Transcription
[Applause] Okay. Right. I deliberately didn't say a thing because that's the texometer at work. You. Okay. Sorry. Okay. You can always tell how many Texans there are in a room because any slight reference to Bies drives people practically insane. Deservedly so.
I am counting the minutes until it arrives in the UK. I think it's magnificent. But the guy there, family-owned, by the way. Most of the most interesting companies are family-owned because they don't have to justify themselves to boring finance people. His entire focus was what's bad about gas stations, the restrooms. Who's the decider? The passenger probably female. What do we need to do in order to be a successful gas station? We have to get people willing to hold on for an extra 20 minutes to go to our gas station rather than someone else's. The entire thing was reverse benchmarking. Restroom gas stations are terrible at Bies. Come on.
>> Thank you. [Applause]
By the way, for those of you near um in near near DC or Virginia, there's now one uh somewhere over there. It's just opened. Uh one of the first ones outside the Southwest. It's reverse benchmarking. Take the thing that that everybody else is terrible at, make it brilliant.
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