SHELBY SAPP’S “SHE SELLS ACADEMY” EXPOSED | I snuck into her “masterclass”

So, I just lost a $30,000 Cartier watch, but I'm completely unfazed. And don't get me wrong, if you would have told me this like three years ago, I would have been shitting my pants. But current me knows that I can make money out of thin air. This mindset of how I'm reacting to this is the reason why I had the Cartier watch in the beginning. I'm going to go make more money and go get something even better.

Or I was telling my boyfriend this when I'm like, well, if I were to be wearing that watch in the morning, what if I would have gotten robbed and then all my jewelry would have been gone and then me getting hurt possibly. So God was actually protecting me in that moment by taking that watch away from me.

But then the last part and the most important part is you need to have skill sets where you can make money just out of thin air. Like when you are the job, when you are the money-making machine, it genuinely does not matter what happens in your life because you know you can create wealth out of thin air if you have a skill set that people will pay you for. For me that's sales. I'm really good at communication. I'm reallying good at sales.

She said right there at the end that she's good at communication, but I genuinely did not process any of what she just said. You make money out of thin air. You're a money-making machine. God made you lose your $30,000 watch because he was protecting you from being robbed. Like, what? What in the mental gymnastics? I don't understand.

On August 26th of 2025, a viewer sent me a TikTok video that piqued my interest. So, I went digging as I do. And what I discovered was fascinating enough and so completely not what I expected going into it that I felt like this needs to be its own video topic today. People need to know about this. And this particular TikTok video that was sent to me has actually been sent to me multiple times over the past couple of months. But every time I see it, I just kind of disregard it because I already thought, I know what's going on here. This is more of the same. I've seen this kind of thing a million times. But for some reason, this most recent time that this video was sent to me, I was like, "Okay, this has been sent to me so often that I feel like maybe I'm missing something." So, I decided to finally look into it. And wow, I'm really glad I did because it turns out that my assumptions were totally wrong. And this is way more interesting than I initially thought.

What I'm talking about is an influencer by the name of Shelby Sol Sap and how she achieved what she calls her quote rich Porsche Pilates mom lifestyle. She has over half a million followers on TikTok and nearly 1 million followers on Instagram at this point and she's caught people's attention in the last year or so because she flaunts her wealth and her possessions and her lifestyle continuously on her social media platforms. And more importantly, she claims that she can teach you exactly how she achieved it so that you can live this lifestyle too through an opportunity she calls high ticket remote sales. But that's pretty much all the information that she divulges on her social media. You see this young, attractive, seemingly wealthy woman who attributes all of that wealth and success to sales, but that's kind of all we know about her. She doesn't give away any more than that. Her Instagram bio says, "Number one female sales trainer, number one largest sales academy for women called She Sells Academy."

Shelby sells Seashells by the seashore. Okay? Like, I cannot tell you the number of times I have gotten tongue twisted over this. So, I can almost guarantee that I'm going to call this Seashells Academy at some point in this video. I apologize in advance, but that's kind of all you can gather from her post and from her social media platform. She has this thing called She Sells Academy where she teaches other women to make money doing high ticket remote sales. And if you want to actually figure out what she means by high ticket remote sales, you have to attend one of her master classes, which to my surprise, her master classes are actually free. And even more to my surprise, she was hosting one of these free master classes on August 26th, the day that this TikTok was sent to me, the most recent time, and the day that I started to dig into her account more seriously.

I clicked the link in her bio, and it turns out all you have to do to register for her master class is to give your name, email, and phone number, and then she sends you Zoom access to this live call. So, what did I do? I snuck into the Zoom call. I recorded the whole thing, and I'm here to expose my findings for you today. Of course, my main goal with registering for her free master class was to figure out what is she selling? What does she mean by high ticket remote sales? What is this opportunity that she is offering other women that's supposedly going to make them so rich, too? Because if you know me and my channel, I talk a lot about multi-level marketing scams. And a lot of what Shelby posts and the language she uses is the same kinds of buzzwords and tactics that you use when you're promoting an MLM opportunity. The reason it took me so long to finally look into her is because I wrote her off as being in an MLM. All of her language about being so rich and having all this financial freedom and teaching other women how to make money from home, too. All of that has MLM written all over it. When I registered for this master class, I was halfway thinking, "Okay, I'm going to attend this Zoom call and at some point in the middle, she's going to reveal that she's at the top of an MLM pyramid. This is all going to end up being one huge MLM pitch and she's eventually going to tell us what company she's a part of and what kind of product she sells."

And more specifically, my theory was that she was a part of the MLM company Anagic that sells Kangen water filters because those reps use the term high ticket sales a lot in their promotion because what they're selling are these water filters that cost multiple thousands of dollars and they basically try to set themselves apart from all the other MLMs because they're like, "We're not selling you cheap jewelry. We're not selling you wax warmers or leggings or skin care. We're not making a couple dollars of commission on our products. No, we're in high ticket sales. We sell multiple thousand water filters and our commission therefore is a lot larger than you could get in a different MLM company." So, I really wanted to sleuth out what company she was a part of and I had a hunch that it was probably Anagic. But what I found was actually completely different than my assumption. She is not a part of an MLM. It was completely unexpected and something I had never heard about before, which is why I'm here to expose those findings for you today because if I haven't heard of it, maybe you haven't either. But the thing is, I'm not showing you anything that she's not putting out there for free. You just have to kind of jump through some hoops to get to that free information by registering for her master class. My goal here is to save you some confusion and some time by condensing down her 2 and a half hour Zoom call master class. Yes, 2 and a half hours long to clear up exactly what she's doing in a more concise manner so that you can be more informed if this is something you're actually interested in or curious about joining.

Because let's face it, Shelby has 1 and a half million followers across both platforms. People are paying attention to what she's saying. People are interested in what she's posting, particularly young women who are really drawn to her claims that she'll be able to teach you how to make all this money on your own terms and you can live this like hot Pilates mom persona. That is huge in her branding and it's something that a lot of people are attracted to or curious about. Like I said, particularly young women. That is her target audience here. So, I'm hoping to give you the lowdown on what Shelby's deal is in a way that's well-rounded because Shelby is a saleswoman, right? If you attend her master class, she's selling you. She is pitching you. She is pulling out all these strategies to get you on board to buy what she's selling. That's her primary motive, and she is very convincing. She's very good at her job. My motive on the other hand is to offer you the information, give you my own opinion about it, which is contrary to Shelby's, but ultimately to kind of show you both sides so that you can make an informed decision if this is really something you want to get involved in yourself. My income is not dependent on if you believe me or if I successfully sell you on my position or my opinion, okay? But Shelby's is. So, all I ask is that you consider the source, remember the motive, and draw your own conclusions. So much to get into today. This is going to be a huge video.

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I think the best place to start is to paint a picture for you the kind of person Shelby portrays herself to be on social media. I'll show you several examples, but first I want to show you the TikTok video that was sent to me multiple times that eventually captured my attention. This has been viewed almost 11 million times and it gives a good sense of her personal branding and of her target audience.

"All the girlies want the rich Porsche Pilates mom lifestyle. I know. Look at this. Got to show you guys something. I drive a pink Porsche. Super cute. Love her. And I just got back from Pilates. Just went tanning. Got a little matcha. And I know this is like the dream lifestyle of a lot of the girls. So, I'm going to tell you how I did it. I'm 22 and I literally live my dream lifestyle. And it pains me to see all of the TikToks where it's like how like marry a husband that gives you the Porsche Pilates mom aesthetic because it's like you can give it to yourself and it's it's hard. It's a lot a lot of work, but it's so worth it. And I'm not saying like if your husband buys you a Porsche and like makes you like not work and you can go to Pilates all the time that that's a bad thing. Like dream life, live it. But also at the same time, like why wait? Also, let's say you're a bad bitch and give yourself this lifestyle and then you get married, your husband can upgrade you. He can get you like a Urus or a G Wagon. Also, just so much more gratifying to say you did it yourself and have your own money and have total control over everything. The only way I was able to build this dream lifestyle is through sales and being a top sales rep. And you literally need no experience required. It's insane. So, I'm making this video to tell you guys the possibilities are out there. The only thing you have to do is work insanely hard, but it's a given that you'll get it if you do work hard."

Definitely not fair or ethical to be telling people it's a given that you'll get this lifestyle if you just work really hard at sales, right? But the reason I show this to you is because she is really leaning into like this rich girl persona, making tons of money, has all this freedom, self-made millionaire type of thing. She's almost always seen in her TikTok videos in activewear sets or at leisure. This one says, "Leave me be with my overpriced tiny workout sets, $15 coffee, slick back ponytail, post-Pilates class. Just received a direct deposit from my remote sales biz life. Please and thanks." It's very clear this is her personal brand. This is what she's trying to attract women to who want to live a lifestyle like this.

In this video, she says, "When people think that since I walk around in Pilates outfits and sit in coffee shops all day that I don't make hundreds of thousands of dollars a month," she loves to flex her income and make huge claims about the kind of money she makes. A lot of her TikTok videos follow this format of aspirational montage, basically showing a lot of quick clips of her wealthy lifestyle. She wants to be seen by the public as somebody who makes a lot of money, who travels a lot, who is also a boss babe, I'm my own CEO type of thing. This one even says, "Every parent wants their daughter to marry a CEO, so I became the effing CEO." Showing off her house is also very important to her. Palm trees, a pool, big floor-to-ceiling, glass walls, very extravagant. This one says, "Sales is rough." Yeah, but so is not living in a mansion on the water in Florida. She wants you to know that she's living the high life.

In one video she posted, she even divulges that she rents this house in Miami that she lives in and that her rent is $30,000 a month. $30,000 a month. Let that sink in. Can you even begin to imagine? She loves to show off her cars, too. Her pink Porsche makes an appearance in a lot of her content, and she posted this one that says that she bought a pink Porsche when she hit six figures a month in sales. And she bought a pink Rolls-Royce when she hit seven figures a month in sales.

Here's some more insight into her lifestyle in her own words. "Shelby, why do you work so hard? That's so miserable. I like expensive and it's not going to pay for itself. Okay. I like to wear nice stack of jewelry on my neck. I like to wear a Miu Miu dress. Just got out of a $300 a month gym membership, drive a pink Porsche, I've got a Rolls-Royce on the way. I just literally love being that big. So, I'm going to work to be that. Everybody thinks like in order to live this lifestyle, you have to like marry into it, be born with rich parents, or like become a doctor or a lawyer. No, you literally don't. You can give this life to yourself. Like I have never been more in my feminine than making a ton of money. So the key is this. You're in your masculine energy while you work. You're grinding away. You're sweating. It's ugly. Okay, the work is ugly. But you do it to build a soft feminine lifestyle for yourself that can be never taken away. And I'm not at all hating on the girls that like don't work and live this lifestyle. Like I love that for you. The fact that your husband pays for all your that's obviously the goal. But it's like you don't have to wait until your late 30s, early 40s to give this to yourself. You can have it now while you're in your 20s, while you're in your prime. Like that's literally what I did. I got into sales and it literally changed my life. Not even on like a mass scale, just like the day-to-day where you're able to like go to Pilates, buy whatever you want, not worry about your card charging back or like you can tip the barista if you want. Like that is the lifestyle that I literally love. And like I don't know, I just like Yeah, just get into sales. I've said it a million times and I will say it till I die."

I do admire her drive. I will say that she's ambitious. She's determined and I love that she knows what she wants and she's willing to work hard for it. No shame in that. But you will come to learn that the money she's making is not coming from the source that she wants you to believe it is.

So, a little bit of foreshadowing there because amidst all these flashy flaunting videos and clear messaging about how she's so rich and living the life of her dreams, she peppers in these statements about how it's all thanks to sales. And here she said, "Get into sales. Sales is what afforded me this lifestyle, right?" That is the core of her personal brand. Young, rich woman, all thanks to sales. And she can teach you how to do it, too. That's the third most important part. I hope that helps paint a pretty clear picture of Shelby. She's somebody who really values money and values appearing wealthy, but she's also incredibly vague about how she achieves that wealth beyond just attributing it to sales. Like, what do you mean? What do you even sell? If I want to live your life, what do I have to sell? Right? She sells something. We just don't know what. And that is strategic because she wants you to get on a Zoom call master class where she can lock you in with a lot of manipulative sales strategies because again, she's very good at her job so that you actually buy into what she's selling.

Which then leads us into the Zoom call master class that I registered for that I recorded that she claimed would take an hour, hour and a half that ended up taking 2 and a half hours instead. It started at 5:00 p.m. So what I did is I was cooking dinner. I just set it up on my laptop in the kitchen as I was cooking. By 5:45, I was done cooking dinner, but she still hadn't divulged what the heck she's selling. She hadn't even gotten into the bulk of the presentation yet. So, I took my computer, I brought it down here, I left it recording in my filming room. I went back upstairs, I ate dinner, I played with my daughter, I gave her a bath, I put her to bed, I took a shower myself, and when I came back down at 7:15, she was still going.

So, for obvious reasons, I'm not going to show you the entire call. Usually I don't like to chop it up and like take people out of context, but there is no way to get through this without condensing it, right? So I went through, I cut out all the irrelevant parts, the fluff parts, took out a lot of repeat information, and I got it down to 28 minutes. So what I'm going to do is I'm going to show you my 28-minute cut-down version of her Zoom call, stopping periodically to give my own thoughts and opinions, cuz Lord knows I have a lot of them. Here we go. Buckle up.

"Hello. Hello. How are we doing in here? How is everybody going? Happy Tuesday, August 26th. If you are in the Zoom room right now and if you're wondering, oh well, I can't see everybody else's chats. Um, that is actually by design. So, the chat is not turned off. The chat is just turned on private. Uh, so I can see all of the chats and so can my team. So, my team is going to be monitoring the chat, answering some of your guys' questions if they can. So, definitely ask them. Um, but the reason I don't do public chat on any of my Zoom master classes is because when I show up to master classes on things that I'm not an expert in because this is an amazing way to learn. Um, you know, things like investing, like the the number stuff, like the boycoded stuff. Um, I always try to learn on the left, but then the chat's going crazy on the right, and my ADHD brain just goes, absolutely not. I can't concentrate on everything all at once. And so for you guys, I know you guys are probably the same. That is fair that the chat could be distracting."

So, that could be one of the reasons why she's making her chat private so only she can see them. But there's also a couple other very helpful reasons that a salesperson would make their chats private. Number one is for censoring purposes so that unwanted, unprompted messages aren't shown to other participants and therefore aren't planting seeds of doubt or objection. I see this all the time in MLM opportunity Zoom calls where the chat is open and inevitably someone is like, "Um, this sounds kind of like a pyramid scheme or is this a scam?" Cuz it kind of sounds like a scam. Or they'll ask really hard-hitting questions that are hard to refute on the spot. Like I was looking at the income disclosure statement for your company and I was noticing that 95% of the participants actually lose money each year. So what's that about? You know, these kinds of comments, objections, questions, they're actively working against the salesperson's goal of getting you on board with what they're selling. So, it's better to just keep the chat on private so that the salesperson, the presenter, they can see what's going on and they can choose to acknowledge the good things that are coming in, but then they can actively ignore and disregard the bad comments as well as censor them from being seen by other people.

Another reason for turning the chat on private could be so that the salesperson can make up comments and questions to then steer their presentation. I'm not claiming that Shelby does this. I have no proof of that. But I'm saying it wouldn't be outside the realm of possibility for her to look at the chat and be like, "Oh, so and so asked such a great question about blah blah blah. Let me answer that for you." Right? And it's just built into their presentation. You'll notice that she'll also read a lot of supportive comments, too, like, "Yes, so and so is so ready to get on board. They're going to sign up today." or the chat is on fire. I can feel the energy. Right? For all we know, it could be crickets in the chat. There could be nothing coming through, but the participants wouldn't know that cuz it's all a performance. Again, I'm not stating as fact that this is what Shelby's doing. I'm just stating the possibility that this could be something somebody would do to give off a certain impression. This whole thing is ultimately a sales pitch after all. So, it would be very easy and very smart to make it so that the participants can't see what's going on in the chat so that you as the salesperson have full control of the narrative. She's a smart woman. She's not turning off the chat just for your benefit so that you can focus. She's also doing it for her own benefit, too.

"We're here for one reason and one reason only, and that is to learn how to make money in high ticket sales, taking sales calls from anywhere in the world. So, I'm going to give you guys an actionable plan for literally how to go from beginner to top 1% closer getting on an offer. All of the questions that you have will be answered in this class. Praise be to God."

So, I want to pause to call your attention to the phrases high ticket sales, top 1% closer, and getting on an offer. Because at this point, I'm like, "Oh, I'm not sure that we're here for an MLM pitch after all." Hearing those phrases kind of threw me off. I was like, "Wait a second. Maybe I don't know what's going on. Maybe I should pay attention." And she claims that all of our questions are going to be answered in this class. So, let's see about that.

"Massie goes, 'I'm a complete beginner. I'm in college.' I love that so much. The fact that you are in college joining a sales master class on how to make money in high ticket. Props to you. If this was available when I was in my college days, I'd probably have like four pink Porsches by now. No, I'm just kidding. I'm not kidding. I probably would. Um, I love this so much."

She seems really fixated on the Porsche thing. That seems to her in her mind like the biggest indicator of success is that she has a paid Porsche, which I think is interesting because there are lots of other measures of success or wealth in somebody's life and they're not always these really expensive materialistic things, but to her it's clearly coming across like this is her most prized possession. This means that she has made it, right? She loves to talk about her Porsche and to flaunt it on social media any chance she gets. And it comes up several more times on this call.

"Okay, so looking at the chat right now, I think it's about 60% beginners, 40% women in sales or with some sort of sales background. I see SDRs, BDRs. Okay, it's all awesome. I want you to know too, and I want to challenge you really quick. Somebody in this chat said, 'I'm a receptionist. I have zero background in sales.' And I want you to know right now, your background is in sales. You've been selling your entire life. Whether you're a nurse, a teacher, working at a coffee shop, you're a receptionist, you sell people every day and you get sold every day. Okay? Sales is not a job. It's a skill set. Sales is a skill set that you can get paid for. not necessarily a job title rather than, you know, more of a high income skill. So whether you're the teacher that has to convince her students to, you know, sit down, shut up, that way I can teach you some basic subtraction, or whether you're the receptionist, uh, you know, trying to sell people on not getting to the doctors because they're the ones that are super busy. They're like, 'Don't let anybody pass this gate.' Right? You sell people every single day. Servers, I saw a lot of servers in here. you are selling people on, you know, taking the shortest amount of time and maxing out your tips. You sell people every day. Okay? So, I want you to know, you don't have to be the top tier sales rep or, you know, the top tier business chick with a big financial background in order to make money in high ticket. You just need to be willing to work hard and to be willing to talk to people, have conversations. Um, if you've ever, you know, gotten on a FaceTime call with one of your friends and she's like, 'Oh, my boyfriend's the worst. He's doing this, this, and that.' And you're like, 'Girl, leave him. Leave him. You deserve better.' You are selling her on a different lifestyle. You're selling her on a different dream. That is sales."

I want to call out this strategy that she's trying to make it seem like anyone and everyone can be good at sales, which I disagree with. She's right that sales is a skill set, but it's not a skill set that everybody inherently has or that anyone can easily learn. In these normal everyday interactions of like giving your friend relationship advice, that's not selling her on a specific decision. The difference is the motive behind it. It's not sales because your motive is not to make money off of her when she leaves her boyfriend. You're just giving your advice and your opinion and you don't really have any skin in the game. You're not going to be harmed financially if that friend stays with her boyfriend. You know, the difference between sales and normal human interaction is that sales always has that self-serving ickiness behind it. It always comes through. You can't deny it. And it's a skillful form of manipulation that the recipient will always feel. That's just how sales goes. And it's not something that everybody is comfortable doing. And it's not something that everybody is skillful at doing either. So, I personally don't believe that anybody would be a great salesperson. I think it takes a specific kind of person who's able to disassociate themselves from the manipulation and the sales strategies they're employing. But she wants to position it in such a way that makes you believe that anybody can do sales, that I can do sales because she wants you to buy into what she is selling, as you'll see. Again, foreshadowing.

"Someone goes, 'Girl, just get started. Let's do it. I I'll get there, y'all. I'm warming up the I'm warming up the room.' Okay? When I do these master classes, it's very high energy. Um, and I feed off of y'all's energy. So, if you want me to go absolutely off in the training and provide as much value possible, I need y'all with me. This is not a passive master class. This is an active class. Jess goes, 'Go off.' I want you guys to be as active as I am. I know you're probably just sitting here watching me on a laptop, watching me on a desktop, watching me maybe on your phone or iPad propped up. I want you to be here present. Okay? So, lock the door. Tell your boyfriend or your husband that you need an hour. Give yourself the hour, hour and a half, and let's learn. Okay? Also, pull up your notes. I'm going to be providing you guys with a ton of value, but more than that, like a strategic game plan of every single step that you need to do in order to get on your first call and make money in high ticket sales. Um, okay. Without further ado, who's ready for me to start? Who's ready for me to kick this off and stop yapping? I don't know about y'all, but I'm like I feel like we got the energy in the room. This is an amazing class. There's so many of you guys in here, which is insane."

This made me laugh that somebody in the chat was like, "Girl, get to the point." Okay, that tells me that maybe the chat is actually open, right? And then she's like, "Who's ready for me to start and stop yapping? We all are. Get this show on the road." She's already been yapping for 15 minutes doing all this like warm-up the room type stuff, but guess what? She's going to continue yapping for another 30 minutes past this point until she actually starts to give us information on why we're all gathered here today. She drags this out for a painful amount of time. Like I said, I was able to cook an entire dinner start to finish before she even tells us what we're all here for, which is why I'm cutting so much of this down.

"Very, very exciting because not only has sales changed my life, um, I've helped so many women change their lives in sales. I know I brag about them all the time, but my top closer, my top student made $44,000 in the month of July. And she started by watching a free master class just like this. She was you. She found herself last minute coming to the master class literally the day of showing up thinking, I'll just see what this is about. Whatever. Watch my master class. Took it by the reins and ran with it. Okay, you guys. And she just made $44,000 last month. Insane. And it's not just her, but she's somebody I like to brag about because that's insane. She's making more than a doctor or a lawyer. And she didn't have to go thousands of dollars worth of debt, right? We love that. This is high ticket sales her way. Whose way? My way. The best way. No, I'm just kidding. Um, but my main goal tonight is to make you guys a metric load of money through sales. That's it. One goal. One and a half hours or so. One goal. So, stick with me."

This is what's called an income claim where she's sharing the testimony of somebody who took her course and is doing really well. She's really driving home the point that one of her top students made $44,000 last month in July and that she used to just be like all of us coming to a free master class. That's how she got involved. Sort of in a way to be like if she did it, you can do it, too. And now we're hearing language about students, right? I'm getting the sense that what Shelby is selling is not a physical product, but she is selling knowledge of some kind. And that knowledge comes in the form of a course. Did we expect anything less? No. And I have a hunch now that this course is probably what we saw in her Instagram bio called She Sells Academy, which I've also seen her refer to as She Sells Remote. I don't know which one she prefers, but I've heard both. I think it's very interesting and also a strategy that she is calling this a master class. Like you're going to come and you're going to learn all this information that you're going to be able to take it and run and it's all free, right? But what this actually is is a sales pitch. It becomes more evident as we go on that this is a pitch for Shelby's course, She Sells Academy, and she really, really wants us to buy it. And she's claiming that if we do, then we can make a quote metric load of money like $44,000 in a month like her top student did last month. What does the course teach us exactly? We'll get there eventually. Very fascinating. Not at all what I expected.

But first, Shelby has to tell us her rags-to-riches story of how she came into all this wealth. This is like a hallmark of any sales Zoom call.

"So, I want to start off um just kind of like breaking the ice because I wasn't always the Shelby you guys see online. You know, the Shelby that drives the pink Porsche, manages the sales teams, travels the world, lives in Miami, all these things. That was so far from the case, okay? When I, you know, back in my days, I was the shy girl in high school. I I had so much anxiety. I literally could not talk to people. um no network, no crazy connections and came from pretty humble beginnings. Shout out Gilbert, Arizona. That is where I grew up. If you know, you know. Um, but before yourself, you see a confident, badass seven-figure saleswoman who documented her entire journey on social media that a lot of you guys, you know, fell in love with, you know, the whole journey of it all. But if you're wondering kind of like how that shift happened, I'll get into that."

She takes several minutes to explain her backstory, so I'll just summarize it in a few bullet points. She was working minimum wage at a coffee shop. She saw some guy on LinkedIn flaunting how he made $100,000 in one summer. And she's like, "Hey, how did you do that?" And he said, "Sales." That inspired her to start selling door-to-door pest control, which I later learned through some of her other TikTok videos that she worked for a company called Eco Shield. I don't know about you, but I've definitely been harassed by an Eco Shield salesperson at my door, not only in my house in Florida, but also in Washington since we've moved here. They have sales teams across the country that do door-to-door sales in the summertime. And with that, she did really well for herself. She became the top female sales trainer in the company. She led a team of 80 people. I believe she said that they were mostly women, which inspired her to, you know, bring more women into the fold of this really male-dominated industry of sales. And Eco Shield offered her $300,000 to come back next summer and to lead the same team again. And she declined it because she learned of something called high ticket remote sales.

So, here's what she had to say about that transition from door-to-door pest control sales to high ticket.

"So, I had this aha moment, and I want to pause, too, because I know some of you guys are like, 'You were offered $300,000 just to go back next year and do the same thing you've been doing.' Shelby, I'd lick a tire for $300,000. What are you thinking?' Yes, I agree. Okay, it is a lot of money. And I want you to know it would have taken a literal miracle for me to pass up on that opportunity. But that's kind of what happened. Okay. So, at the end of one of my last summers knocking door to door, I was visiting one of my best guy friends from high school. Haven't seen him in a while. So, we're just kind of catching up. I'm like, 'Oh, like what are you doing for work?' He said, 'All.' I'm sitting here thinking, 'Interesting. You're like the least charismatic salespersony guy I've ever known. Uh, what do you mean sales? Are you cold calling for an insurance company? Are you doing tech sales? Like, what are you doing?' He said, 'No, none of that.' He said, 'It's called high ticket sales.' I'm like, 'Hm, never heard of it. Please explain.' He goes, 'Shelby, I'm taking inbound sales calls from home.' I'm like, 'What? You don't have to go and cold call people? you don't have to knock on people's doors. They're coming to you and you just close them.' So I'm like, listen, I got to get a gist of what you're selling because I honestly don't even really believe it that much. And so I got the gist of what he's selling. I watched him close a couple deals. And I'm like, hm, I'm the sales girl. Let me try a couple. Let me try to close a call. He's like, 'All right, fine.' So I I tried one of his calls, talked to the customer for about 10 minutes, close. I'm like, maybe this was a fluke. Maybe it was just an easy customer. Let me try another one. Next call after that, another close. I'm sitting here like, y'all, I just made $2,000 basically sitting at my friend's house, talking to people that were already interested in what I was selling. That was insane to me. So, number one, I made him Venmo me for the deals because duh. But then number two, I knew in the moment I would never knock on another door again. I knew I had found the way that I knew existed in my bones."

So now we have a little more insight into what high ticket sales is. You're selling a very expensive product, which means that your cut of that commission is a lot more significant than it would be if you were selling a cheaper product. She claims that she made $2,000 closing two deals, $1,000 each. And that's where high ticket comes from. You're doing it from home, from your phone, or from your computer. You're closing the deal on warm leads. These are people that are already interested in what you're selling versus cold knocking on people's doors being like, "Hey, I have a product. Do you want to buy it?" Instead, you're just closing the deals on people who are already interested. So, it's sounding like a legitimate sales job to me at this point. I've crossed off MLM on my list of suspicions. Things do start to get a little bit more murky as the call goes on, but for now, I'm on board. Like, this sounds like it could be legit. There probably is a demand for salespeople on the phone. I can see the possibility of how this could be a lucrative thing for you to be doing.

"And for the next hour and a half, you guys, I'm going to do the exact same game plan that I've done with lots of my other students. Yes, the girl that made $44,000 last month. I'm going to do the exact same game plan that I did with them with all of you. But your guys' journey does not start with, you know, how to get on an offer, how to interview, what to bring to the table, all the sales trainings. Like, we'll get into that, okay? But your journey right now, we have to lay the foundation. We have to know exactly where we're going and be so crystal clear on it before we can before I can teach you how to work yourself backwards in order to achieve it. So, your journey actually starts with mindset. And so, I'm going to run you guys through a quick little mindset exercise. It's a little cringey, okay? I'm just going to put that out there. It is not a little, it's pretty cringey. The first time it was done on me, I was like, what am I even doing right now? But the only reason I am doing it with you guys is because it is so powerful and you will walk out of it with a couple revelations. That's the goal. So, everybody close your eyes. I'm going to turn off my camera and listen to the voice of my words and follow along. Just listen to the voice of her words, you guys."

That's actually not the only time that she says that phrase on this call. She says it again towards the end. I think I do include it, but every time I hear it, it makes me giggle cuz what does that even mean? Like, it makes no sense. And I also giggled when she introduced a mindset activity because of course she did. Of course, like this is a part of every sales call in this industry. I swear so much of these influencers selling courses comes down to you just got to work on your mindset, you guys. If you believe it, you can achieve it. Have a positive mindset and good things will come to you. And you know, some of that mentality I can get behind. A lot of it I can't. It's all very woo-woo to me. And actually, this would be a great place for me to pause and show you this other TikTok video I found of hers because it had my mind scrambled. It was so nonsensical to me. Watch this.

"This is more of like the it's all about your mindset type of thing that she's pushing. So, I just lost a $30,000 Cartier watch, but I'm completely unfazed. And don't get me wrong, if you would have told me this like 3 years ago, I would have been shitting my pants. I would have been like, 'Oh my gosh, that's as much as I make per year and I was wearing that on my wrist and I lost it.' But current me knows that I can make money out of thin air. That's why I'm unfazed. And I can make money out of thin air because of two reasons. Number one is this mindset. This mindset of how I'm reacting to this is the reason why I had the Cartier watch in the beginning to where I received something at face value, no rejection, a loss. And I'm like, okay. And what am I going to do about it? I'm going to go make more money and go get something even better. Or I was telling my boyfriend this one. I'm like, well, if I were to be wearing that watch in the morning, what if I would have gotten robbed and then all my jewelry would have been gone and then me getting hurt possibly. So God was actually protecting me in that moment by taking that watch away from me. So you always have to think of things as like glass half full and protection. But then the last part and the most important part is you need to have skill sets where you can"

make money just out of thin air. Like when you are the job, when you are the money-making machine, it genuinely does not matter what happens in your life because you know you can create wealth out of thin air.

If you have a skill set that people will pay you for, for me that's sales. I'm really good at communication. I'm really good at sales. So yeah, let's go buy like a Pac or an AP or something. Something even better.

Girl, what are you actually talking about? I'm dead serious. I'm lost here. I'm completely lost. She said right there at the end that she's good at communication, but I genuinely did not process any of what she just said. You make money out of thin air. You're a money-making machine. God made you lose your $30,000 watch because he was protecting you from being robbed. Like, what? What in the mental gymnastics? I don't understand.

But this is what I'm talking about. It's these mindset tricks. It's like brainwashing yourself to think toxically positive about really bad situations. That's a huge part of what's being sold to you by these wealth influencers selling courses on how to become wealthy.

So anyway, in this master class, she takes you through this mindset activity that I'm not going to subject you to because it is very cringey like she said, but she makes you close your eyes and picture every aspect of your dream life. What kind of house do you live in? What kind of car do you drive? What kind of clothes are in your closet? What number is in your bank account? Who do you wake up to every day? And she tells you that in one year's time, this dream life that you've just imagined in this mindset activity can be yours if you do sales.

Cuz the way that I see it, there are really only two ways to get to your dream life. There's really only two in order to genuinely make this a reality. Equity or commission. Start equity. Starting a business from the ground up, you know, working super hard, hiring teams, selling it off, cashing out. Love it. Great play. It's more of a long-term play or commission. And I'm going to choose commission every freaking time. You know why? Because you can actually make this dream life happen in a matter of months, not years. Okay? You can make that reality for whatever you drew up in your brain. In a matter of months.

Stating that there are only two ways to live your dream life and that's either through owning a business or earning commission is completely false and also a gross oversimplification. That's clearly not true. There are endless ways to live your dream life and the dream life looks different for everybody, right? It doesn't always look like Porsches living in a mansion in Miami for people. It's not true that sales is the only avenue to making good money. But of course, that's what she's trying to get you to believe because she has a sales course to offer you. She has a financial interest in making you believe that this is your one and only path if you want to live your dream life. And it's also exceptionally problematic to be claiming that you can live this dream life and achieve it in a matter of months, not years. It is completely unrealistic to be giving people the impression that this time next year, you're going to live in a different house. You're going to drive a different car. You're going to have a different partner in bed next to you. Your closet is going to be full of a completely different wardrobe. Like it's just not something that is true or real. It's setting you up for complete disappointment and it is unfair and manipulative in my opinion to be leading people on this way. And my position is that she is overexaggerating for the purpose of getting people to buy what she's selling.

So by this point in the call, she's 45 minutes in. I've only shown you 12 minutes of that. That's how much I cut it down to. But right now, 45 minutes into the call, this is where the actual training begins. We're finally at the point of learning what this high ticket sales opportunity is. And let me tell you, I never could have guessed this on my own. I was shocked that this is even a thing that is happening behind the scenes. But finally, no more procrastinating, no more stringing you along. This is where you'll learn exactly what this is all about. And this is a really big chunk of the call, so I'm just going to let it play through for quite a few minutes without interrupting. Uh, take your notes out, uh, screenshots, anything that you need. And you know, as I'm kind of exposing the back end of this industry, I'll piece together where we fall into this.

Okay. So, I'm going to use an example of an online coach. Uh, he's going to be a fitness coach. His name is Chad. Okay. Um, this is not just for Chads, okay? He's just an example, but this is our Chad. Okay. Chad is an online coach and he makes a post on social media educating his followers about his online personal training program. Uh, we all follow a couple Chads or Chadettes. Um, but Chad is going to tell his followers, you know, if you're interested in joining my program, click the link in my bio to apply. Right? We've all heard this before from a ton of online coaches. So Chad's followers are now going to be sent to a calendar page where they fill out all of their information, why they wanted to book a call, what they're doing for work right now, what their goals are, and they want to get into Chad's program. So imagine this. Chad just booked 67 calls in one day from his post. You think Chad's taking all those calls? He can't. He doesn't have the time in the day. Uh, he's got to coach his students. He's got to keep making more content to get people to join his coaching program. He's got to coach his students and he's got to work out. He's Chad. He's not a salesperson, right? He doesn't know how to roll objections. So Chad is going to sit here and go, "Oh my gosh, I have all of these calls booked. I need some remote saleswoman to close these deals for me."

So this is where we all step in, okay? We handle Chad's sales calls and we start printing money with his warm leads that he worked for. So imagine this. You know, Chad just booked these 67 sales calls directly onto your calendar. These are what we call warm leads in the sales space because they're actually interested in joining Chad's program and they came to us. So, what you're going to do is you're going to open up the Zoom. You're going to answer a few questions and collect their payment if they want to join Chad's program. And you get paid commission every single time someone goes, "Yep, looks good. I want to join."

So, if you're like, "Shelby, that sounds cool and all, but I've got a full 9 to 5 job. Like, I don't know if I would have time to take sales calls." Well, I'm going to pick on you. Okay, let's say you have a full-time job from 7:00 a.m. to 3:00 p.m. Again, you choose your own hours in high ticket sales. So, you would simply, you know, only open your calendar availability from 4 to 8 to take calls after your workday. So, if you're like, "Okay, I can do that, but how much would I get paid?" Well, Chad's online coaching program is $6,000. It's pretty average for the coaching industry. A lot of them are more. Um, but Chad's going to pay his closers the industry standard in high ticket sales of 10% commission for every closed deal. This means that you would get paid $600 cash every time you sell one of the $6,000 coaching programs. So, let's say you take five closing calls per day for Chad within those four hours because each call is about 30 to 45 minutes. Okay? Let's say you're just starting out and you only get two people to say yes. You only close two deals. Okay, you made $600 per close. Close two deals. That is $1,200 in one day working only four hours. That's that's pretty good chunk of change.

Uh, remember that dream car? Mine was the pink Porsche. And I told myself as soon as I made $100,000 in a month, I would buy a Porsche. And you guys, I always thought Porsches were for rich people. I when I grew up, there were no Porsches like driving around in the neighborhoods, okay? I always associated that with the uber rich people that were not me and my family, okay? But I want you to know when you break it down, anything that you want in life is attainable through sales. Because when I broke it down and I go, "Wait, a Porsche is only an $850 payment. I we just we just made that in one day. We we pretty much made a little bit less than that closing one deal." So, that was the click in my that's where I got addicted because I'm like, if I just close two extra deals, I can afford my dream car. That's what this is about. This is not about the car. This is about the fact that you can genuinely get anything you want when you think of it in terms of commission.

I'm feeling kind of rattled by how she just casually was like, "I was shocked when I learned that a Porsche is only an $850 payment." As if that's like shockingly affordable or something. But her point is that she's saying that now she's starting to think of things in terms of commission. I just need to close two deals to afford my car. I need to close five deals to afford my rent. I need to close three deals if I want to get that designer handbag or whatever is important to you, right? Whatever luxury item you want to make yourself feel like you're living a life of luxury and like the life of your dreams. And while I understand that logic, I do think that it is encroaching in kind of toxic territory where you're now categorizing your earnings and like thinking of it in terms of how many deals do I have to close to be able to afford this because then you're putting yourself in this mindset of being so money driven that you're looking to close these deals at whatever cost because your cost of living depends on it. And at the end of the day, you can't force people to buy what you're selling. So, what happens when you've gone out, you've bought a Porsche, you've moved into a nicer house, and it's nearing the end of the month, and you haven't closed enough deals yet to really afford these bigger payments that you've taken on. Like I said, you can't force people to sign up for these sales calls. You can't force people to actually buy what you're selling and close the deal. So, really, you're kind of putting yourself in this position of being at the mercy of relying on other people to help you fund your lifestyle. And that can lead people to act in very desperate ways when they're going through a slow season or when they're nearing the end of the month and they haven't closed as many deals as they need to. And that comes through in your sales calls. The customers can feel that tension and that desperation. And that's the risky run with something like sales where you're just working for commission. Sure, I suppose the earning potential is uncapped in the sense that there's no limit to the amount of money you can make, but at the same time, there's no minimum payment that's guaranteed either. It's a very unstable position to be putting yourself in. And I don't really agree that we should be thinking of things in terms of how many deals do I need to close to be able to afford my life. I think that's a really reckless and irresponsible way to frame this kind of thing to impressionable young women.

I also have quite a few concerns with her business model and exactly what you're going to be doing in high ticket remote sales. But let's let her finish explaining it. She still has a few more slides to go. And so let's say, you know, you take high ticket sales calls for Chad, our example. Three days out of the week. You're like, I can only do those full days very part-time because that's a lot. I get you. So, if you close those same two deals a day, only working less than half the week, three days a week, that's 24 deals in a month if you do that for a month straight. Chad would pay you for those 24 deals, $600 per deal, $14,400 that you were able to make in the last month with only your phone, your laptop, setting your own schedule, and taking high ticket sales calls for Chad or the Chads of the world from anywhere that you would like.

And so, I know that you you might see that number on the screen and go, "Whoa, that's a lot of money." Money. I don't care who you are. That is a lot of money, especially if we're working very part-time and just starting out, only closing two out of five. But enough about that because I want to be super crystal clear on who we're selling for because it's not just Chad. You know, you probably see these coaches, experts, or online business owners that sell high ticket offers every single day while you're just like doom scrolling on your couch. Um, I have a few examples on the board, but I want you to type in the chat as I'm kind of breaking down this industry of, you know, the coaching industry. If any of them click in your brains where you're like, "Oh my gosh, I've been following this person for a while." They probably sell a high ticket offer. Because you guys, the biggest secret is these people are never going to come out and say that they have sales teams because they don't want their audience to know that they're going to sell them, right? But they do. They all have sales teams between one to 25 people on their sales teams that close their calls. So I have a few examples up here. Amy Amy Porterfield, Jasmine Star, just did her podcast. She's awesome. Her First 100K. We have a few closers on her offer as well. Lazy Millionaire Robert Croak. But I want to open up the chat really quick. Um, someone says Tony Robbins. Yes, Tony Robbins has closers. Grant Cardone, yes. My Rich BFF, yes. Scotty K Fitness, yes. Natalie Dawson, yes. Alex Hermoszie, yes. Lazy Millionaire, yes. Uh, Afan Clea, yes. No Budget Babe, yes. Alex Sedlac, yes. J Shetty, yes. Um, Get the Girls Richer, yes. We have closers on all of these people's offers. Okay, I'm glad that this is kind of like clicking with you guys. Jeremy Miner, Iman Godzy, correct? Gary Vee, yes. She Wolf on Wall Street, yes. Okay, I'm glad this is clicking. We all understand who the coaches are and how we can be a closer for them. Okay, but quick recap. Chad and the Chads of the world cannot make money without us. So, what Chad's going to do is he brings us his warm leads. So, we choose our calendar, which gives us full-time freedom over our day. We choose where we want to work, which gives us full location freedom. And we get paid 100% commission base, uncapped earnings, which is pure money freedom. That's the beauty. And that's why I say, you know, high ticket sales is the best sales opportunity in the world for women, period. If there was a better opportunity or a better industry, your girl would be there. And I'm not there. I'm here. It's for a reason because it is literally insane.

So, now we have some clarity about what she means when she's talking about high ticket remote sales that apparently she's been making all this money from that has afforded her this grand lifestyle. What this means is that you become a remote closer. That's what I'm going to call it, remote closer. You are a salesperson who is on a call with a potential customer. It is your job to close them on the deal. And what are you selling? You're selling the courses that these influencers have created and promoted. That's the big secretive grift that she's got going on. And as I always say, everyone has a course these days. My god, so many influencers and social media personalities believe that they are the expert of something and they think so highly of themselves that they create these courses where they sell their knowledge and their wisdom to their followers. And I just want to remind you, anyone can make a course. Literally anybody. Go on Canva or some other like formatting software, put together a PDF, record a few video modules. Anyone can make a course on anything. And they can charge you however much money they want to. There's no quality control going on here saying that yes, this course really is worth the value they're charging, okay? You just take their word for it and you pay them hundreds if not thousands of dollars, usually to learn something that you can find for free online. Fitness influencers selling workout programs, motivational speakers selling life coaching sessions, doulas selling courses on how to have an unmedicated birth, or literally anything. I just did a video recently about a woman on TikTok who claims to be a mystery shopper and she created this course teaching other people how to also be mystery shoppers. But the crazy thing is she was caught lying and now people are poking holes in her credibility. Like, is she really even somebody that I want to pay hundreds of dollars to to learn about what mystery shopping is so that I can make money from it myself. That was really a wild video. I think it's up there with one of my favorite videos I've ever done. I'll link that below if you want to check it out. But point being, you really cannot scroll on social media anymore without some random influencer with no credentials shoving their course down your throat. It's an epidemic at this point, a problematic one. And so what Shelby is claiming to do is to teach you how to become a remote closer salesperson for these influencers who sell courses. And how does she teach you to do that? By selling a course herself called She Sells Academy. Okay? You have to buy a course from Shelby to learn how to sell courses for influencers. It's like freaking course salesception. Buy my course where I teach you how to sell courses. Like, come on.

And here she is explaining in the next part of her call exactly what you're going to get if you sign up for She Sells Academy. But that's why I spent the last 12 months developing the She Sells Academy training program and softwares which I'll get into with one goal in mind to dominate the high ticket industry. What we did is we at She Sells took these seven steps, okay? We analyzed them exactly how a closer would go from beginning to getting on an offer. We analyzed the pains, the gains, the inefficiencies, condensed them all into one boot camp mastermind, which is She Sells. And so instead of learning sales from random people on social media, piecing it together, creating your own sales flow, we developed a rapid learn 12-week self-paced training program with our own She Sells call flow that's focused on taking you from high ticket sales beginner to top 1% closer. So now the million-dollar question though is how do I find the best coaches with the high ticket offers? We created the LinkedIn, that's what we call it, of the high ticket industry. Okay? So, this is to help you find your dream coach in seconds and have AI help you write these personalized outreach messages to land a job 20 times faster than everybody else. And so, this is what it looks like. This is literally insane. And it does not exist anywhere in anywhere. It is only for She Sells. So, it has every single high ticket coach in every single niche at our fingertips now. So, as soon as you're ready to get on an offer, you log into the software has every coach that you would need. And we know exactly who the best coaches are that have legitimate sales teams with legitimate offers with good lead flow. So, now you don't have to do all of the guesswork by yourself because we've analyzed the coaches and we have a lot of closers on these different people's offers. And so we aggregate them all in one place and I have a full team that's dedicated to the software that updates this daily. Okay, so not only does this software have every single coach that exists in the high ticket industry, but um, you know, there's hundreds of coaches that reach out to either me or my She Sells Academy Instagram or via email saying, "Hey Shelby, I know you're the sales girl. I know you train all the high ticket closers. I need two right now. I need a couple closers right now." And so there's also all of these coaches that work just with us to staff their sales teams. And so where do we put them? We put them in the software. And it's pretty cool. Um, so now we have hundreds of coaches that have reached out to us directly ready to hire closers today that also live on the software for you to apply to.

She Sells Academy is a 12-week course that teaches you the basics of sales strategy. She offers training calls. They have an AI software type thing where you can practice your sales pitches and your closing strategies with AI versus practicing on a real person and, you know, making mistakes in real time. And of course, the biggest selling point of her course is access to this platform where it just lists out all the different influencers on social media who sell courses so that you can apply to them to become their remote closer. And I just want to point out that you could become a remote closer right now today if you wanted to without buying Shelby's course. But what you have to do is you have to kind of scour social media, find somebody with a big following, find somebody with a course offering, find somebody who needs a salesperson, and then what? You're emailing them, you're DMing them, you're hoping for a response back. You're kind of cold pitching yourself like, "Hey, I'd love to be a remote closer." And in a lot of cases, that could turn out to be a huge waste of time, right? You might never hear back. You might be wasting tons of time searching for people on social media. So, she's claiming that a huge value of her course is that you can skip over all of that trial and error wasting time stuff because she's telling you these people right here on my platform, these are the people that need remote closers that you can apply to. And she's also claiming that she's kind of becoming a name in the industry, right? The She Sells Academy graduates are those that influencers go to because we know that you have the training. We know you went through the program. Come and be my remote closer. She's really making it seem like there is an abundance of opportunities here and there is an abundance of positions open and that going through She Sells Academy is going to make you a really desirable applicant to these influencers. She really wants you to believe that you're going to go through her 12-week program and then you're going to graduate and then your calendar is going to be booked with all of these sales calls. You can take as many of them as you want and you're going to make bank off this. Okay? You are going to be a millionaire or you're going to make $44,000 in one month.

Like she talked about earlier, I need to poke some holes in this idea, though. This is where it all starts to unravel for me because I'm not denying that maybe there is a need somewhere, someplace for these remote closers. This can be a totally legitimate job, one that's maybe a little bit risky and you're working for just commission and all these things that we already talked about, right? How it's kind of an unstable position to be in, but this could be lucrative for some people at the right time. I suppose, but there are aspects of her business plan here that I'm really questioning. And that's because I was talking to my husband. He asked me, "What video are you working on?" And so I was trying to explain to him like, "Oh, I'm covering this girl named Shelby. She has this course that she calls She Sells Academy." And I'm explaining to him like the whole process of becoming a remote closer and closing deals for influencers who sell courses online and stuff. And he looked at me all confused and he was like, "Why do influencers need salespeople to sell their courses? Why not just put up a link in your bio? Why not have a checkout page on your website? Why would an influencer choose to hire a salesperson and give them a commission, essentially cutting into their own profits in order to close these deals on their courses? Wouldn't they just be kind of having a middleman for really no good reason if they could just direct customers to a link to buy it?" And I was kind of like, well, I'll be damned. Like I don't really have a good answer to that question, AJ. Because Shelby never addresses that in her presentation either, which for good reason, right? She doesn't want you to start questioning that because once you start questioning that, the entire thing falls apart. Until this point, we're all operating under the assumption that there's all these influencers who need all these remote closers for their courses and that there's this huge demand for this kind of sales position. But why though? Wouldn't it be so much more cost-effective and so much easier to just put a link in your bio? That's what makes rational sense to me, like what need do we have for remote closers? And then it occurred to me of all of the influencers that I have ever seen when I'm scrolling social media or that I have ever looked into on my channel, I've actually never once seen any of them direct their potential customers to a calendar link where they book a call with a remote closer to be able to buy what they're selling. That's not a thing I've ever seen in the wild. They just give you a link and you buy it if you want to. So now I'm really questioning like what is the true demand for these remote closers? Because as far as I can tell, influencers don't use them, which led me to investigate a little bit deeper.

Let's go back to this slide in her presentation where she is listing off a few of the influencers and coaches that offer remote closing opportunities according to her. I know this is a pretty blurry screenshot, but there are five influencers and creators shown on this slide. You can be a remote closer for any of these guys once you graduate from She Sells Academy. Supposedly, the first one on her list is Amy Porterfield. When I went to Amy's Instagram account and I clicked the link in her bio, it directed me to a web page that she's selling her course called List Builders Society. And it took me directly to a checkout page for this course for $497. No scheduling a call, no remote closers, no middleman necessary. The second one on her slide is Jasmine Star. Jasmine's website shows that she hosts masterminds, but her current mastermind cohort is running until February of 2026. So, enrollment is currently closed until that point. There's nothing to buy on her web page. There's just a form to join her waitlist. Once again, no scheduling a call, no remote closers needed. She's not currently selling anything. The third one is Tori Dunlap, who goes by Her First 100K on Instagram. Going to Tori's website takes you to her business boot camp that she is selling for $497. Again, right to the checkout page. No scheduling a call with a remote closer. The fourth one is Lazy Millionaire. Same thing. Her bio takes you to a checkout page for her Lazy Millionaire Method course that she's selling for $3,333. And finally, the last creator featured in Shelby's presentation is Robert Croak. He sells access to his Rich Habits Network for $77 a month and you can pay for it right through his website. It took me approximately 10 minutes of poking around on people's Instagram pages and their websites to essentially derail Shelby's entire business model. Where are all of these calendar links that customers are going to be using to book a call with a remote closer? I can't find them. They don't exist. Or maybe they do, but not on the grand scale that Shelby wants you to believe they do. Okay, I have yet to find one. The five featured creators in Shelby's own PowerPoint don't appear to have a demand for remote closers. So, what the hell, Shelby? You supposedly have a platform of thousands of influencers who all sell courses who need remote closers, but I don't believe it at this point. I don't.

And to make matters worse, I was watching another YouTube video about Shelby. And there was a comment left on that YouTube video that said, "I was shocked to find out that my business was listed inside her placement portal without my consent. It's not even a real job board. It's just a list of creators with links to their Instagram accounts. I started getting dozens of DMs from women saying that they were certified by She Sells and asking to work for me. Even though I have never partnered with her or signed any agreement or had a sales offer open, I've got screenshots of my listing and the portal itself. It's honestly misleading to call it job placement. Just wanted to share my experience to help others make informed decisions." That comment was posted from somewhat of an anonymous, inactive YouTube profile. So, take it for what it's worth, you know, but it just made me start to wonder if this platform with all these influencers listed is really as accurate or as valuable as she's portraying because based on what I've seen so far, an influencer could be listed there, but then when you really start to dig into it, you find out that they don't sell a course at all. Or they do, but they don't need remote closers. Or they do, but it's cheap enough, meaning that it's like $50 or something where your commission is not going to be significant. It's not high ticket. So, I'm still figuring out where I stand and how I want to classify She Sells Academy because I don't think that it's fair to call it a scam. Shelby is offering this knowledge where she teaches women how to fulfill this very specific sales role that in some cases might exist, but not really often enough to make a difference. She's not just stealing people's money and running with it. She is offering them somewhat of some kind of value that maybe they can make something out of. But the point is, there's no guarantee. Her sales tactics are very manipulative and very predatory. Essentially claiming that young women can become millionaires from sales and drive Porsches and live in mansions if you just buy her course from her. But the more I dig into it, the more concerned I become because I'm really starting to question the actual demand for high ticket remote sales closers. Do influencers actually need people to fill these positions or does Shelby just want to make you believe that so that she can make money when you buy her course? There's a very real chance that you buy the course, you go through the whole thing, and you come out of it with nothing because you're not guaranteed anything. You're at the mercy of actually linking up with an influencer who sells a course who needs a salesperson. And these influencers seem few and far between because the five that Shelby featured on her own PowerPoint don't even appear to have a need for remote closers right now. Not a great sign at all. This is a huge red flag. And when I discovered that, I was like, I don't know. Something's fishy. I don't like the way this feels. Initially, I was like, okay, you know what? It's a course. Maybe she's providing value. Maybe people can get something out of it. And now I'm like, I really don't know if people can get something out of this.

Let's continue on with the next part of her presentation because I truly cannot make this up. This is where Shelby starts to launch into her own sales pitch for her own course, She Sells Academy. Here is how we continue the journey together. So, normally I would drop a checkout link in the chat to join She Sells. You know, just one straight up payment. If you can afford the full thing all up front, then whoop-de-doo, good to go. You're in She Sells. But not tonight. Okay? Tonight, I'm not just going to put you, you know, through a link and buy if you want. No, I'm going to allow you to book a free advisory call. Okay? These are students that I've trained from the ground up that started on a free master class just like this, went through the training program, landed an offer, are making over $10,000 a month in high ticket sales. And so now you have the chance to ask that advisor all of the questions that you have. And furthermore, you don't have to pay the full payment upfront, which is very exciting. Oh, what's that? You say you're not going to direct us to a checkout link to buy your course. Instead, you're going to direct us to a call with one of your remote closers so that they can sell us on it. This is why I called it sales. In order to become a remote closer who's going to make money by selling courses, you first have to talk to a remote closer who is making money selling courses. And that course that they're selling is going to teach you how to sell courses. Like, it's just crazy. It scrambles your mind. Don't think about it too hard or you might explode. I just cannot understate the irony of what she's doing. She is using the exact sales strategy that you are going to learn to use on other people in order to make money. And this is not a phone call that she wants you to schedule. This is a Zoom call. So, you're going to be sitting face to face with a salesperson who's trying to convince you to buy She Sells Academy, and it makes it even harder and more awkward to say no. This tells me that her course is likely very expensive, and you might be turned off by the price. If she were to just send you the link, you would get sticker shock. You'd be like, "Heck no, I'm not buying that." So, it's a sales strategy to get you on a one-on-one Zoom call where you're sitting face to face with someone. You've got more skin in the game here and it's harder for you to say no.

Which, speaking of the price, Shelby has not and will not reveal the cost of She Sells Academy on this Zoom call. She talks for 2 and 1/2 hours about why you should join, but she doesn't divulge arguably the most important piece of information, which is how much this is all going to cost you. Which brings me to another one of Shel's TikTok videos I found, which was just too good not to show you. And it fits in perfectly right here. So, let's take a quick detour. You'll see why. If there is one thing about me is that I have zero problem putting a grown man in his absolute place. I look like I'm just little, oh, cutesy little blonde girl. No, I will tear you to shreds if I find out that my time got wasted and you don't know what the hell you're talking about. I just got out of a meeting, which I thought was going to be a very serious and important meeting, um, from a matcha manufacturer. I'm starting a matcha brand because it aligns with my brand. I love matcha, you know. So, starting this matcha brand and I'm on all these Zoom calls with this manufacturer and he's like, "What's the price? What's the price?" Over these Zoom meetings and he's like, "You need to come in the office and we'll discuss price. I'll show you around, seeing all these things." I'm like, "It really can be done over a Zoom call." He's like, "No, no, you got to come to the office." So, I'm like, "Fine, drive 30 minutes to come in person in this office." He's having me meet all these people. Okay. We sit down, never discussing price or what is even included in the matcha. It's just all these hypotheticals. We got to have a discovery question, then I want you to meet this person, then I want you to do this, this, that. I'm like, "Can we just talk about how much this is going to be that way I can know if I want to do it or not or do it with somebody else?" And he's like, "Yeah, well, that's going to be in a proposal that can be ready for you in two weeks." I'm like, "Let's just talk about how much it's going to be and what's needed." Like, and then this is where it gets super awesome. So then I literally tell him straight up, straight up. I'm like, "I need to know the details. That's what I came here for." He goes, "Yeah, but before you leave, like I, I really just wanted to show you this event space in the in the in the back, this AI event space." I'm like, "Okay." Pulls me into this event space. And he's showing me this like AI teleportation tool that Shaquille O'Neal uses for speaking events. He's like, "And this is like an AI tool." Explaining all about it. I go, "This is awesome. Love the tool, but can we talk about the matcha? I want to see the packaging. I want to see the colors. I want to meet the designers." He's like, "Yeah, but like I don't think you understand. Like, when you go to speaking events, I know you do all these speaking events. Like, you could literally teleport yourself with AI." I go, "I don't [ __ ] teleport myself with AI, you dumb. I'm here for the matcha." And he's like, I didn't say that, but I'm like, "We are here to talk about the matcha. Let's talk about the matcha." And he literally was like, "Yeah, I know, but can you just like admit like this AI tool is like awesome? Like, we could keep it in our back pocket for you to use later." I literally go, "You are a colossal waste of my time. I've been here for an hour. We haven't even discussed prices, nothing." And let me just tell you this. This is the best way to know when somebody has no value in what they're selling is when they're trying to woo you in everything else. They're trying to have you meet this person. They're name dropping. They're getting you a water. They're getting you a chair. They're showing you the AI tools. It means they don't have a legitimate business. Because if they did, they would sit down. They would show you everything and you would make a decision. They don't have to woo you on everything else. It's a big red flag. And I told him that straight up. I walked out and he did not get my business. So, if you're watching this and you know somebody who would love to help me start a matcha business, I already purchased the matcha. I just need help with packaging, manufacture, 3PL, all the things. Um, I don't deal with dumbasses. And that was one of the biggest dumbasses I've ever met in my life.

Let me put it this way. She got pissed at a matcha manufacturer for wasting an hour of her time trying to woo her without telling her the price. That's pretty rich coming from a woman who just wasted 2 and 1/2 hours of our time on a Zoom call trying to woo us without telling us the price. I really don't see how that's any different. And it's pretty funny that she can't see how that's any different either. When all is said and done, she's directing us to another call, wasting more of our time in order to learn the price. I thought that was brilliant. I couldn't help but throw it in here because she's apparently unable to recognize how she is employing the same slimy sales tactics on us that she claims to get so angry about when they're used on her.

But back to the Zoom call, don't worry. I have a pretty good idea of how much She Sells Academy costs, even though she doesn't include it in this Zoom call. And I'll share that with you soon. But this next part of her presentation, this is the only time on this whole call where she kind of lets it slip how much of an investment this is going to be. But just know this is not, you know, some free coaching session. This is a professional enrollment call for a high-level program that thousands of women have invested thousands of dollars into. But it was because they were ready to learn a real proven skill and get results. So, if you're not seriously considering like investing in yourself monetary wise, but also time and effort-wise, please do not book a call because we only have so many spots and we only take so many people in with one flow.

She just said that this is a program that quote thousands of women have invested thousands of dollars into. So, there you go. Multiple thousands of dollars is apparently how much She Sells Academy costs. And interestingly, Shelby doesn't publish the cost of her course online anywhere that I could find. She doesn't list it on her website. She doesn't link it anywhere. It appears that these days the only way to enroll in She Sells Academy is to go through one of her own remote closers on a call. Ironically, I did find this article published in August of 2024 that was a review of She Sells Academy, and it claims that the cost of the course at that time was $3,000. Then I was poking around on TikTok and I found this video from a woman named Bailey who joined She Sells Academy in December of 2024, but this update she posted was from June of 2025 and she was admitting that it's not all it was cracked up to be.

"Ticket sales She Sells Academy update. I thought that, you know, remote high ticket closing sounded like the perfect option for me. It sounded like it had everything that I wanted. It was remote. You could choose your own hours. You could work for yourself, blah blah, all the things. I didn't realize what it would feel like to actually put it into practice and go through like the day-to-day motions of doing a job like that. And I'm sure different offers are different, but I just honestly didn't like doing the job. I don't like sitting at a desk all day long. I don't like having the same conversations over and over again. I don't like having to show up on time at a certain time for someone else. And yeah, technically you're working for yourself, but at the end of the day, you're working for the creator. So like they are still kind of your boss. So like it's not giving work for yourself vibes, just so you know. Also, with it being commission-based only, that means you're only making money if you're making sales. So if you are in an offer that's not that good, where their lead gen is not good, their clientele is not good, whatever, if there's a disconnect there, that can really affect your ability to make sales. So getting on a good offer and being able to make the kind of money that these people talk about is not as easy as they make it seem. Is it possible? Yeah, of course. Of course it's possible. But are you going to get one of those amazing positions where you're like making 10K a month right off the bat? Probably not. Especially if you have no sales experience."

She's kind of confirming the suspicions I had earlier that like, yeah, maybe some people make a lot of money doing this, but most people probably not. A lot of things have to go perfectly right in order for you to make an insane amount of money because your success is at the mercy of how many people are really interested in spending thousands of dollars on some random influencer's course, which shocker, I feel like is not that many people. So therefore, you're probably not going to be making all this money. But the reason I show this to you is because in the comments of this video, somebody asked Bailey, "How much was She Sells Academy when you joined back in August of 2024?" And she said that it was $3,000, but the price has gone up. And then somebody else chimed in below her and said, "Oh gosh, I wish it was 3K. It's $5,000 now." And now being present day August of 2025 when she made this comment. I found another TikTok video from a woman named Alexis who was deciding between She Sells Academy and a different high ticket sales course. And she shared that she ultimately decided not to go with She Sells Academy. So first question, why did I not join her program? In the most politeful, respectful way. I am about 10 years older than her. And that then means I have 10 years more experience in sales. Again, there's no disrespect. I just did not feel

a connection with her. I also knew that I it was I wasn't willing to invest 5K into something that did not guarantee me placement. Um, because I do not need a three-month course on how to sell. I have a very long background in sales when it comes to uh luxury clients, very white glove services, and just phone sales. I've just, I've done it. Any type of sales, I've I've done it.

So, here's a second person confirming that when she looked into She Sales Academy more recently this year, she found that the price is now $5,000. And in her opinion, she felt like $5,000 was not worth the investment to her. It wouldn't bring her the value or knowledge that she was looking for. So therefore, she did not sign up. Which makes me wonder, I would love to know if Shelby added any more value to her course, more modules, more tools, whatever that looks like to justify the $2,000 price increase over the last year. Did you really add $2,000 more value to this course, or are you just kind of being greedy and hiking up the price to squeeze out as much money out of people as you possibly can?

I don't have the answer to that. I don't know what her course has looked like over the course of the past year. But I do think it's notable that she's increased it from $3,000 to $5,000. And now it's making sense why Shelby's not dropping the $5,000 price on you in her call. She wants you to get on a one-on-one call with her remote closers in order to do that. Because at that point, you're pretty invested. You've sat through a 2 and a half hour Zoom masterclass. You went through the effort to book a call. You've now sat through that call as well. And I'm sure that there's this like sunk cost fallacy that plays into it where it's like, well, I've already invested this much time. I'm clearly interested cuz I'm still here, so I might as well just go for it, right? Take a chance on myself.

And she straight up said that she used to give a link to the course on these Zoom masterclasses, but now she doesn't. Now she makes you book a call with her remote closer. And I wonder if that has something to do with the fact that she increased the price by 66% and now this course is even a harder sell with a bigger sticker shock, and it makes it harder for you to say no to that kind of thing when you're roped into a one-on-one call. And when you think of it that way, I guess I answered the question from earlier as to why would influencers really even need remote closers for their courses, right? Why not just leave a link? Maybe it's because these courses are so expensive and they're illogical to purchase. It doesn't make logical sense to give a 24-year-old woman with a couple summers of door-to-door pest control sales experience $5,000 to teach you sales. If you're going to fall for something like that, it's probably because you have been worn down by somebody doing a lot of skillful convincing. That's why it's sold to you through remote closers on a call and not through a link in my opinion, because there's a lot less opportunity for you to use your critical thinking skills when you're sitting face to face with somebody who's like, "So, are you in? Are you ready to take a chance on it?" These people are trained salespeople. They know all the objections. They're going to try and overcome every single one of them with you. So, when you say, "Ah, I really need more time. I really want to think about it." They're going to have an answer prepared in their back pocket for that. They're probably not going to take no for an answer. They are going to wear you down with their sales skills until you say yes and fork over five grand.

So, Shelby is clearly somebody who uses remote closers to sell her own course. So, I guess it could be true that there are other influencers who do the same thing, too. But, like I said, it comes down to the idea of the demand, right? There's probably just not as big of a demand as Shelby wants you to believe there is. But, yeah.

So, I hired 15 of my best students to be advisers for you guys, which is very exciting. I love these women with every being in my soul. Like, train them from the ground up. And they're making over $10,000 a month in high ticket sales. And more than that, they want to see you guys win. Which is why they're like, "Shelby, I'm your girl. I got you. I will help you." They are amazing women who've done the thing. Okay, so this is a real one-on-one conversation. With every being in her soul, she loves these women that she has trained. Again, like with this very strange use of language, it's like she's misquing popular platitudes. The common phrase I think she was going for was "with every fiber of my being, I love these women." But she said "with every being in my soul," which makes absolutely no sense. Maybe it's petty of me to point these things out or to harp on that, but this happens multiple times throughout the Zoom call where she's misquing really popular phrases and it kind of knocks maybe at like her credibility or her maturity in my eyes, but it could also just be a slip of the tongue. It happens. It happens to me, too. There are lots of instances in my videos where I say something wrong and I don't realize it until I'm watching it back, you know? So, maybe I'm reading too much into that, but I thought it was kind of funny.

What I really wanted to highlight here though is that she says that these women that she loves with every being in her soul are just here because they want to see you win. They just really want to help you. They're so committed to seeing you succeed in high ticket sales. And I'm questioning why though. You shouldn't be. You shouldn't be interested in my success because my success cuts into your success. The way I see it, if you're making all this good money being a remote closer, why on earth would you want other people to also come and do the same job you're doing? Wouldn't you be taking income opportunities away from yourself by doing something like that? This is a piece that I think a lot of people overlook, but it is critical to understand that this is a market that's going to become oversaturated. The more people who go through Shelby's course, the more people there are on the other side fighting for a limited number of offerings. There's only so many influencers selling courses out there who need remote closers. There is a finite resource here, and the more and more people getting pumped through Shelby's program is only making those opportunities harder to come by. So, it actually makes no logical sense why these women who have graduated Shelby's program would be so excited and willing and motivated to help get other people signed up for it. That is, unless they are being paid a commission as the remote closer on that sales call. It's giving MLM vibes at this point. Come and join our community of women where you learn to do the exact same thing I'm doing and I'm going to make money off of that somehow. And I'm not classifying She Sells Academy as an MLM because it's not, but there are definitely similarities in how little sense both of these things make.

Um, but like I said, the spots are limited. And I'm not just saying that because this is, you know, some sales urgency tactic. I mean, it is and we'll teach you how to do that. But, um, they literally are real humans that only have so much time and calendar availability. So, there's like a couple thousand of you guys on the call and I think there's only about like 80 spots at this point in the master class. We are one and a half hours in and she's like, "Spots are limited. Sign up now for this free advisory call," is what she's calling it. But really, it's just a sales closing call. And for the next hour, another 60 minutes, she drives home this high pressure sales tactic. Sign up now where there's still spots left. She has an assistant in the chat that is absolutely spamming with the link to sign up for a call over and over again every few minutes for an hour. Here's a screenshot of the chat. Okay, if you look closely at these timestamps, you will see that she sends the link at 6:14, 6:16, 6:18, 6:20. It goes on like this for an hour. It was debilitating to watch. It was so frustrating and so annoying to see the chat on the side. But there were some pretty entertaining messages that came through, too. I'll show you some of those. They started out pretty mild. This one said, "Just a nudge. We've already filled up the calendar for 60% of the calls already. If you're ready to join, She Sells. Gotta book this call quick. Let me know when you booked. Okay." And then she leaves the link. Not the link to purchase, the link to sign up for a call. Then they get a little bit more demanding. This one said, "We're at 81% capacity to handle advisor calls now. Once these spots are filled, unfortunately, the doors to book the call will be closed. This link should still work or that means that it's full." This is a one-on-one strategy call. Then we're going to tailor a payment plan that's going to work for your situation. We don't f around. Time to make a change. And it starts on your call. Okay, so now they're cursing in the messages. The wind's channel is on fire. We're changing thousands of women's lives. We want you to be next. And then at some point, the chats get absolutely unhinged and the assistant is basically screaming at us through the computer to sign up for a call. "Where are my psychos at? There are no excuses. This is what the call is for. Is today going to be your day one, or are you saying one day? Let's make this real. Women who win, don't wait. Book your call. What are you waiting for?" All caps, multiple question marks. It's actually getting so uncomfortable the longer it goes on. I know that this is meant to be a high pressure motivational sales tactic, but it's like, okay, damn, we get it. Simmer down.

In this message about "where my psychos at," that didn't just come out of nowhere. It was in response to this part of Shelby's presentation. "Well, I've got two different kinds of students, okay? They fall into two different categories. I've got my side quests and then I've got my mother freaking psychos. So, my side quest girlies are the girls where this is just their side hustle. This is just their side quest, their side thing. They don't want to leave their job ever, or they're a mom and they never want to work full-time. Okay, love that for you. You can do this part-time. You choose your hours. So, a lot of the women in She Sells, I'd say like 60% of them, this is their side quest, or at least they start out that way. But, and the side quests, they probably make anywhere between an extra four grand a month to about 12, 15. So, like, they're not the girls that are making 30, 40, 50k a month. You will never make that amount of money working only three hours a day. Like, you just won't. You're not talking to enough people. But still, it's an amazing amount of money if you just want to pay off a couple bills, you know, get out of debt, like invest a little, get a nice car. Like, that's amazing money. But then I've got my psychos. And my psycho girls, like guys, they're psychopaths. That's why I call them psychos. They're not on three calls a day. They're on like 10. They're working like eight hours a day. They're call, call, work out, make lunch at home, call, call, go on a little walk, call, call, following up with people at the end of the day to close all of the follow-up deals. They're psychos. But guess how much money my psycho girls make? Well, there are people like Carolina or Sabrina who are making 35 grand a month or $44,000 a month. And I'm not just throwing those numbers out there. They made that money in July, last month. They got those direct deposits. But guess what they did in the month of July to get that deposit? They worked their off. Because I promise you, as soon as you start seeing like the money, you're on an offer, you're getting your feet wet, you're closing a couple deals, and you see the commission, you see the direct deposits, like a lot of my students, you're going to sit here and think, well, why would I keep being a nurse or a teacher when my side thing is making me so much more? Like, I'm just going to open up my calendar and take more calls."

Logically, I just want to highlight these insane income claims. She just said that you can be a side quest girly and make anywhere from $4,000 to $15,000 in the month. And it's problematic in the way that she's phrasing that because that is still arguably full-time money. So she's saying you could be a side quest girl and do this part-time and still make a full-time income. Or you can be a psycho full-time girly, which something about calling people psychos it rubs me the wrong way. I don't know. And you can really put your all into this and you can make between $30 and $50,000 in a month, which again is also problematic because this is not exactly a clear-cut effort, hard work equals money outcome. You might not have enough sales calls on your calendar to make it a full-time thing. And even if you did, you can't guarantee that all of those are going to end up in a sale. She's really trying to push the narrative that the harder you work, the more money you can make, which is problematic because that's just not true. It's true in the sense that more sales calls could equate to a higher chance, a higher probability of making more money, but it's not a cut and dry situation.

And I'm going to show you just a couple more minutes of this Zoom call. These are some final thoughts that she has at the end where she's basically begging people to book a call. "You can lead a horse to water. You can't make them drink. So, please God, you guys, drink the freaking water. Nonsense. But seriously, drink it. Aka book your call and show up. That's the only action I need from you. We'll walk you through everything else. And I'm going to have a hard conversation with you right now. They had to shift around priorities in their life in order to make this a priority. They had to shift around some money. They had to shift around some time. They had to maybe not eat out as much in order to be able to afford the investment. They had to maybe say no to a couple of, you know, watching TV all night sessions in order to show up to a sales training call with me. You have to shift around your priorities and genuinely make it at the top of your list if you want to be at the top with the results. That's the secret. But if your heart is kind of racing right now, if you feel it pulling you, trust it. You didn't just sit through this whole thing by accident. Like, you are here two hours deep listening to the voice of my words, the sound of the voice of my words for a reason. You already did the hard part. You learned all about it. You got the info. But what are you going to do with it?"

That's all from this call that I'm going to show you. I think we've seen enough. And I really want to drive home Shelby's motives here. Please think critically about this. She wants you to spend $5,000 on her course where she teaches you to do the same thing she does. Now, why would she want to train more and more people to come and do remote sales if remote sales is such a cash cow for her and offers her such a great opportunity? She's creating a higher supply than there is demand. That's counterintuitive. And the answer lies in the fact that she makes more money off the sale of her course teaching you how to do remote sales than she does off of remote sales itself. What she's training you to do isn't actually how she made all of her money. She made all of her money off of you when you bought her course to be trained by her. And it occurred to me that in her come-up story about how she learned about high ticket remote sales from her friend, she jumps from that point in the story about learning about high ticket sales to immediately creating a course about high ticket sales. She never actually talks about what's in the middle, which is doing the sales herself, which I thought was very interesting. And I only noticed that gap when I watched the Zoom call back. She never says, "Oh, and I did high ticket remote sales for 6 months, for a year, for 2 years, 5 years, and I really mastered it." and now I'm able to teach people how to do it, too. Because that's not the case. No, she went from learning that high ticket sales was a thing and she went, "Oh, that's something that people do. Cool. I'm going to create a course about that and that's where I'm going to make all of my money." She never admits on this call to doing high ticket remote sales herself. Did she? I don't really know. It very well could be a possibility that she created a course teaching people how to do something that she has never even done herself.

She said at one point in this Zoom call mastermind that there are 4,000 members of She Sells Academy. And right now we're training over the number is actually 4,000 women to become top 1% closers. And we've helped thousands, not hundreds, of women land their dream closing jobs through this software. If it's true that she has 4,000 paying members of She Sells Academy and we go with that lower estimated price of $3,000 like she used to sell it for, even though we suspect that the price has been raised to $5,000 these days. That's 4,000 members paying $3,000 each. That is $12 million that Shelby has made off the course of She Sells Academy within the past year. It's true that her lifestyle is funded from doing sales. It's the sale of her course to you. Let's make it crystal clear that the lifestyle she promotes on social media has been funded from those who have purchased She Sells Academy. That is money that she has made as the course creator, not the course closer, which therefore means that you as the course closer that you have been trained to be through She Sells Academy are not going to be making anywhere near as much money as Shelby does. It is my opinion that her income claims and her lifestyle claims across her social media claiming that you can become a millionaire too if you just do remote sales are false and deceptive. I think that is so disgusting. You are not going to make Shelby's level of income off of high ticket sales. That level of income only comes from people who create a course that they sell to people about high ticket sales. I think that Shelby is enriching herself under the guise of helping women and supporting women. And I think it is deplorable. She's selling false promises to women and profiting off of that. And she can sleep at night thinking to herself, well, if they just work hard enough, they can live a lifestyle like me. No, you are creating an oversaturated market. There are more salespeople than there are opportunities, and these women will not have the same level of income that Shelby has had.

And additionally, for good measure, I feel like this is worth mentioning, Shelby also disclosed in a different TikTok video that she actually has three rental properties that she earns an income from. "I am a 24-year-old millionaire and I rent my house. Before you call me dumb, I actually own three rental properties that I literally own and get cash flow from. They're investment." She has three investment properties as well that she is earning a lot of income through that's also contributing to this lifestyle that she's promoting online that is not funded by high ticket sales.

And for the final portion of this video, there are a couple controversies surrounding Shelby that I want to highlight. The first one is that she's being sued. I was able to find the complaint online and I learned that she started a company called Girl Sales Boss LLC with her business partner George Stoysev in May of 2024. And George and Shelby each shared 50% ownership in this business. Girl Sales Boss LLC was a business designed to help women find placements in high ticket remote sales roles. Sound familiar? The complaint states that as Girl Sales Boss grew, the company developed a significant portfolio of proprietary information and trade secrets crucial to its competitive advantage, including a client database, which is a comprehensive database of over 200 potential clients. Very similar to that database of influencers that Shelby showed us on her master class of these high ticket remote sales positions, as well as extensive training assets covering advanced techniques, negotiation strategies, and industry specific knowledge, so like sales materials for their sales course. The complaint alleges that on August 18th of 2024, at approximately 11 p.m., Shelby called George and effectively ended their partnership without any prior notice or discussion. And just 30 hours later on August 20th, Shelby launched her competing business through a webinar she titled She Sells Remote. The She Sells Remote webinar was attended by approximately 30,000 people, many of whom were likely from Girl Sales Boss's client list. She introduced the She Sells Placement Software, a product virtually identical to Girl Sales Boss's offerings, which was labeled as the real game changer and the reason why the webinar price went from $750 prior to now $2,997. And they included an exhibit of one of Shelby's earlier She Sells Academy master classes where she provided a link to her course and she states that the cost is nearly $3,000. The complaint alleges that the competing business that Shelby launched called She Sells Remote is almost indistinguishable from Girl Sales Boss in its core offerings and structure. Shelby is being sued for breach of fiduciary duty, meaning that she launched a competing company. She is being sued for breach of oral contract, for misappropriation of trade secrets, and for unjust enrichment. Financially benefiting from screwing over her business partner, George. Oh, and she's being sued for defamation. Lots of different counts on this lawsuit. A motion to dismiss this lawsuit was filed just last month in August of 2025 on the basis that the original complaint doesn't have enough of a leg to stand on to take these allegations any further. There's no news on if the court will dismiss this lawsuit or not. It's still an open case at this time of filming this video.

I do want to make it clear that anybody can be sued for virtually anything. Okay? If you have the money to pay a lawyer to write up a complaint for you saying whatever you want, you can file it. You can sue somebody. Even if it's not a strong case, even if there's not much evidence here, it's now the defendant's responsibility to pay their own legal fees to defend themselves against this complaint. And I point that out because there are two ways to look at this. You could read this complaint and you could think, "Dang, Shelby stole proprietary information from this former company, Girl Sales Boss, that she had with George. She stole that from him and she took it and ran with it and created her new company, She Sells Academy." Or you could view this as, you know, Girl Sales Boss didn't do that well and George is just disgruntled and upset that Shelby cut ties with him and pursued her own thing independent of him. And he's seeing how much that's blowing up and he feels entitled to some of her profits. It's looking like this case probably isn't going to go anywhere, but it felt worth mentioning in this video at least because this is something that Shelby's been dealing with in the background.

And the second kind of scandal I wanted to cover is that there is an Australian woman named Brooke Triplet who also has a course called She Sells where she is also teaching women how to make money doing high ticket remote sales. And Brooke recently came forward on a podcast to talk about how she feels that Shelby ripped off her name, her logo, and her branding. I'll link that full podcast episode below, but I'm going to show you five minutes of it here. "I'm just going to say the story. So, there's two She Sells, as I'm sure you've all seen. There's She Sells with Brooke and there's She Sells Academy. And I want to talk about my story. I want to talk about cuz I get a lot of people ask me like, 'What's the difference between you and She Sells Academy? Like, what's why like why are you affiliated?' Like, you know, all of this is really starting to surface now. And I truly believe it's fair that everybody know the story, the transparency, and then they can make an informed decision about who they decide to get coaching from. 100% me or her. I honestly don't mind, but it's just know everything and then make a decision. Okay, I know that I want to work with women. I know that I want to have a sales training. I was like, what is going to be the name? I toyed with the idea of sales queens, but that's another story. I did have a business called Sales Queens. Well, not really. We just had started it. So, I was like, I can't really run with that name. And so I asked at GBT, I just say, 'Can you give me some like names for a women only sales training?' Like Academy is what I said. And the first one was She Sells Academy. The very first one on the list. It's perfect. She Sells is the one. It's very clear. It's directed to the point. Everyone will see it and they'll know exactly what it's about. She woman sells. Yeah. It's wonderful. Yeah. And that birthed She Sells with Brooke. Oh, okay. Wait, sorry. So when was that again? That was when we were living here. So, it would have been like it was either November of 2023. We registered the business in um January uh January or end of January. I'm really hoping I get the the information correct here, but I'll pop up pop up pop up um when it was. So, the ABN for She Sells with Brooke was registered uh in January when we're all together. And yeah, I want to add some clarity to this timeline because Brooke here is showing us a screenshot that she registered her business called She Sells with Brooke in Australia in January of 2024. And I was able to find this record that Shelby registered her business in Florida under the name She Sells Academy in July of 2024, which is 6 months after Brooke registered her business. So based on this information, it seems like Brooke was first, Shelby was second. However though, I was able to find this that shows a company called She Sells LLC was registered by Shelby in her home state of Arizona in April of 2023. So, in my mind, this lends credence to the fact that Shelby had the name inspiration first. She had a business called She Sells LLC over a year before Brooke did in Australia. Although, this is not the She Sells business that eventually became She Sells Academy that we know today. That's a business registered in Florida in 2024. It still kind of proves that Shelby had the She Sells name in 2023, right? And you might be wondering how Brooke was able to have a business called She Sells if there's already a She Sells. And I think it's just because of location. Brooke registered that business name in Australia and she didn't try to trademark it in the US. So there's not really anything preventing anybody from starting a business by the same name if you're on a different continent. And in my understanding, there's no legal action to be taken because these are two separate businesses on two separate sides of the world. So, digging up these registration documents to me feels like confirmation that maybe Shelby had the name inspiration first, but you'll see that she did appear to be quite inspired by what Brooke had going on in terms of the business concept, the branding, and the marketing. It appears I think it was like March or April, I had come across a a girl on TikTok last year. Yeah. Yeah. Okay. So, 2024. 2024, right? And she was talking about sales and she the the exact video I remember it to a tee. You can go into my story archives. You can see when I shared it, it's her talking about she was like, 'I'm not gatekeeping anymore.' Like, how people make money, women make money these days. I'm tweeting to her drive a Porsche. Like, I know exactly what you're talking about. Um, is through remote sales. And I was like, 'This girl knows what's up.' Like, I shared it on my story. Um, because I was like, 'This is the energy that I love.' I loved that. And didn't hear anything of it. Like, people got around it. They were like loving it and stuff. And I was like, 'Cool.' I really resonate with that message. The TikTok video that Brooke is referring to is, I believe, the same one I showed you at the start of this YouTube video, and it's the same TikTok video of Shelby's that inspired me to look into her further where she's sitting in her car talking about sales, talking about her hot girl Pilates mom lifestyle, how she drives a Porsche, and it's all thanks to High Ticket. Shelby posted that TikTok in February of 2024. Then it was May or April when Brooke reposted it in support being like, 'Yes, I love what this girl is doing.' And that's important for the timeline because it wasn't until August of that year that Shelby started her own business, She Sells Academy, for high ticket sales. So then what happened in Mexico that's got you all shaky. We have to go back there. Yeah. Yeah. Yeah. So Mexico, I get a call from one of my very good friends and she was like, 'Brooke,' she's like, 'Are you' She's like, 'Are you sitting down?' Oh. And I was like, 'Yeah.' She's like, 'Okay.' Um, so you know that girl that you posted about a while ago, she's just released She Sells. Same name. Same name. Same name. Same like font. I feel sick for you. Like just thinking back then how you would have felt hearing that news. What was going through your head when you heard that? Oh my god. Like all I could think of was like, 'Holy, she's got hundreds and thousands of followers.' I had maybe like 200, 300. That's important to note though because when people see organic followings as well, like that's that's the thing. You're like this person already has a huge following. So what do you do? She she hadn't actually officially launched yet. She was putting out posters on the wall that was like She Sells, She Sells, She Sells everywhere, just She Sells. And I'm like, wait, like that's my name, that's my font. Like she did the same brand shoot as me, like to a tee. She had a little old phone like I had used too. And I'm like, wo. Like, wo. I don't own coaching women in high ticket remote sales. I don't own that. And she is in every right able to start her own business. And like I'm so happy that she did cuz it's just raising more awareness and creating more opportunity for women. It's just the cut copy that really that really upset me. And like I'm so lucky I had amazing people around me because I wanted to just like get in her inbox and be like, 'What the like, oh my god, like what have you what have you like done?' Cuz she definitely saw me as a little fish in a like a little fish like that I wasn't going anywhere. I just messaged was saying, 'Hey, it looks as though uh my my whole brand has been copied and like my my logo, like this must be a mistake. I just wanted to like message clarify right.' Yep. And I have those receipts, too. And her assistant messaged me back was like, 'Oh, hey, like I'll bring this to her attention.' Oh, okay. So, you got someone to respond to you back. Yeah. So, they they definitely saw you tried to reach out and clarify. Yeah. Yeah. I got a response like, 'Oh, hey, like I'll bring this up.' Like, interesting. And then I was blocked. And then she was blocked. I completely see what Brooke means about feeling like her name and her logo and her branding and her marketing was really suspiciously similar to what Shelby launched. The similarities are concerning. Like what are the odds that there are two different She Sells courses teaching women high ticket sales and they have very similar fonts for their logo. They have the same branding shoot with the telephone. It could be true that it was a genuine misunderstanding with the name She Sells. Because like I said, Shelby registered that name in 2023, a year before Brooke did. So, why not just tell Brooke that? Brooke messaged Shelby being like, 'Hey, it looks like you copied me. This must be a misunderstanding. Can you clear that up?' That was the perfect opportunity for Shelby to respond and be like, 'Oh, actually, I had the name a year before you did. Sorry for the misunderstanding.' But she didn't do that. She blocked Brooke instead. And I feel like that's really telling in my eyes. That somewhat feels like an admission of guilt, right? It feels like Shelby got caught copying the branding and logo even if she didn't copy the name necessarily. It's kind of like she doesn't have an explanation as to why this looks so similar other than she stole it, so she blocked Brooke. That's just my opinion and my interpretation of it. And I do agree that the timeline is suspicious that Brooke reposted one of Shelby's videos in support being like, 'Yes, I love what you're doing. Get it, girl.' And then it was just a matter of months later that Shelby copied Brooke essentially. I don't think it's outside the realm of possibility that Shelby was on her phone and saw that somebody with the name She Sells reposted her video and Shelby went, 'Oh, I have a business called She Sells. What's this girl She Sells about?' And she clicks on Brooke's account and she goes, 'Oh, oh, high ticket remote sales. She's selling a course on how to do that. Interesting. I'm kind of inspired by Brooke in that sense.' And then what do you know? A few months later, copy paste. I'm not saying at all that I know for certain that's what happened. I'm just saying I can see how one would come to that conclusion. I understand where Brooke is coming from with her frustration. But again, there's no legal recourse here. It's just a really awful thing to do to someone. So that's Brooke's side of it. I'll let you draw your own conclusions on whether or not you think Shelby did copy Brooke. But it's definitely worth mentioning, especially considering that Shelby is being sued by a former business partner for allegedly taking their proprietary information and running off on her own with it. And here you have a smaller creator in the same niche claiming that Shelby took my stuff and she ran off on her own with it. We now have two different accounts from two different people being like, 'Shelby ripped me off.' And I think that's pretty notable.

There is one more TikTok video of Shelby's that I want to include in this video. I'll leave you with this. Here she is in her car and she's sort of addressing the objection that I'm not buying what you're selling. And her rebuttal to that is you couldn't afford it anyways. And something about seeing this video, it all just kind of clicked for me that Shelby knows exactly what she is doing. My impression of her is that she has this really like young, immature, mean girl attitude where she is taking advantage of women who just want better for themselves. She has quite literally made millions of dollars selling a dream to other women, whether or not that dream is ever going to pan out for them. And at first, it all seems aspirational, right? Here's this young woman who's made a ton of money. I want to be like her. Tell me how you did it. Give me your secrets. But then on the back end, when you realize that she's only living this life because she's sold this dream to other women, it all falls apart. It starts to feel really icky. And at the end of the day, this is yet another influencer with no credentials selling a course to other people for her own financial gain. And on that note, that's everything I have to show you for this video. I know that this was also a really long one. I started this video by being like, I want to save you some time by condensing down this 2 and a half hour Zoom call. And then I'm producing a video that no doubt is also going to be like over an hour long. But it's things like this that I think are really important to expose and to talk about because we're looking really critically at the motives here, right? At face value, it's this woman who made all this money who wants to teach you how to do it, too. But she's only doing that for her own benefit. It's not selfless. It's not about helping women, serving women, teaching women, empowering women. No, it's about convincing them to spend $5,000 on my course so that I can drive the nice car and live in the nice mansion and live the life of my dreams. So, I hope that I was able to kind of explain and expose the other side of it. Because if you were to just register for one of her free master classes and sit in on it, like I said, she knows what she's doing. She's skilled at it. She does do a really good job convincing you why this would be a good thing for you. At the end of it, you might feel like, uh, this could be a really legitimate opportunity for me. I'm going to sign up for the sales call. I want to hear more information about it. And until this point, there's really no one out there speaking for the other side of it when it comes to Shelby and her course, right? Like, if you search her name, you might find a couple Reddit threads, you might find a couple YouTube videos, but there's not much material out there as far as like doing your own research before agreeing to join her course and pay the $5,000. So, that's what I want this video to serve as. Listen to Shelby's sales pitch and take it for what it's worth. Listen to my commentary and my opinions and take it for what it's worth. But I hope that at least at the end of this you have a more well-rounded opinion or idea of exactly what Shelby is selling so that you can make an informed decision for yourself should you choose to go forward with it. Can you maybe make a little bit of money on these remote sales calls? Sure, of course. But I think that it is foolish of you to assume that you're going to make tens of thousands of dollars each month like Shelby claims. That is everything I have for you for today's video. I cannot wait to hear your thoughts on this in the comments down below. I'm sure you have a lot of them. Thank you so much for watching. I really appreciate you and I'll see you in my next one real soon. [Music]