Transcription
You're right. I've been doing a lot of crazy things over the past 3 years. See if I can slow down my speed of aging and reverse it.
The question I get most frequently is, "Give me the one thing I can do in my life." Because you're busy, you have stuff going on, and you don't have the team to do all this complexity. So I'm going to tell you, it may surprise you. It's better than ver veratrol, NR, cold plunges, saunas, and your favorite podcast. It's that good. It's extra virgin olive oil.
[Music]
But not just any, of a particular type. And I'm going to explain to you how you can identify the right olive oil so that you can achieve the health benefits, uh, the evidence shows is possible. I consume EVO with every meal, every day. Because when you eat it, it causes damage in your body. I didn't know this. I recently learned it myself. And so EVO is protective against that damage. These studies show improvements in weight management, blood pressure, blood sugar levels, cholesterol, heart health, brain health, and mood. The scientific evidence is compelling. Extra virgin olive oil is in an elite category.
I'll take you on a quick detour. Chocolate is a well-known thing that's good for you. But that might lead you to eat a Snickers bar, which is not a good thing. If you follow all five layers, it's dark chocolate, untouched, tested for heavy metals, and a high polyphenol count. Once you meet those criteria, yes, then chocolate is very good for you. But if not, don't eat the Snickers bar.
The same is true with extra virgin olive oil. You need polyphenols and OIC acid and a whole bunch of other criteria. And so we had this problem where we knew how strong the evidence was for the health benefits of extra virgin olive oil, but we couldn't rely upon the quality and the guarantees of others. Your olive oil may not be what it claims to be. Sometimes we're finding oil is adulterated with oil other than olive oil. We were kind of chasing it, like, "Where's your certificate of analysis? What are the levels? When was the harvest?" So we decided to fix the problem ourselves. And we started a supply chain, acquiring this extra virgin olive oil from both hemispheres to always have a fresh harvest. And just like with chocolate, we do the same criteria for the extra virgin olive oil.
So in the notes below, I'm going to post the criteria that you want to look for when buying your extra virgin olive oil that matches what the scientific evidence shows is, uh, used for the studies. And so you can buy it from me or find another supplier. I'm good either way.
Do thing. I love the extra virgin olive oil. It's so different than what I grew up with. Like, I had it a few times as a kid. It just kind of bland and tasted. This is rich and peppery, almost to the point where you cough if you take it straight. And so I feel like I'm becoming like an olive oil, uh, small. Is it small? Like, I I can now try to tease out these different flavors and regions and harvest. So it's been a fun game. But yes, it adds a spice and fun to all my food.
We've priced this EVO, I think it is the best priced EVO for the quality on market. Let me know your thoughts. But like, it legit, uh, we have basically like almost no profit on this thing. So I'm really trying to make this thing accessible. Uh, excitingly, we have a full blueprint product stack coming out in just a month. So we're trying to compete for the dollar for dollar, calorie for calorie, the most nutritious food product in history. We want to be at that level. And it has more evidence behind it than I think anything in the entire market. We're excited for you to try it. Tell us what you think.
We really took the same approach that if you ask the body what it needs to be its best self, we've tried to deliver that in a form that is affordable, um, and again, that competes for the best nutrition of your life. If anything, I want to be a positive voice in your ear. So don't buy anything from me. I just want to be a positive influence. And whether that's, "Should I stay up and binge watch my show or go to bed?" "Should I have this donut or skip it?" "Should I have this extra virgin olive oil or not?" I hope I'm there as your friend, encouraging you to be your best self. I don't want anything I do in the world, uh, commercially to compromise our relationship, cuz it really is about this process. And I hope we can build on that stable foundation.
All right, so with that said, I'll see you next time.