Transcription
Alright, good morning TikTok affiliate students, or good afternoon, good evening, kung anong oras niyo man sa araw na 'to pinapanood 'tong video na 'to.
So for today's video, um, we will be tackling about how GMV Max works. So GMV Max is the new system na ginagamit ngayon ni TikTok para mas ma-utilize ng mga brand owners, sellers, and shops yung mga ad budgets nila na binabato nila sa mga TikTok affiliate video. We'll be talking about GMV Max as well as ano yung process and nakikita ng mga sellers sa backend nila for them to consider if tatapunan ba nila ng budget yung mga videos natin for Shop ads. And then another is this is just some of my tips as well kung how do I utilize my videos para sa GMV Max.
So I don't know how long this class will take. Probably about 30 minutes or so. But before we start, again, a few reminders. Um, for those who are currently subscribed, make sure that you pay attention to your subscription and date, lalo na doun sa mga pumili nung mga lower and discounted rate. Kasi um, as you all know, TikTok will deduct automatically deduct um subscription fees from your GCash or cards or whatever payment method yung sinet niyo nung nag-subscribe kayo. Make sure na you keep on checking kasi kahit na sabihin nating mage-expire yung subscription niyo like next week pa or 10 days pa, um, because you subscribe, you already allowed TikTok to deduct money from your account. So make sure lang na i-check niyo mabuti yung mga subscription niyo at saka nagche-check kayo ng transactions kasi again, I don't have control over payments. I don't have control over refunds. Your payments are not 100% given to me, just so you know. So hindi ako nagbibigay ng mga refund coming from my own pocket. Okay.
Um, next one. If you're a new subscriber, this video is not for you pa. Please make sure na you go through the guidelines as well as the page one of your blueprint. Whatever month man ngayon, make sure you have the updated blueprint. If you don't have the blueprint yet, which is the guide to all of the video classes here, where to watch them in Google Drive, um, please go to your sub only space and look for the video that says "Watch Me First." Okay? Kung whatever month man, yung nasaan tayo ngayon.
Okay, next one is check your um, again, your blueprint. Make sure you have the latest one and look for the tab "July 14 GMB Max." Okay. So that should be on the super um, right side of your tab. I will show it to you later. So if you're ready, again, let's go. Grab a snack, grab a drink, and open your blueprint. Look for the July 14 GMB Max tab.
So as you can see there, let's explain muna ano muna 'yung GMV Max, 'no. "Product GMV Max is an automation solution for TikTok shop ads that optimizes a TikTok shop's total channel ROI." So ano ibig sabihin ng ROI? That's return of investment. Meaning dapat bumalik yung nilabas nilang budget. Okay. Kailangan kung ano man 'yung budget na nilagay nila doon sa system na 'yun, kailangan ma-double, triple, quadruple natin 'yun as a TikTok affiliate.
So ano ba 'yung kino-consider ni GMV Max sa mga ano nila, sa mga TikTok affiliate videos? One, "uses all available creative assets to create ads and set campaign setting." So lahat ng videos natin na merong yellow basket, makikita nila 'yan sa system automatic, no, ni TikTok. "Optimize both organic delivery and paid at traffic to achieve incremental GMV." So kay GMV Max, ang pinaka-importante sa kanya is ma-achieve niya yung target na sinet ng buyers or ng shop shop owners or ng sellers. Okay? So kailangan kapag na-achieve na 'yun, the more na mas mataas yung item sold mo, the more ka niya tatapusan tatapunan ng budget for your ads. Okay? Both organic and paid. Yes. Why? Kasi kahit naman bago yung in-upload mo na video, pwede ka pa rin ma-consider doon sa GMV Max or Shop Ads na tinatawag na atin. Okay? Hindi lang paid. Yes, doing paid ads um will help you get recognized. We'll talk about that later kasi I did some experiments on my end as well. Um, pero kahit malaking affiliate ka, small affiliate ka, lahat tayo dito affiliates, lahat kayo merong chances for GMP Max. Nagkakatalo na lang 'yan dun sa mga sine-set nilang standard sa back end para ma-consider kayo for longer budget. So 'yun yung pag-uusapan natin. Okay.
So number one, sabi dito, "GMV Max pulls videos based on its organic performance first," which is yung sales, views, engagement, kahit na mga bago kayong post. So this information came from TikTok itself. So I made na lang kung ano yung pinaka-importante na makuha niyo. But the GMV Max statuses, I got this inside from my top clients. Okay. So GMV Max number one, lahat ng videos na available sa kanila, pag sinet nila yung budget, hihilahin ngayon yun ng system. Hindi nase-seller 'to ha. It's the TikTok system itself with the GMV Max. Hihilahin niya lahat nung video na 'yun. Sino dito 'yung maganda 'yung sales kahit bagong upload lang? Sino dito 'yung maganda 'yung views? Sino dito maganda 'yung engagement? Yes, kasama ang engagement. But again, balik tayo sa basics guys ha. This is not your engagement is the key. Okay? Hindi 'yan yung kung maka-comment, maka-like, maka-copy link, maka-share. Hindi 'yan 'yun. 'Yan yung organic engagement na totoong galing sa potential buyers. Okay. So, of course, the TikTok system is smart enough to detect that. Okay. So, 'yun yung pinakauna niyang kino-consider. Now, kapag napapansin niyo, I know some of you napapansin na 'yan na kapag kahit bago lang yung upload, minsan may checkout 'di ba? Minsan maganda agad yung views, minsan maganda yung comments, may nagla-like, may nagshe-share, automatic consider na kayo agad sa GMV Max. Okay? If yung client na 'yun meron siyang inalot na budget sa system, automatic si TikTok na bahala. doun sa videos niyo. Okay.
Next, "once the system saw a potential to generate sales to reach the target ROI, the system will put in more budget to the affiliate videos." So let's say for example, nakitaan kayo ng yung videos niyo mismo nakitaan siya ni TikTok system ng potential para ma-hit ni client yung sinet nilang ROI or return of investment. Let's say for example ako si Wellspring ' diba. Let's say nag-set ako ng 100,000 budget. Nagbigay ako kay TikTok. Ito Php100,000 ikaw bahala kanino mo affiliate ibibigay 'yan. So ngayon ang gagawin ni TikTok, hahanap siya lahat ng mga videos na merong naka-tag na Wellspring. Okay? Lahat ng products na meron sila, hahanapan niya ng videos. If maganda 'yung views, 'yung sales, 'yung engagement, kahit bagong post pa 'yan, meron kayong potential. maka-receive nung budget na 'yon. Kaya minsan magtataka kayo, meron kayong checkouts sa Shop Ads. Okay? Pero kapag nakakita kayo ng checkout sa Shop Ads, hindi pa 'yun yung full full. Ibig sabihin tine-testing pa lang kayo kung maganda yung performance ng videos niyo. Okay?
So number three, "as long as the videos are reaching the target ROI, the system will keep giving ads budget to the affiliate videos." So let's say for example meron akong 10 videos about Wellspring, melatonin gummy, and let's say out of those 10 videos, lima doon yung laging may checkout. Maganda yung views, maganda yung sales, tuloy-tuloy. Um, hindi siya nawawalan kumbaga ng traction. Now lahat nung 10 na 'yon tinapunan ako ng ads budget ni TikTok, no? Sige. Pero lima lang yung nag-perform. Meaning lima lang yung patutuloytuloyin ni TikTok magkaroon ng ads budget for the shop ads. Gets ba? I have to pause the video first kasi I have to check if meron ba tayong nare-record na audio. Okay, meron naman. So balik tayo. Meaning if mayroon kayong limang video of the same item, of the same brand na nagpe-perform ng well organically, okay? Organically sabihin natin wala 'yang shop ads, wala, nag-viral ka lang 'di ba? Ngayon pwede ka na ngayong tapunan ngayon ng system. Okay? And let's say out of those five videos naman, let's say sabihin natin ang nag-perform naman sa Shop Ads or sa GM Max, tatlo. Okay? Okay pa din 'yun. So it means meron kang tatlong video na generating.
So balik tayo sa basics of this class. Sa mga matatagal na dito. This is one of the reasons why I keep telling you, "Promote your hero products." Well, promote the same products over and over again. More chances, more quantity of products, more winning. Kasi 'yun yung nakikita ng system. Okay.
Now, I'll share with you some challenges na na-share din sa akin ng mga ano ko, ng mga client ko. Okay. Maraming um, maraming uninteractive content ' diba. So ngayon si TikTok naglabas siya ng guidelines 'dibah. What is a high quality content versus um, an interactive content? 'Yun yung challenge nila ngayon kasi um, maraming TikTok affiliates pero yung mga videos nilang hindi nagco-convert. Okay? So minsan nasasayang yung ads budget nila. That's why si TikTok gumawa siya ng GMB Max na parang, "Okay, ito na lang 'yung ico-consider natin. Kapag maganda 'yung sales nito, tatapunan natin sila ng budget. But if not, hindi." Okay? So ngayon, pagalingan ng hooks, pagandahan ng gadgets, palinawan ng camera pero walang sales aspect. Okay? Meaning nagco-convert yung videos niyo. Ang importante lagi sa system is nagge-generate siya ng sales regardless. Okay.
So, balik tayo sa pinaka-basics of the basics. Magmula nag-start tayo sa ano na 'to, sa program nito. Do you really understand your product well? Do you really understand your market well? Kilala niyo ba kung sino yung binebentahan niyo or you're just requesting samples over and over again? Um, you're not acting strategically. So if titing niyo, sayang yung oras niyo. If gumagawa kayo ng let's say 5 to 10 videos everyday and without considering your market, your target audience or even the product that you're selling. Parang you're just doing it just so parang baka tumama tayo sa lotto. Uso 'yan ngayon eh, no? Yung parang pinauso niyo pa yung sinabi ni Bretman. That is true, pero Bretman is not an affiliate. Bretman is a celebrity content creator. Of course, people are going to listen to him. Pero for us normal people, let's try to act more strategically na. Yes, it may seem like all of our contents feel like a winning lottery, pero you should do everything you can to increase the chances of winning a lottery. No, everything is strategic. Everything has a system. The algorithm, no? Yung mga TikTok promote. Help use the use those tools to help you increase your chances of winning the lottery. Um, huwag masyadong ano um, complacent, okay? Kasi the system is becoming smarter and smarter enough to pay attention only to creators who are performing really good and more strategic. Okay.
So tingnan natin yung GMV Max statuses na nilagay dito. Again, this information is confidential. So hindi ko siya pino-post publically kasi it was willingly given to me by a client so that I can teach you guys and makapag-generate ng more successful TikTok affiliates. Okay? So I'll zoom in a bit, pero hindi ko napapakita dito. Tingnan niyo na lang yung inyong blueprint. Okay. So merong four stages ng GMV Max in queue. Okay. "Video spending testing due to budget." Pa GMV Max prioritize ROI ability. Meaning yung mga videos niyo, nakuha na ni system, okay? Pero nakapila pa siya. Tinitignan niya isa-isa, tinapunan niya kayo ng budget. Minsan nakikita niyo mga old videos niyo medyo nag-i-increase ng views, no? Konti-kunti kahit wala kayong ginagawa, pero walang checkouts. So nasa queue siya, nakapili, nakapila. Tinitingnan siya ngayon ni TikTok kung okay, may chance ba 'tong magkaroon ng sales? Mayroon ba uh, may potensyal ba siyang uh, sales? 'Yun lang talaga priority ng clients. Okay guys? Sales. It's not your views, it's not your followers, it's not your engagement, it's sales. Sales, sales. Okay? ROI pinag-uusapan natin dito. Pera, dapat bumalik sa kanila yung tinapon nila sa inyo na budget. Okay? Minsan hindi natin 'yan alam, pero meron tumatakbo 'yung videos niyo. Tumatakbo 'yan sa Shop Ads at saka sa GMB Max. Hindi lang kayo nagkaka-sales. Okay? And those data, we cannot see that. Nasa backend siya. Okay.
Next one is yung learning. So meron daw less than 3 days na learning phase si JMV Max. Wherein if a video spends less than a dollar, o magkano na ba dollar ngayon? Php56. Less than a at target ROI. It moves to the next stage or delivering. Okay? So ngayon kung nagco-convert na yung video niyo, like paisa-isang checkouts, no? Tapos medyo nahi-hit niyo ng konti-konti lang or almost mai-hit niyo yung target. So let's say for example, ang target na sinet ni client is Php10,000 ganyan. Php10,000 gusto niya ma-hit 'yun, no? Or let's say for example, 1,000 item sold ganyan, no'no 'yung GMV kasi tinitingnan nila doon. So let's say for example, mahit nila yung GMV na Php10,000 just by um, putting ads on your video, then it means you're good. Pasok kayo sa next phase which is delivering. But if hindi niyo ma-hit 'yun, 'yung face na 'yon, wala na. Okay? I-kiss na. Kaya minsan makikita niyo parang, "Ay wow, tinapunan ako ni client ng ano ng ng budget kasi meron akong nakikitang checkout sa shop ads." Kita niyo 'yun? Tapos kinabukasan wala na. Ibig sabihin for that day, hindi niyo na-hit 'yung target na sinet sa inyo sa backend ni TikTok or nung client. Parang, "Ay, hindi mo naman na-achieve to. Yes, may checkouts ka pero hindi mo na-achieve yung goal na sinet namin sa videos mo. Kaya bye. Ayoko na. Sayang pera ko sa'yo." Okay. So they move on to the next content creator. Okay.
So kapag delivering naman, high performer ka na agad. Okay? "Spending consistently and hitting ROI targets." Ayan. So kapag dire-diretso nai-hit mo, nai-hit mo 10,000 today, 10,000 tomorrow, 10,000 sunod-sunod, ang saya mo. Hindi ka na mawawalan ng ano niyan, ng shop ads niyan. Laging ikaw na ypa-priority ng system. Okay? Kasama ka na doon. I don't know kung anong top ka, pero nung nakita ko kasi 'yung dashboard, meron siyang ranking. Meron siyang ranking ng TikTok affiliates doon, nakalagay kung sino 'yung mga top performer ganyan. So pasok pa doon ba 'yun 'yung gusto nating ma-achieve, high performer um, para tuloy-tuloy 'yung pasok sa inyo ng budget kahit old videos pa siya, matatapunan kayo ng budget ni TikTok. Okay?
So pag-usapan natin ano naman 'yung "not delivering." Ito 'yung sabi ko kanina. So kapag hindi mo talaga na-hit 'yung daily na sine-set sao na quota or target um, ng system, wala, drop ka na niya agad. Okay? Minsan ganito 'yan ah. Kapag napapansin niyo na na, "Uy, may shop ads ako ganyan." Ay teka, pause lang muna natin kasi magka-cut siya automatic. Alright. Okay. So minsan mapapansin niyo ' diba, may shop ads. Kita niyo, may paisa-isang checkout. Kapagka ganon, try to ano to either post more, post more of that ano, of that content or i-re-upload niyo siya, konting edits ganyan. Or third is i-boost niyo yung sarili niyong video. Okay? So those three, tinest ko siya for a month, I think starting last month hanggang ngayon ginagawa ko siya. It works so good on me. Let's say for example, yung mga mga videos na pumapasok sa Shop Ads, tinitignan ko kung anong saang video sila nagche-checkout gamit yung shop Ads. Sa dashboard makikita niyo naman 'yan 'di ba? Tapos kapagka nakita ko kung anong video 'yun, 'yun yung nire-reupload ko. Nire-reedit ko siya, either pinagsasama-sama ko. Let's say tatlong video ni Wellspring, cut cut cut cut cut, edit edit, upload. Pumapasok siya agad sa system. Nare-recognize na siya agad ni system na, "Wait lang. Parang itong video na to yung top performing doon sa kabila. What if i-try natin siya?" Now, kapag nakita ko agad, pumasok siya sa shop ads, minsan sinasabayan ko siya ng boosting. Okay?
So, balikan natin yung sinabi kanina. Okay? Whether it's an organic or paid, papasok siya sa system kung sarili kong effort. Okay? So, magmula I think last month until today, lahat ng pino-post ko na videos ng Wellspring is actually are the cycle. Sobrang bihira akong mag-post ng bagong content ngayon kasi nakikita ko na yung cycle on my end ha. Nakikita ko na yung cycle on my end na, "Okay, ito pala kapag na-recognize na siya, dire-diretso yung ads budget. Kapag binost ko pala siya ng konti, nare-recognize din pala siya ng shop ads." So 'yun yung ginagawa kong tatlo as of the moment. Okay.
So, what do we have to remember? Para gumana sa inyo 'yung 'yung GMV Max, kailangan naka-on lahat ng ads authorization niyo. Okay? Medyo ano, may issues ba tayo? Meron. Okay. Ito 'yung pros and cons na pwede kong sabihin sa inyo na sa akin, it's a pros and cons kapag naka-on si Shop Ads at saka nagpa-participate yung video niyo sa GMB Max. Okay? One is commission sometimes it gets really low. Okay. So let's say for example, naka-on shop ads niyo, kung ang commission niyo sa isang item ay Php10 sa sarili niyong effort, kapag pinasok 'yan sa system, minsan nagiging Php8, Php5 ganyan. Minsan may mga seller pang siraulo, Php1 na lang kapag naka-shop ads kayo. Okay? So 'yun for me is yung pinaka-cons niya. Hindi napapalitan ang basket sa Shopad ads. Okay. So far.
Now, um, why do I keep using the system or bakit naka-on pa rin yung shop ads ko? On my end, because if you notice, lahat ng lahat ng hero products ko, I've already built strong relationship with this client. So, they don't lower my commission. Kahit na nagse-spend sila ng add budget sa akin, yung commission na kinukuha na nakukuha ko from Shop Ads or GMV Max is the same. Okay? And then we negotiate as well kasi pwede ko naman i-off 'yun ' diba? Like pag in-off ko 'yan, wala, hindi kayo kikita sa videos ko ' diba? You have to get my ad first bago kayo kumita sa videos ko. Ganun mangyayari doon ' diba? Pero um, since friends friends close na ' diba, so it's okay for me.
Now, what do I do for those videos na sobrang nagbababa? No? Right now, I think I have I have a lot of new hero products coming from June na pinapasok ko pa rin siya ng ngayong July. Pero I noticed some um, I already noticed some clients na nagbababa na sobrang sobrang below the belt naman na baba ng commission. What do I do about it? I just ignore. I just ignore. What I will do is kapag nakita ko na nagtapon sila ng budget doon sa videos na iyon, automatic irre-recreate ko siya. So if you see me posting video several times of the same items or if nere-upload ko yung video na yon, ibig sabihin either hero product ko sila, top performing ko sila, or dahil sa GMB Max and Chop Ads. Okay? 'Yun yung so far nakikita ko.
Another is before, I don't usually suggest putting a lot of products in one video because that doesn't work for me before. But now, almost most of my videos na recent upload, either basket, three basket, and hindi affected yung views ko. Um, mas napataas ko din lalo yung chances na mawalan ng basket kapagka nawawalan ng call, nawawalan ng stock yung seller. 'Yun. Pero ang ginagawa ko pa lang na experiment right now is from the same shop. So if the same shop has different baskets na finature ko doon sa video na 'yun of the same item, nilalagay ko sila lahat doon. Okay? Pero if different, same item, different shop, I haven't done that. But um, side note, Tito Drew did say na it's okay. There's no violation as long as it's the same item. So if you're having issues with low stocks, tapos baka meron kayong trust issues doon sa mga seller, you can actually put two link to yellow basket kahit magkaibang shop sila basta same item on one video. Okay? Just in case. Okay?
What else? Um, ad codes can still be given for manual input. Ito. So yes, kahit meron ng GMV Max, sometimes nanghihingi pa rin si um, si seller ng ad, no? Why? So I ask this. Bakit nanghihingi pa rin kayo ng ad code? Kasi naka-naka-shop ads naman yung naka-turn on naman 'di ba? Sasabihin natin naka-turn on naman yung shop ads. So sometimes si clients, meron silang mga videos na gusto nila 'yun lang, no? Let's say for example, may content creator eh, hindi siya nare-recognize ng ano, 'yung videos niya hindi siya napi-pick up ng ano ng JMB Max or Shop Ads. Gagawin ngayon ni seller is they will tap you to see if magkakaroon ng potential kapagka minanual input nila. Okay? So 'yun. So yes, meron pa rin akong mga clients na nanghihingi ng shop ads kasi um, 'yun yung nagwo-work sa kanila. Shop code. Add code pala, add code. So 'yun yung nagwo-work sa kanila. So kapag kami may nahingi sa inyo ng ad, yes, it's still okay to give. Just make sure to turn off ' diba, 'yung option for anchor link at saka para mapalitan yung basket. But sabi ko nga doon sa private na ano na, what is this, private group zoom session last time, there are still tendencies na mapalitan yung ating um, basket kahit sa back end. So you know um, always triple check your data if really basket niyo pa rin yung nakalagay doon. So yeah. Okay.
Alright, let's move on to the next part. Let me just check and pause the video. Okay. Exciting part. The fun part. How TikTok affiliates can optimize videos for GMB Max. So I made three also based on um, personal experience and then the discussion I had with my client. So number one, of course, when you plan your content, try to plan for sales-driven content. Okay. Ang habol natin dito guys is not views. Okay? Ito ha. At this time, lalo na doon sa mga matatagal na dito, priority natin now is sales. Okay? Sales, sales, sales. Okay? Sales, views, engagement, whatever. Nandito sila sa medyo lower end. Pero try to think of strategies na, "Okay, ano kaya yung gagawin ko to generate sales?" Okay? Kasi magkaiba 'yan eh. Kapag nag-isip kayo agad ng content na, "Okay, ano kaya yung ma-aming views?" Yung maiisip ng strategy. Pwedeng makaisip kayo ng strategy pero hindi naman ang goal niyo doon eh makakuha ng sales. So dapat laging, "Okay, sales-driven content." Kailangan mapabili kayong mga tao. Okay? How? This is how I do mine ha.
Choose your hero products. Babalik at babalik tayo diyan. Choose your winning products. So prioritize products with high organic traction or already trending in your TikTok shop. Okay? So you can choose. You can either choose your hero products or sumubo kayo ng trending, okay? Or kayo mismo ang magpa-trending, okay? So 'yun yung three best option for me so far. Um, kapag wala ka pa ka pang hero product, then um, find one. Okay? Find one. Kasi ang hirap mag-create ka ng post tapos yung parang bahala na si Batman ' diba. Although for some it works, for me talaga going doing things more ba organized ' diba, organized and strategic, 'yun yung makakapagbigay sao ng longterm commissions. I mean look at where I am now, no? And look at also your classmates who who followed really yyung super patience nila sa sarili nila. But now they have hero products na. So ayun. Okay, find one.
Next is you really have to know your audience guys. This is beyond affiliate marketing. This is sales. This is marketing. Hindi lang tayo limited sa TikTok. Sinasabi ko sa inyo na minsan sobrang focus niyo ng, "Ano kaya trending ngayon? Ano kaya yung sikat ngayon? Ano kayang pwedeng ibenta?" Nakalimutan niyo yung audience niyo. Nakalimutan niyo yung buyers 'di ba? Eh sila yung importante eh. Okay. Bago kayo humawak ng product, paghawak mo sa isang item, parang gandang i-promote ng suklay na 'to ah. Tanungin mo muna, "Sino yung may kailangan?" Sino yung may kailangan ng suklay na ganitong klase, no? Para kanino ba siya? Bakit siya kailangan ng tao? Okay. Para ba siya doon sa mga taong laging tangled yung mga buhok ganyan? Laging nasasaktan kapagka nagsusuklay, kapag nagde-detangle ba? Kasi this is a detangling brush ng mga nanay na merong postpartum, 'yung mga kakapanganak lang 'di ba? Pero dahil sobrang nagustuhan ko siya, dahil ang kapal ng buhok ko, eh naging target market niya ako ngayon. Okay? So ganun. Isipin niyo sino may kailangan nung item. Hindi 'yung, "Ay promote ko 'to kasi gusto ko." Okay? Bakit? Kahit gusto mo, ikaw mismo sa sarili mo tanungin mo, bakit mo siya gusto? 'Di ba? Kasi there there's a reason. There's always a reason and that reason can be sometimes your winning strategy para maibenta mo siya ng tama ' diba? Kasi pwedeng, "Ay gusto ko 'to pero hindi mo alam kung bakit." Bakit ko kaya siya gustong i-promote? Always find yung "why" kasi pag hindi, huwag mo i-promote, promise, sayang oras, sayang ang oras, sayang ang effort, sayang ang lahat. Okay? You have to really know your audience 'di ba? Ganito lang, mag-experiment kayo sa bahay niyo maliban dun sa mga walang kasama sa bahay. So syempre sa bahay niyo maraming tao 'di ba? Nanay niyo, tatay niyo, asawa, anak ganyan. Umm, tingnan niyo ano yung mga kailangan niyo sa family 'di ba? Balik ulit tayo sa basic. Sabi ko sa inyo, um, when choosing products, ano yung kailangan mo? Ano yung ginagamit mo? Kasi ikaw mismo na user, you are also a customer. We are not just TikTok affiliates or marketers here. We are also customers, 'di ba? And yung pinakakilalang-kilala mong customer is yourself and also the people around you. Okay? So, sila actually 'yung pinaka-first target audience niyo. Not the people who you don't know on TikTok, okay? Or in general. Alright. So know your audience. Create content that resonates with your niche pain points or lifestyle need. Pain points. O ilang beses niyo naririnig sa akin? Pain points. Okay? Pain points meaning ano iyung problem ng tao na gusto niyong i-solve by using the product? Okay? Ako, ito para sa mga nanay siya na naglalagas na yung buhok. Hirap na hirap magsuklay ganyan. Puro na lang tangled tangle 'di ba? So dine-detangle niya yung hair mo. 'Yun yung problema naming mga babaeng makapal yung buhok. So there's a market for that. Just so, all of the products has market for everything. Okay.
Focus on ROI friendly items. Okay. This this one really works well for me until now. Low ticket, fast moving consumer goods (FMCG) consumable items tend to perform well due to quicker consumption. Okay. Teka, adjust ko yung ano niyo, slides niyo. Ayan. Consumption and conversion. Ayan. So um, 'ba sabi ko sa inyo at the start of this program, choose products na consumable. Why? Kasi sila yung long term, nauubos, inuulit-ulit, binibili. So over a period of time, um, guide and tested ko na 'to guys. Okay? Let's say for example, ilang beses ka bibili ng mic sa buong buhay mo ' ba? Kung content creator ka at ang hero product mo ay isang microphone or or let's say power bank, ilang beses sa buhay mo sa isang tao bibili ka ng power bank? Let's say 3, five. Ibig sabihin sa isang tao may potensyal lang silang bumili sao ng isang beses if you are focusing on high ticket items. Okay? Hindi ko sinasabing huwag niyo silang i-try. Okay? I-try niyo sila pero mag-isip kayo ng mga binibili ng consumers na laging nauubos. As in 'yung binibili na paulit-ulit. Shampoo, sabon, lotion, skin care, 'di ba? Pagkain, drinks, vitamin, supplements, 'di ba? So ang hirap i-explain. Pero kaya natin 'to guys. So, balik kayo doon. Ano ba 'yung mga kino-consume niyo na gustong-gusto niyong items? Baka naman kasi hindi niyo pa sila napagtotunan ng pansin. Okay. Um, I heard this from friends in tech in this who are in who are in electronics and tech categories right now na grabe daw iyung drop ng sales for affiliates na nagvi-video post lang. I don't know with live sellers, feeling ko paldong-paldo sila pero grabe daw iyung drop ngayon kasi sobrang hirap i-push ng high ticket items kasi hindi sila kailangan right now 'di ba? I'm also on the um, electronics and phones and electronics um category, pero ang mga checkouts ko ngayon is no longer turbo fan. Yung mga checkout ko doon either um, power banks ganyan, charger, um, earphones ganyan. So mga emergency, solar lights ganyan na pinost ko pa noon noon pa. Okay. So hindi talaga siya mabenta ngayon. Ang mabenta talaga sa akin guys yung mga nauubos. Drinks, supplements, vitamins, um, food, food food items, ganyan. So hanap kayo ng mga item na gusto niyo pero naka-focus siya sa FMCG. Okay guys? Ang FMG medyo malawak siya. So i-try niyo siyang i-Google. Alright, 30 minutes na pala tayo. So ito yung mga items na kahit mababa yung komisyon nila, um, let's say Php3, Php6, that can turn into hundreds and thousands of pesos once matapos yung month na yon. And dahil nga madali siyang bilhin ng tao, sila yung parang, "Okay, try natin 'to. Pag nagustuhan nila, babalikan nila." 'Di ba? Kung ano 'yung chineckout nila, che-checkout ulit nila 'yun sa inyo. Okay? So hanap kayo ng mga ganng ano items. Alam niyo naman kung ano 'yung mga pino-promote ko kasi nakalagay naman 'yan sa FYP ko. So why not try those things also? And if you feel like parang, "Ayoko na i-try kasi crowded na." The market is never going to be that crowded. Okay? It's never going to be that crowded. And you always have to remember na there's going to be new affiliates and new faces, a new content creators that can um enter the industry also, no? And then in the promotions of the video. So tatandaan niyo 'yun. Okay.
Next one is while creating the video, focus on conversion signals. Okay? So balik tayo dito sa mga helpful um, ano ba? Helpful tips para makapag-generate ng videos that has chances of conversion. Okay? Yung hooks, effective pa rin naman siya. Okay. Pero ayusin niyo naman yung mga hooks niyo. Minsan parang nananakot kayo eh. Okay? 'Yung mga hooks niyo, hindi siya dapat intense lagi. It doesn't always have to be high energy. Just be what? Be who you are. Yung tama lang. Okay? Hindi niyo kailangan mag-pret na ginagaya niyo yung ibang content creators ganyan or um, naghahanap kayo ng mga what works for them. You have to figure out what works for you first. Okay. Kailangan mahanap niyo 'yung tamang promotion, tamang tone of voice, tamang hook lang. Hindi niyo kailangan laging super grabe, mega energy, mega lighting, mega setup para lang ma-get niyo yung attention ng tao, no? Minsan yung pagiging simple niyo, 'yun pa yung nakaka-capture ng audience. Okay? And again, balik tayo doon sa problem-solution method na tinuro ko sa inyo on the previous classes. Is go straight with the problem and solution. Minsan ang dami, haba ng storyting niyo guys. Okay lang mag-storytelling. Tinuturo ko sa inyo 'yan ' diba? Okay mag-storytell. Pero minsan sabihin niyo agad ba, "Ano yung problema? Ano yung solusyon?" Tapos na. Minsan mare-realize mo yung video mo na 'yun 10 seconds lang pero na-deliver mo lahat ng kain ng ano mo. Okay? So ayun. Ito pala isa 'yan sa issues ng ano ng ng sellers ngayon. Daming hook pero yung mga hook nakaka-capture sila ng viewers but not um, buyers. So again, priority natin not views but buyers. Okay.
Next. Clearly show the product benefits. Okay? Don't hwag niyo siyang i-describe. Hwag niyo siyang ipak pakita lang talagang pakita niyo. Kung meron kayong mga before and after, that's good. If you can tell yung mga stories niyo, that's good also. And then ito pa pala, iwas violation ha. Huwag niyong sabihin na, "Ay, itong product na 'to ginamit siya ni ganitong artista or ginamit siya ng ganitong doctor." Sabi nila, "Maganda daw yung word na sabi nila." Nakaka-violation siya guys. Okay? Um, kapagka kini-claim niyo na yung pino-promote niyong product ay hindi niyo siya personal experience, nakaka-flag siya ng violation. Ang dami niyo ng classmate na ano diyan na natamaan 'yan. So gamitin niyo 'yung item 'di ba? Ito 'yung personal experience ko with this product. Ganito ganyan yung nangyari. Kahit isama niyo yung consam niyo, minsan sobrang obvious na eh. Kapag sinabi, "Ay sobrang ganda ng item na 'to. Ito talaga. Naku, grabe, nakatulog talaga ako dito, te. 24 hours, ganon-ganon. Walang kahit na anong side effect." Ay, nakukwenta ka talaga. Bukod sa may violation ka, nawalan ka pa ng trust ng mga tao. So halo, i-mix mix niyo siya, no? Just be real. Sabihin niyo kung ano 'yung totoo sa sarili niyong experience. Kahit na alam natin na may mga magsasabi diyan na, "Ay, hindi naman ganyan yung na-experience ko." And so what 'di ba? People have different experience over certain products. 'Di ba? Pwedeng sa may laton, nakatulog ako 12 hours, ikaw 1 hour 'di ba? Pwedeng nagka-heche ako, ikaw. So make your videos real. Hindi pwedeng perfect ang lahat ng product mo. Diyos ko Lord. Ngayon mga TikTok affiliates, pag na-scroll ka, "Ang ganda ng product na to." Susunod, "Sobrang ganda ng product to." Pangalawa, "Ito na yung pinaka the best na product." Ay pare-pareho po kayo ng hooks. Pare-pareho kayo ng claims ganyan. What is real? 'Di ba? Baka dumating sa point lahat na ng buyer sa TikTok mawalan ng tiwala sa mga affiliate. So start changing that. No? Huwag niyong gayahin yung iba. Stick with what you know and stick with your own. personal experience. Okay.
Add urgency. O yan o minsan um, ito gumagamit ako kapag kailangan. Like let's say for example, "Yung 50% off lang siya ngayon guys or Php99 lang siya ngayon kasi nga payday sale. I-check out niyo 'yan." Sometimes that works kasi you're adding urgency, meaning parang, "Uy, bilhin mo na kasi ngayon lang 'to." Ganyan. So mga ganong times, okay lang mag-OA. Okay lang mag-OA kasi parang, "Hoy 'di ba, hindi kayo makatulog. Tapos namamahalan kayo sa pouch kasi Php150 siya. Just for today, Php99 na lang siya kapag dito mo siya binili sa TikTok. And official shop naman din siya. FDA approved pa." Tapos salpak niyo yung FDA certification para wala talagang violation 'di ba? Kaya guys, magpapasko na. Uso na naman yung mga power banks. Magta-travel na naman tayo next year. Ganyan. Ito yung mga recommendation ko sa inyong power bank na pwede niyo ng bilhin ngayon kahit hindi niyo pa gagamitin kasi grabe talaga yung sale niya, 50% off. See? So things like that. You can be OA, you can be more energetic kasi sinasabi niyo na ngayon lang 'to guys. Ngayon lang 'to. Okay? So pwede pwede naman. Okay? Hindi ko siya masyadong ginagawa but ginagawa ko siya kapagka again, hero products lang at saka ayun um, yung season. So Christmas, double digit sale, payday sale. Okay.
CTA o 'yun. Um, CTA is called to action. So sasabihin mo kung ano yung gagawin nila. Pwedeng at the end of the video or at the start of the video. CTA can be your hook. So "Buy now," "Add to card," "Check out now." Mga ganon. Simple lang naman. Okay? Pwede niyo siyang sabihin, pwede niyo siyang ilagay sa caption or mismo doon sa yellow basket. Pwede naman. Okay? Kung parang feeling niyo hindi siya masyadong ano ba, natural sa inyo na sabihin niyong, "Guys, add to cart niyo 'to, check out niyo 'to," ganon. So okay lang caption, doon sa yellow basket, it's okay. Okay? Again, keep it natural and authentic. So avoid looking too sales and overproduced. TikTok prefers UGC style content. Ayan. So user generated, meaning talagang sarili mo, sarili mo experience. Walang mga palapalabok diyan na pampaganda kung ano-ano. Not too sales, no? If if um, direct selling works for you, then keep doing that. Okay? So kung 'yun yung nagwo-work sa inyo, stick with it. And for those people na hirap na hirap talagang mag-direct selling, huwag huwag huwag niyo munang pilitin. Okay? Kasi one, um, hindi ka komportable. Kapag hindi ka komportable, don't do it. That's my number one rule. Sa lahat ng students ko, um, kapagka nagpa-practice ka pa lang, that's okay, no? But until you get to the point na talagang you're confident ganyan, kasi nararamdaman siya ng buyers kapagka pilit niyo, 'di ba? Parang tayo sa viewers, kapag nanonood kayo ng videos, mapapansin niyo minsan, "Ay, parang wala masyadong energy ngayon si Miss Ara. Kanya para kayang medyo may something sa energy niya." Ta's mags-swipe ka lang, 'di ba? Remember kung ano yung energy natin at this time na nire-record ko ngayon 'tong video na 'to. Nararamdaman niyo 'yan 'di ba? Pagka low energy ako nag-e-explain, pag may sakit ako, nararamdaman niyo. Kapag mataas yung energy kong nag-e-explain so that I can make a point sa'yo para mas maintindihan mo yung sinasabi mo, then I make sure na tinataasan ko rin yung energy ko. So it's the same with our videos, no? Um, wait, merong merong akong napanood na video dito. I think kailan ba 'yun? Um, just this week lang napanood ko siya, no. Sabi nilang ganon, "How come kapag ka yung shoot and go mo lang? As in right now, uy guys, ang ganda ng product na 'to. Ganito ganyan siya. Shoot, edit, post, nag-viral." Bakit daw kaya ganon? Merong study na ginawa. This is a western western content creator siya. Parang nag-experiment sila um, videos sa draft versus iyung mga videos na shoot and go. As in parang hindi naman na necessarily shoot and go. As in talagang, "Uy, ganito ganyan, post, edit, shoot," ganon. Nagv-viral. Why daw? Kasi people tends to feed off the energy ng creator na nakita nila at that moment. Ibig sabihin yung energy mo daw at that point also affects the energy of your viewers. So now, let's say for example, yung energy mo na shinot mo, pinatulog mo sa draft, napakahaba, no? Pag pinost mo siya, hindi na siya relevant, okay? Kasi wala na, hindi na nararamdaman ng tao yung nararamdaman mo at that specific time. Okay? Shinare ko lang sa inyo kasi that's a really really good experiment and that's 'yun din yung napapansin ko sa akin. So everytime I do parang kunyari napadaan lang sa mall, parang, "Uy guys, alam niyo ito yung nakikita ko lagi sa ano, yung pinag-uusapan natin lagi pampakapal ng buhok. Sabi ko sa inyo, mura 'to eh. Try niyo siya." 'Yung mga ganun, sila pa 'yung nagv-viral versus na, "Diyos ko, nag-shoot ako sa CR 30 minutes. Naligo ako eh ' diba? Naligo, nag-shoot, nag-shampoo. Oh why go? 5,000 views, walang checkout." Ganon. Versus doon sa mga talagang parang, "It's just a chance." Sometimes ako ah, I know I'm your coach, pero I'm super big with energies. If you really feel like posting it, pag may pumasok sa inyo na idea niyo na agad. At huwag niyong iburo, guys, huwag niyong iburo. Sinasabi ko sa inyo 'yan, 'yung mga winning split second items na baka hindi niyo alam, 'yun na 'yung makapagbabago ng buhay niyo. Okay? Just a tip. Just a tip. That's up to you if you want to na try it. Okay.
Last part of this class. Diyos ko, parang aabutin tayo ng 1 hour. Post when your audience is active. Okay? So, balik tayo. Kailan ba dapat nagpo-post? That's really up to you. Okay? Depende 'yan sa inyong data. Now, yung data na nakikita niyo na parang, "Okay, pick ng 11, pick ng 12," that's your followers. Okay? Again, your followers is different from your buyers. So in order for you to identify, "Ano ba yung pick time ko?" Mahirap. Okay? Sa mga matatagal na dito, wait lang. Alright. Okay. Ayun. So, um, paano ko siya ginawa? No, balikan niyo pinakaunang klase natin. I had to be consistent. Let's say for example, 30 days, isang item, dalawang item. So kung ano man 'yung hero products ko, po-post ko siya same time everyday. After 7 days, titignan ko, "Ano dito yung oras na nagpi-pick siya?" Okay? And guys, kasi yung pick time nagbabago siya. Hindi siya everyday same. Hindi siya buong month same. Let's say for example, 1 week ngayon natapos mo siya. Na-identify mo, "Okay, ito yung nagwo-works for me." Inulit mo next week, iba na naman. Ganun na nga 'yon. Mahirap mag-stick to one. So if you're still figuring out kung ano yung pick time mo, then do a series of experiment. Every hour meron kayong bagong post. O 'di ba ang hirap? So let's say for example, merong 12 hours. Magta-try ka ng posting. 12 post 'yun per day. Tapos uulitin mo siya bukas, uulitin mo susunod na araw. Ganun yung ginagawa ko last time. So now, nag-stick ako doon sa parang, "Okay, ano yung feeling kong three pick times ko?" I try to move around those times. Okay? Walang talagang okay in general, "Ito yung peck time nating lahat," ganon. Walang ganyan. Okay? Pero try to do your experiments. It will take time. Matagal, matagal. Mahirap, mahirap. Okay? Pero that's part of your progress. That's also part of your growth as a content creator. Okay? And ang responsibilidad mo lang doon ay ulit-ulitin mo yung experiment hanggang makuha mo, ano ba talaga yung magwo-work sao. Okay.
Next. Try niyo angle or concept and repose with fresh fresh energy. Ayan. So kahit paulit-ulit 'yung item na 'yon, try mo siyang bago-baguhin 'yung content style mo. Okay? 'Yan lagi kong sinasabi sa inyo. Um, batch create niyo. Same item, 3 to five videos. Kung kaya niyo, isang upuan. Alam ko maraming gumagawa non eh. Like isang upuan. Try to promote one um, one item, iba-ibang content style. Pwedeng direct selling, pwedeng walang faceless, pwedeng aesthetic, pwedeng shoot and go ganyan. Tapos tingnan mo kung ano yung matatapunan ng GMV Max video. Then try to recreate all of that. Okay? Avoid content. Ayon, bawal magkaroon ng violation sa kapag dito kasi kapag once na ma-recognize niya na, "Account nito ang daming violations, pasaway." Kiss ka na agad. Kasi pag nagka-violation ka, sayang budget 'di ba? Sayang budget ni client.
So lastly, alam ko maraming hindi nagche-check ng data dito pero guys, always check your ano, performance. Okay? Check niyo 'yung mga video performance niyo sa dashboard and always check what works for you kasi 'yun lang 'yung magiging guide niyo here. Kahit paulit-ulit ako dito, para akong sirang plaka. Sabihin ko sa inyo, "Okay, kamusta 'yung data mo? Chinek mo ba?" O ito, pag tinanong ko kayo, t's kayo nakakasagot mismo sa sarili niyo na, "Ano ba 'yung nag-work sa akin kahapon? Kahit kahapon na lang. Ano yung oras na nag-work sa akin kahapon? Ulitin ko ngayon. Ano yung ano yung product na nag-work sa akin kahapon? Ulitin ko ngayon ' diba?" Tapos extend niyo siya. Gawin niyo siyang every week. Now kapag nasanay ka doon sa everyday, nagche-check ka ng data, gawin mo every 7 days. 'Di ba? Kasi automated naman 'yun, 7 days. Kapag nasanay ka na sa 7 days, gawin mo na siyang 30 days, every time nag-e-evaluate ka para hindi ka mukhang bulag na sumasabak sa gyera. 'Di ba? Parang, "Okay, everyday ano kayang content ko? Everyday ano kayang ganun?" No, you definitely get to that point na parang, "Okay, parang wala akong mai-post today." Ah, wala kang free sample, medyo tinatamad ka. Kaya ka may data. Tingnan mo, ano yung nag-perform sao last 7 days? O ulitin mo ngayon 'di ba? That's okay 'di ba? So ganun lang. Um, tatandaan niyo guys, ano, hindi natatapos yung learning nating lahat, no? Kahit ako nag-aaral ako, nagbabasa ako, baka mag-take pa ako ng ano ng courses para lang ma-refresh 'yung mga mga bagong update ganyan. So if ako nag-aaral pa rin ako at this time, then dapat kayo din. Okay? So don't don't ever stop learning kasi progress sa sarili niyo as an affiliate and also as a content creator, influencer ' diba? Kung 'yun yung direction na gusto niyong kunin in the future, why not?
Ayun. So that sums up our class. Let me check how long. Alright, formal class 46 minutes. Congratulations. Sana kumakain pa rin kayo ngayon at na-enjoy niyo yung class natin for today. So I have several utangs pa kasi I know you wanna you want a separate video how to um, talk to the live chat support kapag may issues kayo. And then um, ano pa yung mga request niyo? How to check yung data ba sa ano sa sa dashboard, yung direct GMB at saka GMB? Hindi ko matatandaan kung ano exactly, pero alam ko may isa pa kayong video request sa akin. Can you try to comment, ano pa iyung request niyo na video? Other than that, um, remember we will be having the group Zoom session by July 27 and ipo-post ko yung registration ng group Zoom session natin ng July 21. So again, ise-send ko siya sa yung invite sa 200 students kasi limited natin is 100 lang kasi hindi naman lahat pumapasok sa Zoom. So ang gagawin natin is mag-i-invite ako as many as I can. You guys join the Zoom kapag naka-register lang kayo, okay? Hindi lahat. Um, and then this time, I don't know if ila-live namin siya kasi sometimes may mga pinag-uusapan kaming new updates and confidential sa group Zoom session na hindi pa ako ready i-share sa lahat. So, yung pinaka-first nating ginawa, publicly kasi siya naka-live. So, that one, medyo careful with the information, ano kasi baka may confidential. And of course, since naka-subscribe kayo, gusto ko kayo 'yung una na nakakaalam, 'di ba? So it's either um, doon. Pero kapagka hindi namin ni-live yung session na yon, it's a recorded session. So you guys can request a recorded session kung gusto niyong makinig and hear from your classmates also. So it's a discussion, ano iyung best practices, ano iyung challenges, and then I also try to answer kung ano iyung mga challenges and then how we can help each other on the group session. Okay? So ayun.
Um, again, read your first page of your blueprint and this video will also be uploaded in your Google Drive um, as soon as possible. Okay? Mauuna lang siya dito sa TikTok subscription and then next sa Google Drive. Again, if the TikTok sub only is not working for you, manood kayo sa Google Drive. Highly recommended to download the videos and your blueprint para kapag nag-expire ang inyong subscription, you can still have access on your own. Okay? Um, what else? Um, kapag nagli-limit yung view niyo sa Google Drive, balikan niyo lang siya later. Okay? Minsan kasi sobrang daming gumagamit kahit nag-upgrade na ako ng ano natin ng Google Drive dahil sa mga bayad 'yun, in-upgrade ko na yung Google Drive natin. Nagli-limit siya dahil ang daming nagta-try mag-view at the same time. Okay, so it's better to just download. If may computer kayo, download niyo siya. Okay?
Um, ayun, that's it for me. Um, I might be busy for the week. Finally, we are moving. Shocks. Finally, we are moving na and I will be setting up the new background. Tara, iba na yung background natin soon. And also, Arya is going to be celebrating her 10th birthday tomorrow, July 15. So, medyo baka hindi ako masyadong makasagot-sagot kaya nag-ipon ako ng content. So I can just post and post. Ayun ha. So if anything else, again, email me kapagka it's really really important, lalo na kung hindi niyo na ako ma-message. Uh, new subscribers, please make sure to reach out to me. Send me a message if you don't have the blueprint yet or the guidelines on how to use your subscription. So I guess that's it for me. Happy Monday ulit dahil Monday ko shinot itong video na 'to. So I hope you guys get more sales and again, no rush. Okay? Wala tayong race dito. Um, 'yung sarili niyong journey, enjoy niyo siya sa TikTok affiliate. Ayun lang.