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Why Entrepreneurs Choose Casinos Over Chess

Marketing Brilliance0:45

Transcription

You don't find entrepreneurs in chess clubs. You find them in casinos. You find them playing bat gamut. You find them playing poker. You find them playing games which involve an element of chance.

Whereas chess, although it requires unbelievable feats of intelligence. One, you can't win big. You win a chess game, you get one point. Poker, you can win small, you can win big, you can lose small, you can lose big.

Secondly, the skill in poker is to some extent how you respond to random events, not about preparation. Oglev itself, my own ad agency, which is intending to be a creative entity, made the slightly awkward discovery when it looked back on the best work it had ever done, which is that in every case we produce something really remarkable. Someone had broken the rules. In which case, maybe it's the rules of the