Transcription
Do all the hard stuff early in the morning. It's better that way. You've got more willpower, more discipline. The best daily routine is to front-load your day. Just walk through this tunnel in Europe. Front-load your day.
People will give you all these daily routine pieces of advice. They'll tell you what time you need to wake up. You know that that is less important than stacking. So the reason is, one of my mentors is the number one expert on scientific research on willpower. He wrote a book called Willpower, named Professor Roy Baumeister. And he's one of my mentors that I pay ongoing for years. And I'm saving you a lot of money. You don't have to read the book.
One of the main takeaways is that basically, you have glucose in your brain, right? Your brain runs off sugar, essentially, to oversimplify it, right? You have this blood-brain barrier. Not much can get to your brain to protect it from things. Cocaine can get there, but one of the things, of course, is glucose. And so humans, we are masters at conserving our glucose. So what happens later in the night, the reason when you're on a diet, you're more likely to break your diet at night, okay, is because you have less glucose. You've burned up all your glucose during the day. And for most people, there's a little bit of course of genetic variation, but most people have maximum willpower/energy sometime in the morning.
So for me, I found it's not exactly the first thing I wake up. I'm more of a natural genetic night owl. So for me, the very first 20 minutes of the morning is not my most productive, but an hour or two in, I get way more productive. And so the biggest mistake you'll make, let's say you're trying to make money, you've got a hard project, you've got a tough phone call you need to make, you need to make a hard decision, you know, something you've been putting off. If you're going to put it off to the night, roll it to the next day.
So I kind of have this framework where in the morning, I'm going to. My best days, they're not my best daily routine has nothing to do with whether I wake up at 4 in the morning and take a cold plunge and a, you know, red light therapy. Those are all great, but I think those aren't as good as what Professor Baumeister said. Know the way that sugar works in your brain. Know the way that basically willpower is very biological. Meaning sometimes people are beating themselves up. They're like, "Oh, I don't have enough willpower, discipline to overcome procrastination." I'm like, "Well, maybe you don't have enough food, enough energy, enough nutrition." So that, that's kind of the takeaway from the modern science.
What they found using fMRI machines. Now they have these Matt Lieberman, Professor Lieberman told me, another one of my mentors that I do paid monthly calls with. They got these new, it's a complicated word, but essentially it's infrared scanners of the brain, and you can see the brain systems. And so the average person is putting off to too late in the day the most challenging things they have on their daily routine. So it's not the daily routine is not so much, you know, some people make a 74-point checklist every day, which is a low likelihood they'll actually finish it, right? What's more important is the order of the things. So if you're putting 10 things on your to-do list, the most, the question is, most people, and I made this mistake, you're putting them kind of in random order or the order you feel like it. Forget how you feel. Study the science. Follow the science. Do the stuff first, the things you don't want to do first. Also, the things that take the most brainpower to think through. So if it's a tough question you need to think, man, I like to, for me, the best is about two hours after I wake up. So this is still the morning, but not the early morning. So I think if you're a night owl, you push it to late morning. If you're a morning person, you push it to early in the morning.
Arfor, I interviewed him. He's like, you know, he basically does things super early. He told me his daily routine. He wakes up at 4:00 AM, then he reads from 4:00 to 5:00. Okay, it's like the, he says, like the gym of the brain. So he's not just the guy that thinks you should get a six-pack of your ass, you know, you want a six-pack of the mind. So he reads from four to five. He told me, kind of like Warren Buffett, got the newspapers, books, business journals. Then at 5:00, he rides his bike to Gold's Gym in Venice, even though he's like 70. So he gets cardio, fasted cardio. I think he told me he had, doesn't eat, you know, now he's older, of course, but then he switches, works out, then eats after at 7:00. So obviously, if you're on, unfortunately, the most important thing has been bodybuilding, so he does it first. But he still puts books in there, which I thought was, you know.
I'll record another video, but one thing I've been telling people on a separate note from daily routine is that we live now in the era for money-making of smart fast. We used to, if you go back to the 1800s, the wealthiest people in the world like Rockefeller, Carnegie, they were smart slow, right? So they were very methodical, made sure everything was perfect. And I mean, of course, they made some quick moves, but if you look at the overall arc of their business career, they were relatively slow, right? Whereas the world's completely flipped. In AI, I mean, people are going to be able to recreate your whole website. If you build an app in a business, they're going to be able to recreate it while they, they're going to go to bed, tell an AI like Cursor, "Hey, rebuild this website. I want to compete with this company." And so it's going to be all about smart fast now.
And so how that, what that means to this daily routine thing is that you have to know how glucose works in your brain because you're going to have to be quicker than any time in history. 500 years ago, 200 years ago, even 50 years ago, this conversation wasn't so important. You didn't need maximum performance at every moment. But now, where you have, you're going to have a world where there's going to be hundreds of millions of entrepreneurs all vying and competing for the same customers. So that's why I say this conversation, it, this video is more advanced than you people realize. This is going to be the necessary game is peak performance. If you're trying to make money, and I think if you're trying to be a pro athlete, if you're trying to be a high performer, this is going to be the name of the game. So be very careful of ignoring this. Be very careful because even if it's only a 20% difference, there's an old saying an Amish guy told me, "What's the difference between a good carpenter and a bad carpenter?" He said, "About an inch." About a couple centimeters. You know, what's the difference between a good farmer and a bad farmer? "A day." Meaning the good farmer plants a seed, you know, he's like, "Oh, I can plant Monday or Tuesday. Let me do a Monday." And then it rains Tuesday. And the lazier farmer loses. The carpenter who pays attention to that extra optimization, the extra inch, the extra centimeter, that's the great one. That's the one who gets the results.
So that's why I say these, this video, you might think this is a micro hack, like, "Okay, this is only going to give you a small boost by doing the hardest things early in the morning." But, uh, it's not how math works. The way math works is a 20% advantage compounded over time can turn into a million X result. You know, just think about it. Just look at an exponential graph. It's pretty insane. So at the beginning, you doing what I'm saying, which is doing the hard stuff early in the morning on your checklist, rearranging your to-do list. And what, like, like I said, if you can't get to it in the morning, and it's truly important, roll it to the next day. That's not procrastinating, that's being smart. But that micro-optimization could take you versus other people trying to make money. Sure, maybe this year you only make 10% more than them, but if you roll 10% for 20 years, you're on the Forbes list and they're still, you know, struggling.
So don't, there's an old proverb, "Do not despise humble beginnings or humble things." This is kind of a boring hack, you know, that's not the most exciting. It's also not as fancy. The problem now is everybody's daily routine is crazy fancy, therefore it's not sustainable. It's not sustainable that you wake up at 3:15 in the morning. I tried this one year, I saw no improvement. I did a daily routine when I was living at the Hollywood Hills. I woke up at 3:45 in the morning. I had all my staff at the office by 4:15. I was like, "Oh, let's do things crazy early. Let's have." We had this micro-optimized daily routine, like 3:45 to 4:15, I got ready and drove to the office. 4:15 to 4:45, we did an office meeting with my chief office was, you know, we did all this. I saw no lift. In fact, I actually saw a loss in productivity and income. So I would warn you, you can over-optimize your daily routine.
Okay, by the way, if you like this video and you want to talk with me, I keep two phones. This one right here is my business phone. I have WhatsApp and iMessage. Text me now. Text me the word "morning" and your income level, so I know what stage you're at, and I'll send you some good advice. So I'm going to put my, this is an actual phone number. Don't call it. I don't answer this phone, but it is a real iPhone. I check the text, I check the WhatsApp every day. I'll reply to you or my assistant sometimes. But if you want to go deeper on this daily routine to scale your income, just text this number below. It's somewhere here, either on the page or in the description or comment. Text that number. It's a US number. iMessage or WhatsApp. WhatsApp's great because I can send you a voice memo. And just put the word "morning" so I know you came from this video and then which platform you're on. So if you're watching this on YouTube, just text me "Morning YouTube" or "Morning Twitter" or "Morning Facebook." That helps me know you always want to have tracking so I know which of my platforms is the best performer. So just put, you know, "Morning Instagram," "Morning TikTok," whatever it is. And then if you want, add a little bit, give me a couple things about yourself. What's your income level? So send me "Morning," the platform name you're watching this on, me a couple words about you. Sometimes people just send me nothing and it's hard for me to respond. But I actually take the time. I take about 10 minutes a day and respond back to people. I'll give you some more advanced insights on daily routine. I'll send you, I can even put together a little PDF or a little voice memo on more advanced. Because I have a more advanced daily routine. It's literally not just doing the hard things in the morning.
So go ahead, send me a text or WhatsApp with the word "morning," whatever you're watching on, and, uh, a little bit about your income and where you're at, and I'll send you some more advanced daily routine stuff that really changes. I, I'll tell you this, daily routine ain't no joke. You get it wrong, and you really will paralyze yourself. You get it right, it's kind of like life on easy mode. So text me.