data is not bad. So put a very high multiple on it. Serious measures of value say that this is the highest price market in the history of the stock market of the US. This is not a good sign for long-term returns. By the way, if you go back and look at the second, third, and fourth most overpriced markets, you're looking at 1929, 2000, 1972, and the housing bubble of of 07. This is an incredible bubble, but it is nothing like Japan. You know, Japan had never sold over 25 times earnings and then it went to 65. Mhm. So, what was the consequence? The consequence was a every bear got washed out. um, in Japan only only a few bears in in Europe and America survived, including us. We got out 100% 3 years too soon. That did not cost us six points a year. That cost us over 10 points a year for three years. All of which we got back with a lot of interest. We went into the collapse zero. Japan stayed there for 5 years and Japan as we know spent 20 years before it hit hit a low and 30 years plus before it hit a new high. Uh so the moral of the story was we have done this in spades. the same result. It's killing to get the timing right, but the consequences are never different yet. It always goes back to reasonably priced eventually.
So Jeremy Keen as as we've asked other investors and we plan to in ask many more going through what what is the single best investment you've ever made?
The single best investment advice is easy because uh I've only written two things that were not official quarterly letters and one was a short two-pager called reinvesting when terrified in March of 2009. And um by sheer amazing luck, that was the day the market hit its low. S&P hit 666 on the day that our thing was posted. Reinvesting when terrified. Reinvesting when terrified said, "You will never call the low. Don't even think about it. Just look at the prices. It's the lowest it's been for 22 years. Our imputed return is double digit on the S&P and practically everything else on the planet. Make a plan. Make it today. Present it to your bosses in the institutions. Even a halfbaked plan is better than no plan because the world is going to suffer from terminal paralysis. The people with cash have leared to love it and they will be really reluctant to pay to to to get rid of it. and um and now is the time to strike. Uh we didn't even take the advice as much as we should have done ourselves, but that was the best advice I've ever given.
Do you have an overriding piece of investment advice for people listening today because obviously we're not at that moment yet where one has to be brave and invest at cheap prices?
I mean for an individual just step back and um look at the data. Does it look good? Does the future look good? And um don't be conned into being super optimistic by the professionals, by the industry that makes money from overconfidence, lots and lots of money. Um look around for signs of crazy bubbly behavior. to the moon to the moon sort of thing. Um, which we have seen as splendidly in this last several years as we have ever seen in history which is a high hurdle. Mhm. Just use your own brains and uh if you don't want to follow my advice and buy international stocks and and some and and keep plenty of cash.
Jeremy, thank you so much for joining me today. It has been an absolute delight.
It's been a pleasure. And to our listeners, uh, do stay tuned this weekend because on top of our episode just now on Jeremy's views on the current market, we'll be dropping some bonus content of him outlining what he sees as the biggest long-term risks, not just to the market, but to uh, humanity more broadly. Uh, that's coming this weekend. So, make sure to stay tuned for that. Please remember that nothing in the Master Investor podcast should be considered direct financial advice. We have more information on that in the show notes if you'd like to refer to them. The Master Investor podcast is produced by Paradine Productions and Master Investor Limited in association with Bird Lime Media. If you've enjoyed the podcast, please subscribe and leave us a five-star review. And see you next week. [Music]