Transcription
In the next 10 to 20 years, my goal is to become a billionaire after building and exiting more than five companies and developing the Formula 1 ticketing software that now processes over $200 million a year. This goal for me isn't about the money, but the impact I will make by chasing a goal like this. So, in this video, I'm going to share the exact plan I created to become a billionaire, how you can create your own plan that works no matter where you're at in business, and most importantly, how to avoid the trap that everyone falls into. Let's talk business.
All right, so here's the plan I created to become a billionaire. Looks complicated, right? That's because it is. It's a full ecosystem: acquisitions, software, health and performance, and systems like Founder OS, all built to reinforce each other over the next 20 years. And honestly, this plan is meant to be complicated because becoming a billionaire isn't about other product or launch. It's about stacking vehicles over decades. But here's the good news. You don't need something this complex to start.
Now, I'll break this down into a simple system that works whether you're still early in business or already running a multi-million dollar company. So, people like to throw around the word "plan" a lot. But from most of the definitions I've heard, not many actually know what it means. And so, to make this simple for you to follow along, let me give you the true definition. A plan is the bridge between where you are now and where you want to be. It has three parts: a clear destination, the vehicle that gets you there, and the milestones that prove you are on track.
Think of it like hiring. If you just make a post saying, "I want help," you'll bring on random people doing random things. It feels busy but not productive. But if you know the destination, you hire for a clear outcome. The same is true with values. If you don't define them, you will fill your life with random goals that drain you. But when your values are clear, every action, every hire, every move aligns with your energy source.
Start with identity. Who do you want to be? Think about that. If you know who you want to be, it's a pretty easy thing to define because draw a line, write your name. For me, it's Chris. And then make three more lines. Okay? And I want you right now, take the time to write down three core values that mean something to you. Okay? For me, it's speed, growth, and loyalty.
Okay, think about this. We all love to talk about energy, okay? Our energy level, our energy household. Sometimes we feel good, sometimes we feel bad. What if I tell you that everything, whatever it is related to your energy or emotions, goes back to these three words because they are the connection to your internal system? The core values are an indicator of your feeling because either you fulfill them or you compromise them. So tell me, take the first value of yourself. Okay? In my case, speed. If I don't fulfill speed in my daily life, I get pretty upset. If I don't feel like I'm growing, it's the same thing. Or if loyalty in my life is not treated the right way, guess what? I get pretty mad about that. Okay? And you can do that every time over and over again. And I promise you it will always work the same for you, your business, private life, no matter what.
Define the core values that identity would live by. And from there, your goals will flow naturally. And with milestones, you will know you are staying aligned. Make sure that the plans that you set for yourself are always wired to your core values because they fuel the energy, like they bring the energetic vibration into it because they distribute your day-to-day actions into a momentum that actually helps you to fulfill your goals.
Okay, let me tell you a story. A few years ago, I scaled a company to seven figures pretty fast. Okay, so it was a huge success. Revenue was up. The team was getting bigger. But the truth, I was busy, but I didn't actually have a clear target I was aiming for. I was just pushing for more without a real plan, and that's why it drained me. The turning point came when I got clear on my core values. I realized things like responsibility, clarity, and building long-term equity weren't optional. They were the only things that kept me motivated. Once I set goals that matched those values, everything flipped. Decisions got easier, the pressure dropped, and momentum came back. Suddenly, I wasn't just growing. I was building something real. Remember, your plan only works if your goals match your values. That's what makes it sustainable, and that's what makes it real.
But even with the right goals, most people still drift because they don't know how to track their actions and progress. And that's what I'll show you in the final section: how to avoid the action trap. The action trap is simple. It happens when you now know where you want to go and have goals that align with your identity, but don't know how to track progress and actions day in and day out. You don't know how to make sure you only do the ones that move you forward and stay away from the ones that hold you back.
That was me a few years ago. I'd sit down at my desk at 9:00 a.m., open the laptop, and grind all day. Emails, calls, tasks. I was moving non-stop. But at the end of the week, I couldn't answer one question: Did any of these actually move me closer to my goals? That's the trap. You feel productive, but you're just spinning. Actions without tracking are just motion, not momentum.
Here's the fix. Write down the one to three actions that actually matter each day. Because if you don't do it, and it's pretty simple. Okay, let's assume this is your work week. And of course, it's five blocks. Let's do seven because we work at the weekend, too, don't we? And if you now just define three blocks, I work with three. For all of these days to make sure that you write down one specific action that actually gets you closer to your goal, then you already got half the rent.
And let me tell you one thing. There are two ways to measure a goal. I always prefer to do it by a numeric indicator. So I give an example. I'm writing a book right now, "Build for More." If I would like to make sure that I make progress, I write down "write 10 pages." A bad goal/task would be "take care of making progress of writing the book" because it's not measurable, right? We want goals that are specific, and whenever you use numbers, it's the easiest way to do it. Okay, track them, score yourself, and at the end of the week, review. Are you compounding progress or just staying busy over time?
This is what happens. And people underestimate the power of it. If you are here right now, and let's assume you never tracked progress on your goals, you're an idiot, by the way. But let's assume you do and you start doing it. You will realize that over time, there's a compound effect not only for your outcomes but especially for your energy level and especially for the way you feel about the work you did. Most of the time when I look back and I didn't do it, I couldn't even tell what I was doing. I felt productive, but on paper, it was very hard for me to say, "Okay, I did this 100% intentionally." But once I start tracking it, it became easy. You know, it's like painting a giant mural with your nose pressed against the wall. You are busy, your brush is moving non-stop, but you have no idea whether the picture is actually making sense. The only way if it's working is to step back, look at the canvas, and see the progress you've made. That's what tracking actions and progress does in your business. Actions are the brush strokes. Tracking is stepping back to make sure those actions are building the picture you want.
So remember, untracked actions don't build momentum. They just burn energy. That's how you set goals that matter and avoid the action trap. If you like this, you'll also love this video where I show exactly how I outcompete everyone in life. Check it out next.