Transcription
Good day to everyone. I'm your lecturer for subject MPU 1052, Principle of Entrepreneurship. I'm doing this recording, uh, to explain about UVM online learning, uh, WhatsApp group, and also, uh, Google Form to collect their bio-data, uh, from all students, including other lecturers' classes.
Furthermore, I will explain about, uh, syllabus, assignment, which is Assignment One and Assignment Two, and also I will explain about MDC, Malaysian Digital Economic Corporation. Uh, that is more to how to register MDC and record your sales for the purpose of, uh, collecting the information about the sales of the students, and also, uh, the activities, the business activities which has been done by the students. Okay.
And also, this semester, I'm going to introduce a new YouTube channel which collects all the BMC presentation. Okay. Online presentation and will be uploaded in YouTube as a, as an artifact for the future classes and also for the current class. Okay. Let me go by, uh, go one by one. Okay.
First of all, uh, you have to understand, uh, the entire semester, you are going to use, um, online learning. So, before that, uh, I'm your lecturer and also course coordinator for this subject. So, there are various groups, I think group A to, uh, I think T or U, something like that, around 27 classes. Okay. 27 classes, MPU 1052. All classes going to use the standardized syllabus, assignment, and also assessment. So, therefore, as a coordinator, I would like to record the session and make sure everyone follows the standard of these subjects. Okay.
First of all, okay, as a student, you have to go to UM online learning, which is linked to your portal. Okay. I think, uh, most of the students, even though you are a first-semester student, your portal has been linked to the, your online learning. Okay. You can go directly from the portal, or you can go directly, uh, from the portal, which is UM online learning 2025-26, uh, and also you can go directly from the portal. Okay. So, never mind, I can use the, my courses. This is your, um, portal, um, online learning portal. Okay. So, if you go to the, my courses, okay, so for my class and also your class, regardless of the lecturer, so you will have something like this. Okay. So, my class is Group A. Okay.
So, in your online learning, you will see the explanation about the subject, or we call it introduction of the subject. Okay. This subject is MPU 1052, Principles of Entrepreneurship. Okay. What are the basic things you have to do in my class and also other lecturers' class? First of all, you have to join the WhatsApp group which has been created by your lecturer. That is the first task because WhatsApp will be used to share the information, activities, and also, uh, other related information, for example, any postponement of the classes or any replacement. Everything will be shared in your WhatsApp group. That is, uh, utmost important for your, uh, data retrieval, or you get letter data from your students, I mean, sorry, uh, your lecturers. Okay.
Second is, uh, okay, before that, uh, to join WhatsApp, normally lecturers will create a WhatsApp link like this. Okay. You can click and join. Okay. My class, you need to click "Join WhatsApp Group" here. Okay.
Second is, you have to download all the materials. Materials means your assignment, your syllabus, your notes, and also additional materials. For instance, my class, I upload the syllabus over here, and also I upload the related materials, additional reading material, and also I upload the assignment, Assignment One, Assignment Two. Okay. And also, students need to upload the assignment through. So, I have uploaded. So, these are the notes. So, these are the notes, and also I have an English notes like this. Okay.
Second thing. Okay. Third is, uh, make sure you form a group. Assignment One and Assignment Two. You have to, you can maintain the same group for Assignment One and Assignment Two. Maintain the same group because your Assignment One and Assignment Two is more or less, uh, continuity of the assignment. So, you have to form a group. Uh, I will encourage, go for maximum 10. Okay.
And the most important is class attendance. We have 14 classes. Uh, maybe some classes will be conducted through online Webex or recorded class. So, you have to attend the class. Very important. And also your active participation in the class is very, very crucial in order to ensure you understand what is happening in the class. Okay.
Then, another task is, after you complete your assignment, you have to submit your assignment through online and also a physical format. Okay. Maybe hard copy. Okay. Both versions. Okay. It's depend, however, it depend on your lecturer. If your lecturer requests, required you to submit only, uh, digital version only, go, you go for the digital version. If, let's say, both versions, you submit both versions. Okay.
Finally, after submission, we will release your carry mark, either 30 marks or 60 marks carry mark. Okay. And finally, you have to go for the final exam. Final exam is consists of 100 objective questions, all chapters. Okay. And also is MCQ. So, basically, these are the tasks you have to, uh, go through, or you have to follow throughout the semester. Okay.
Okay. That is basically, um, O and make sure you join the WhatsApp group like my class. When I click "Join WhatsApp Group," it's going to be like this. So, my students will, uh, go to my WhatsApp group like this. They will join my chat. Okay.
Second is, you have to fill up the bio-data form. This one, this is very important because, uh, uh, this one, you have to fill up the name. Okay. Your age and so on. And just follow, just fill up this, okay, based on your group. So, I have around A to, uh, X group, you know. Okay. I think all together 27 groups. Okay. 27 groups. Okay. So, so far, uh, around 113 students already responded. Thank you. Okay.
And the last is notes. Please take the notes. Okay. Okay. That's very important. Okay. Let us go for the syllabus. So, syllabus. There is a syllabus. Okay. So, basically, Principle of Entrepreneurship is a basic subject to understand what is entrepreneurship. Okay. What is entrepreneurship? So, entrepreneurship means it's more to the starting a business, expand your business, and make sure your business contributes to the society, nation, and also to the global. That is entrepreneurship. Okay.
So, this course emphasizes the fostering of entrepreneurial culture among the students so that they can embrace entrepreneurial values in everyday life. So, entrepreneurship is not only business, it's a value. Actually, you can apply your entrepreneurship skills everywhere, even when you present your project paper, you can show your entrepreneurial skills, such as creativity. Okay. Students will be exposed to the basics of entrepreneurship in terms of history, concept, and theory, self-development, and skills and behavior. The students are also exposed to their development of creativity and innovative skills, as well as business startup process. This course will expose students to several methods of starting businesses that will serve small business and medium enterprises.
So, uh, basically, you will understand, okay, you will understand what is business. Okay. So, the first yellow is "Explain the concept and importance of entrepreneurship." By completing this course, you will understand the concept and the importance of entrepreneurship. Second is, "You are able to demonstrate digital business skill." Uh, that will be evaluated based on the assignment, online digital business assignment. Third one is, "Propose the business plan and strategies to launch and sustain a new venture." That one is another assignment, which is business plan. Okay.
So, what are the transferable skills in this class? Is only three things. Knowledge and understanding will be assessed based on the exam. Digital skill will be assessed based on the assignment. And the entrepreneurial skills will be assessed based on another assignment. Okay.
So, our teaching method is more to the physical and also online. On online, we have two modes: synchronous and asynchronous. Asynchronous means recorded and will be uploaded with some activities, and also as a student, you have to go for the independent learning. Okay.
So, basically, there are seven chapters. Okay. There are seven chapters. So, first chapter is about "Introduction to Entrepreneurship." In this chapter, you are going to learn about what is entrepreneurship, what are the theories behind it. Okay. And also, you will learn about the perspective of entrepreneurship according to the Malaysian, uh, environment. Okay. That is the first topic.
Second is "Assessing Business Environment." Assessing business environment is more to you have to evaluate the business environment based on some factors, which is internal and external factors. Okay. And also, you will learn about networking and so on. Okay.
Third topic is about "Creativity and Innovation." So, creativity and innovation, it's more to, uh, how entrepreneurs should be creative and innovative in terms of, uh, handling their business and also introducing their new products and so on. Okay.
And the fourth topic is one of the important topics for the assignment as well. "Digital Entrepreneurship." That is about, uh, how the digital tools and digital strategies are used in the business in order to make sure the business sustains and succeeds. Okay.
And the fifth chapter is another assignment, "Business Plan." Uh, this one is more to the, what is a business plan and what are the, uh, outline of the business plan, and what are the elements should be included in the business plan, for example, financial plan, marketing plan, operational plan, business description, industry overview, and so on. So, these are the components which is, uh, really, really important in the business plan. So, we are going to explain and also, uh, you are going to do the assignment. Okay.
And the sixth is "Startup Financing." Okay. Startup and financing. It's more to how to get finance to start your business, money, capital. Uh, so, there are basically two methods: debt financing and equity financing. So, which financing method you want to use. So, we are going to discuss about that one.
And the last chapter is a combination of the three chapters, which is "Small and Medium Enterprises," "Global Market," and "Social Entrepreneurship." Three different topics combined together. So, you are going to learn about what is SME. Now, they call it MSME. Okay. And the global market is more, uh, uh, how you want to expand your market to the global, to overseas. Okay. And the last one is "Social Entrepreneurship." So, social entrepreneurship is more to, um, it's not about you are doing business and donating the money. It's more to how you want to use, uh, your business as a social business model, and how you make money and sustain in your business. Uh, that is social entrepreneurship. Okay.
So, basically, there are seven chapters, and we have three assessments. Okay. One is "Business Plan." The first assignment. Okay. Second is "Online Business." And the third one is a final assessment, which is final exam, consist of, okay, 100 objective questions from all chapters, which is seven chapters. Okay. And, uh, basically, we don't have any specific textbook, but I, I really recommend you to use this book. You can get it from the, um, Copracy. Okay. Coprai, or we call it Ball. You can get this book. But basically, the most of the questions will be based on the slides that we are going to provide to you, the comprehensive slides. Okay.
So, that is about syllabus. Okay. So, our teaching plan, uh, this is our teaching plan. Okay. So, your business plan carries 30 marks. Your online business carries 30 marks. So, it means your carry mark is 60%. And final 40%. Okay. And this is your, okay. So, basically, there are seven chapters. So, the first topic going to be physical, face-to-face. It depends on your lecturer. Okay. So, this is your, uh, so it's going to be like this: Chapter One going to be chap, week one and week two, week three and four, Chapter Two, week four and five, Chapter, uh, three, Chapter Four, se, week six and seven, Chapter Eight and nine, week, uh, sorry, uh, week eight and nine, Chapter Five, Chapter Six is going to be week 10 and 11, and week 12 to 14 is going to be Chapter Seven. So, that is our initial plan. Okay.
Okay. Let us go to the assignment. So, basically, there are two assignments. Okay. So, first assignment is "Business Plan." So, business plan. So, what you have to do is, uh, the primary objective is to enlighten students on the importance and functions of the business plan. Upon completing this task, students will be able to identify, elaborate on, and assess a business opportunity or an existing business covering its technical, economic, financial viability. Okay.
And also, you will, uh, you can understand, okay, about the stakeholders, including banks, investors, and so on. Okay. And that is the first one. In that assignment, you have to come up with two different components. First, you have to develop your business plan. Second is your business model canvas. Uh, how to develop a business model and business model canvas, we will explain in the class. Okay. There is a chapter, so, uh, chapter, I think chapter four. Okay, if I'm mistaken. So, you will, uh, understand about this business plan and the business model canvas in chapter, sorry, chapter five. Okay.
So, t outline. First, you have to download that template. That is very important. You click this one, you download the template. Okay. This is one of the download, uh, I mean, one of the down, uh, template which I provide to the students. Okay. So, you have to download this template. You download, then you can see the template. So, you have to do the assignment based on this template. So, you have to follow, uh, so what you have to do is, you have to click the view and make sure you know the navigation pin. Okay. P. So, you know the detail description and so on. Okay. Uh, you have to fill up all of this. Okay. So, that is business plan. Okay.
So, what are the things you have to do is, first of all, you have to form a group, 8 to 10 members, and the group leader needs to submit the members' names to the particular lecturer because we need a record of the group members. So, only 8 to 10 members within the same group. This means, if let's say, you are a Group A student, so only from Group A. You don't choose from other groups. Okay. Within the same group. And the rest is, uh, you have to follow all of this. I think there's nothing you can follow, and make sure your assignment follows this thing: cover page, and the first page, you have to insert your rubric. Rubric here. This is the rubric. You have to include this rubric. Okay. First page, I mean, the first cover page. The follow page. Okay. Second page is, uh, rubric. Then only checklist. Checklist is this one. This is the checklist. We will check if anything is missing, we will deduct marks. Okay. Then table of content. Then only you write a report about business plan and business model canvas, and also relevant appendixes. Okay. Appendix. Okay. The rest, you can read. Plagiarism. Please make sure you are not copying from your friends or you copy from the internet. You can refer, even you can refer to the AI tools and so on, but rewrite it according to your understanding and also according to the context. Okay. And this is the AI tool usage. Okay.
Okay. AI tool usage, how to use, uh, AI tools in the assignment. Okay. And fieldwork class, if let's say, suddenly you need to interview someone. Okay. If you need to interview someone outside of the university, okay, please get consent from your particular lecturer. Okay. Write a letter to the lecturer for the approval. You don't go as you want. Okay.
Okay. So, that's it about business plan. So, this topic will be covered in chapter, uh, chapter five. Then you will understand better about this one. Okay.
Okay. What about chap, assignment two? Assignment two is related to their assignment one. So, whatever business plan you have prepared, you have to do in online business. Okay. There are two ways of doing this business. Okay. First is, you prepare the business plan. You can take that product and you can sell it online. That is your online business. This is a real business. This is a real business. You have to sell online. If, let's say, your business plan, you do something, but you don't want to sell that product. You want to sell other product compared to your first assignment. Maybe first assignment, you want to sell, uh, t-shirt. But when it comes to the second assignment, which is online business, uh, you don't want to sell t-shirt, you want to sell a pencil box. Go ahead. No problem. You can do a different business for both assignments. But the second assignment, which is online business, you have to do the real business. You have to come up with the online business, which is, this assignment is more to the visual assignment. You don't need to write a lot, you know. It's just a picture, okay. It's just a, uh, images, okay. So, 30 marks. So, this one is the, the objective of the assignment is the overarching goal of this assignment is to provide students with a rough grasp of the vital role played by online business. Now, everything is online business. That's why, you know, I want you to do the online business. Simple online business, not the extraordinary. Okay.
By the conclusion of this assignment, our students will be exposed to the knowledge and skills necessary to effectively establish and manage online enterprises through diverse channels, with a particular emphasis on leveraging social media. So, my focus is, you have to run a social media-based online business. You can use TikTok, you can use Facebook, you can use Instagram, you can use Carousel, you, whatever social media you can use. Okay. WhatsApp is not a purely social media. WhatsApp is more to the messenger. Messenger, you can use WhatsApp Business, but you have to use social media also. So, by doing this assignment, okay, you are able to apply digital marketing tools. Okay. And also, you can develop the online business, and also you have to record the sales in the MDC. Okay. Later, I will explain. Okay.
There are two tasks in this assignment. First task is, you have to select one product. The assignment mandate, mandate one sheet, right? Compulsory students to undertake the practical execution of their business idea, transforming them into fully functional online businesses. It's a real business. In this endeavor, students must focus on marketing and selling the selected product or item through social media platforms. In order to furnish the students with the essential guidance and establish a well-designed framework to aid them in successfully executing this task, the following set of guidelines has been thoughtfully provided. So, I have a guideline, actually. You have to follow all of that. Okay.
First of all, students are required to sell any product through social media. So, you can choose any social media: Facebook, Instagram, TikTok, or any relevant. Okay. Let's say, uh, you are from Indonesia. Maybe you want to use the Indonesian-based social media. Go ahead. No problem. Okay. And in the Facebook, if let's say, you use Facebook, you must come up with a Facebook business page, Facebook Marketplace, and so on. If you are using TikTok, you must have a TikTok business page. If you're using Insta, Insta, uh, you have to have an Insta account, business account. I want to see that. Okay. So, follow all of this instruction. Okay. And WhatsApp Business is another way of engaging with the customer. So, WhatsApp is just an additional tool to run your business. You cannot run only using WhatsApp Business. You must have one social media account, and WhatsApp is to communicate. Okay. And students need to promote and generate product sales. You must generate sales through online. You have to sell products. Okay. Okay.
Uh, second is, second task is for your assignment, you have to develop your simple website to inform about your product. Okay. Students are tasked, uh, second task. If you don't do it, you will lose marks. Website, very simple website. No worries. Your lecturers will explain to you how to develop a website for your assignment. Okay. And for the website, maybe you can use Canva, Google Sites, Wix, Vibly, and so on, to develop your website. So, basically, for the second assignment, only two tasks. The last task is MDC. I will explain to you. Okay.
Another task is, after you develop your business and you start to sell your product, you have to go and register in the MDC portal, so-called LMS e-commerce. Okay. So, what you have to do is, okay, this one you can read. Okay. For information, uh, I have uploaded the guideline for you. This is the guideline. Use the guideline for the students. It has been uploaded in your UA online learning. Please refer to this. Okay.
So, once you register like this. Okay. So, you go and register. Use your IC like this. So, your IC identification number. If you happen to be an international student, you can use the passport number. Okay. If you cannot bypass by using the passport number, uh, maybe, uh, you can email to the, MD, uh, support team. Okay. No worries. I will bring the MD to explain about this. Maybe third week or fourth week, I will bring them. Okay. Through online. Okay.
So, when you log in, okay, I'm using my one of my student accounts, okay, for the demo version, my old student, okay. When you go to e-commerce, there are two things. Okay. First is "Track Your Business." You go here. What you do? You click your profile. Okay. And you create your business profile. Edit and you update everything and submit. Okay. Uh, this one, you see, business profile, it has been updated. So, you can update. And second is "Personal Profile." You update all of that. Okay. Then, what do you do after you do this? Okay.
So, what you have to do in this quarter, I want every student in the class to create an account. It's not one assignment, one account. If let's say, you have 10 members, you have to create 10 accounts according to your IC. And when you do sales, you have to divide the sales according to your agreement and update here your sales. For example, report your sales here. Okay. Report your sales. For example, this is old sales. You have to report. So, your offline sale, you can sell offline also. No problem. Online. But whatever it is, you have to promote your product online. Maybe your friend wants to buy offline. Maybe nearby to you, they look at your post in Facebook, they want to buy face-to-face. No problem. That is offline sale. If online sales, online, uh, which how you sell it? Uh, social media. Okay. When you sell it, 310, and amount, 20 ringgit, and description, what you sell. And this is expenses. Uh, for this product, what is the expenses? Uh, maybe you put, uh, goods, you buy the product, maybe, uh, 15 ringgit. Okay. Uh, stock. Okay. And amount is 15 ringgit. Okay. Submit and submit two times. Submit there. Submit here. Submit here. It means you are selling 20 ringgit. Your raw product value is 15 ringgit. So, you get the five ringgit sales, like this. I submit and I submit. Ah, you see, it will indicate. So, I want, if let's say, your group sells 100 ringgit sales. So, if let's say, you are a 10 student, you have to divide according to your agreement. Okay. So, uh, now my sales for the, uh, October is 20 ringgit. Monthly performance is 20, and yearly sales, okay, 20 ringgit because, uh, this is an old student. Okay. So, I can get the record from you. It is very, very important. Uh, this is the usage of the MDC. Don't worry, I will bring the MDC, uh, PIC, person in charge, to explain about this one. Okay.
Apart from this, what you can do is, okay, in E USA portal, we have, okay, we have, okay, we have "My Learning." This "My Learning" is actually, is a learning portal. You click "My Learning," or you go to the home. You click home, and you go to "Learn Online." "Learn Online." This is one of the important things. You go and learn about digital marketing. Okay. How to do WhatsApp for Business, how to use it, TikTok, mobile-based marketing, Instagram, everything is here. You click and you join. For example, WhatsApp for Business, and you join. I accept, and you join. Then you will have, uh, you know, videos and so on. You click this, and you can look at the notes. Uh, you look at the notes. See notes. So, you click here. Uh, these are notes. I see. So, this is WhatsApp Business notes. So, basically, in MDAC, there are two things. One is record yourself. Second is online learning. So, when you finish this, um, online learning, as a lecturer, I can give you the certificate. Okay. What certificate I can give it to you? Uh, like this. Let me log in to my account. Your sales record will be recorded in my portal. Okay. This is my portal. So, I can see my students. You see, uh, this is my students. So, basically, my students, until now, you see the sales of my students. Uh, I have trained almost, 390 students. I have trained, number of students reporting sales, 390. Okay. Uh, out of rec student, only, that's why, you know, I want all of you to record the sales. Okay. See, we are using, and these are the last semester students. So, what I can do, I can issue the certificate to them. I already issued. So, then what I can do is, I will approve e-certificate, then you, and you can download the certificate, uh, from, online learning, um, sorry, not, um, online learning, MD online learning. Uh, so, this is basically the most important thing. Okay. The additional one. Okay. The additional one. Uh, for information, I will upload the sample assignment for you as well. Okay. For the sample, sample assignment for the online business, and also for the business, I will upload to you. You can refer. For example, this is one of the sample assignment. Ah, you see, sample assignment, they do online business. Okay. Like this. Ah, and you see, first, they put the rubric, and, uh, this is the checklist. The checklist is here. Okay. Before I explain about sample business online, uh, assignment for this assignment, just say 8 to 10 members. Okay. You follow all of this. This is the assignment. For this assignment, you don't need to write a lot, you know. It's just a print screen. What print screen? Okay. Your social media print screen. You are promoting the product, right? Uh, you must have this one. And also, you should have a promotion teaser, soft sell, and hard sell. Okay. You have to include in your assignment, and also business insight. Business insight means you have to check in your account, Facebook account, or Instagram account. There is insight, you know, how many posts people like, I mean, your fan page, your pe u, what else, likes, reach, and so on. That is business insight. And also, I want you to give the sales record with evidences. Sales record with means maybe you have, uh, posted your product, ka? You must have a courier evidence. Okay. And also, you must include the MDC portal evidence. And also, so you have to provide that your URL link, social media, Facebook link, website link, everything should be included. If you don't include, you will lose marks. Okay.
Okay. So, these are the things, uh, you can follow. AI tools. You can use AI tools for the idea generation. And this is one of the important things, checklist. Okay. Checklist in your assignment, you have to put, ah, first, you must have a promotion social media Facebook or TikTok promotional teaser, four teaser. You have, you must have four posters for the hard sale, you must have four, for the soft sale, you must have four. If less than that, I will deduct marks. Sales transaction. If let's say, you are making a sales, you have a bank transaction, whatever it is, you must include the proof. And website content. You must have a website content. And MDC proof, sales record. Okay. How is, how does it look like? Uh, like this. So, they explain about the online business. Uh, this is their social m, social media p, media page, TikTok. They are selling, I think they are selling biscuits. And this is the, you know, all the things, uh, promotion post. You see, uh, teaser sell. I see, they have a hard sell, okay, post also they post. And this is the business insight. You see, uh, their messages, their comments. Uh, you can put more than this. This is very limited. You can put more. Okay. And WhatsApp, how they communicate with WhatsApp. Okay. Then, uh, online page, the website. Okay. This is the website. So, they provide the website page here. This is their TikTok page. Uh, this is their website page. I'm not sure available or not. Ah, still there. Okay. So, you can click and check this. Okay.
So, basically, all the required content has been included in this assignment. You see, mostly pictures and the sales record. You see, sales record, uh, they put April sales. This is last semester student. Okay. I think last semester. I'm not sure. Last semester or last year. Oh, this is 8232, one year back. Okay. One of the good assignments, actually. Okay. And they put all of this, and also, uh, feedback from the customers. Okay. And also the benefit of online business. They include everything. And finally, they will put appendix, the e-commerce portal. Uh, that is very important, like this. Okay. Feedback from customers. And finally, they include e-commerce portal, everyone. One. Okay. Two. Three. Uh, they print screen their sales. Okay. Okay. The print screen their sales. Okay. The print screen India sales. See, uh, this is one of the simple assignments. Okay. For the business plan also, same, 60 pages assignment. Assignment One. I have included the sample assignment. You can check here. Okay.
For this semester, I'm going to do another additional thing, which is YouTube Business, uh, Model Canvas. So, I will give instructions to your lecturer. So, I need your Gmail of your group leader to assign you as a YouTube administrator in my account. So, what you have to do is, you have to record the YouTube, sorry, you have to record the video, uh, about Business Model Canvas for your assignment, which is from your Business Plan assignment. You have to record and upload in YouTube. One group, one YouTube needs to be uploaded. That is one of the important things. Okay. Uh, if your lecturer forgets, you remind your lecturer. Okay.
So, uh, that's it for the class briefing. First of all, thank you for, thank you to, be patient and listen to my, uh, briefing. Uh, let me recap everything. First of all, you have to go to, um, online learning. Okay. Then join the WhatsApp. After joining WhatsApp, click the Google Form. Google Form and fill up your bio-data. In, um, online learning, I have a lot of notes, additional materials, and the submission of the assignment as well. So, you can get everything from there. Then, I have explained Assignment One and Assignment Two, and also you can refer to the sample assignments and follow according to the instructions. Failure to adhere to the guideline may cause deduction of marks. Okay. And the most important is MDC portal registration. Every student needs to register. When you register, you have to make sure you choose the right lecturer. Okay. And the last one is, uh, I need your Gmail as well, uh, because I will make sure you upload your video about Business Model Canvas. Present and upload. Okay. Thank you very much. Uh, all the best for all of you, and activate yourself and progress. Thank you very much.