Transcription
15 minutes. This is a 15-minute day. Do whatever you want. At the end of 15 minutes, write down what you did. That's it. From 9:15 to 9:30, do whatever you want. No restrictions. Write down what you did. So, it's just a documentation process. Yeah. For 15 minutes.
Now, what happens is most of the times our brain are running on automatic and autopilot, and we're too receptive to the clicking arounds on the internets and getting stuck in what bucket? The down here's, right? Correct. Stuff that don't matter.
When we force our brains to kick in every 15 minutes, the real part of our brain kicks in: the non-automatic response, the self-guidance, the "what the [ __ ] am I doing with my life" feeling. And every 15 minutes it'll kick in. After four or five rotations, you'll never want to go on YouTube ever again because you go, "Damn, I just [ __ ] wasted three segments of my day."
And then very quickly, your bad days don't become bad days. Your bad days become bad 15 minutes. "I just spent 15 minutes doing nothing." Hours. Yeah. Yeah. Yeah. You start developing this like outward mouth talk, but inside. So like, "God damn, what am I doing today? Oh, I really should be changing this." You know, you walk around thinking about that. That is just your higher brain communicating with your mouth. And after a couple rotations, you'll be doing it internally.
And either you will be much more present saying, "This is the thing that I'm doing. I'm going to play video games. This is going to be awesome. And I'm only doing video games and having a great time," or "I'm only working on the important things." Or you're consciously saying, "This is a tiger. I can figure this out. I started doing this two months ago. It's tough."
But by noon, you've knocked 90% of your to-do list off. Done. Done. Done. Done. Done. And then these big, hairy, audacious business objectives become very, very simple.
I'll give you an example. What is the one thing that we did yesterday? That was it. How long did that physically take? 10 minutes. Five minutes. 10 minutes. Five minutes. We spent most of the time talking about it, right?
You want a new offer? It's only going to take you 15 [ __ ] minutes. You want to follow up with your leads? Takes you 15 minutes. You want to have a sales call? It'll take two 15-minute segments.
If you have a thing to document and you're only doing your 15 minutes of documentation, what are you going to end up doing? Documenting. That's it. Nothing else.
So, if I sat you in a room alone and you could do nothing or do an IG story, what would you do?
So, this is my 9:00 AM to 1:00 PM every single day. And I no longer have a to-do list for the first time ever. That's why I had time to do this event, because guess where it was on the board? It was in the book part. Yeah. And when I didn't have it, that's why we didn't have an event three months ago, because I didn't do a 15-minute day. And my to-do list kept just racking up and up and up and up.
"What do you mean when you say you don't have a to-do list?" Like all my, like for the first time ever, I don't have a to-do list because I finished it. "What the [ __ ]?" Right. It's because I did this Eisenhower matrix. [ __ ] that didn't matter, doesn't matter. And I'm only stuck on the top left. And my top left business initiatives are stuck in these buckets.
So when you're trying to build out your course area, you're like, "Wow, I've got so many things in this course here I need to build out." And then Slack kicks off. What are you going to do? Gonna go to Slack. Yeah. "Thank God I can do this." Bingo. Right. Bingo.
And when you start doing your 15 minutes day, you're gonna [ __ ] "I just [ __ ] Slack." Oh my god. This is how you fill up your course area fast.
"That looks like an elementary school." Yes. Sorry. Yes. I was like, "My son." Yeah. Yeah.
"Do you take any, do you recommend, or have you ever experienced any nootropics to work faster?" Yeah. Eating right, exercising, all that. Um, I do mushrooms like once a week, once every two weeks.
I'm reading a book on, uh, the HBR book on creativity, and it talks about actually being creative is a very good way of staying in this bucket, and doing a whole lot of coffee is a very good way of staying in this bucket. Yeah, right. [ __ ] weird, right? Creativity is required here, and this is just mechanical labor.
"It's interesting when I look at this, something like this for me, like it's more technology, and just look at this, simplify things, why it's all the way down."
"Has anybody here had a bad day?" Of course. "How many, how many 15 minutes is a bad day?" A lot. Right? "Is it really a bad day? Is it really like three 15-minute bad segments?" Right? And then all of a sudden it like boiled out of control for no reason.
The side effect of doing 15-minute days is that you don't have a bad day anymore. You only have a bad segment. It's only from 9 to 1, because it's [ __ ] exhausting, dude. Like it's, "Oh my god." After 1:00, I'm like, "I'm [ __ ] done." I even tried documenting this agency school and never got past 2:00.
"So, let me ask you this though, because you know, like working in flow states is something that's talked about a lot. I feel like this would very much disrupt a flow state if you did manage to fall into one, because having to reignite that every minutes, I feel like it's almost impossible."
So, that is correct. And like all advice, this is rule of thumb, middle 80%. There are times where I'm like, "I just, I didn't even know I wrote for an hour straight. Oops. I guess we're happy." You know, "I did something important," right?
So, if you are in the top A+ 1% highest category of a person that there can be for you in your journey, cool, right? But you know what I mean, right? "Oh, I'm not that guy." Yeah. Yeah. As like, as a theoretical, that is correct. Yeah. Fair enough.
"So, here's the thing. So, it's not like you got a timer that's going off every 15 minutes. It's like, it's you're, you have to be me mentally cognizant to look at the..." Correct. Correct. "I don't have like a timer state." That's totally fine. Totally fine. You can go back and override. Yeah. But I don't have a timer going off every 15 minutes. I toyed around with the idea. It was so annoying and actually provided more anxiety. Yeah. So now I just use that. Correct. Yeah.
So you know that natural alt-tab that we all have, like somehow that happens and you're like, "How the [ __ ] did YouTube come up? What the [ __ ]?" Right. That begins to go away very [ __ ] quickly, and at the very least, you've only lost 15 minutes. Yeah. Okay. Okay. Yeah.
Jerry Seinfeld and Larry David. That's how they wrote Seinfeld. They say, "We can do nothing or we can write." That was the first five hours of every day. They do 2 million a month in residuals. Now, what the [ __ ]? That's insane, right? But the first five hours of every day was do nothing or write. Yeah. So, it's not too dissimilar.
"I don't think I could last five hours." I can't. Yeah. But again, that's like the extreme scenario. But still, that's like, yeah.
Um, I personally challenge every single person here to try a 15-minute day. Yeah. And it's fun. It's interesting. It makes travel okay, because I'm just going to do this thing for 15 minutes. You get to read, which is like everybody wants to do that. You can start writing your book. You can do your low ticket launches. You can even do your deck.
"Did everybody get the deck? Y'all got the deck. How many people started filling it in?" Right? If you had 15 minutes right now to fill it in, how far could you go? Right? That's what I mean.
So, this is how you end up doing more stuff with priorities that matter, right? I've tried to-do lists. This [ __ ] becomes a big deal. But understand the priorities, and having a 15-minute day just blows everything out of the water. Yeah.
"How do you get over a block and beer?" Yeah. Read. Read and write. That's it.
Um, oh, to answer your question about nootropics and all that, um, eating right, exercising, and then just doing normal people stuff and sleeping, interacting with human beings. Mushrooms kind of help, right? Um, LSD. LSD. "Just go full on Woodstock." I wish. I don't have the balls to do. I just do a slight microdose. Yeah. Yeah. "No, not at all. No, like I'm just going to stare at the leaves and feel them with my eyes." Yeah. Um, yeah. Um, no. Uh, but doing normal human people things.
So, like imagine this: If you stuck an orangutan behind a blue screen under a fluorescent light and just yelled at him, um, and gave him red lights and said, "Be a productive person." What the [ __ ] would happen? We're 99% orangutan, man. Yeah. Right. So, you have to eat right. You have to exercise. I'm talking like strength training. Um, outdoor. You need to interact with human beings. All that other stuff. That's how you end up being better than nootropics.
"Crazy that you say that. A lot of people in our space say, 'Oh, like mold 12 hour, you know.'" Yeah. Stupid. No, it's [ __ ] stupid. All those people will burn out in 24 months, and they all move to Bali or some [ __ ] to relax. Like they hate their lives so much, they did an 18-hour flight to get the [ __ ] out, and then they live in the jungle. But they work for every second. That's true. Yeah. Yeah. And then they're really guilty while they're in Bali. That's what happens.
Um, so to answer your question again, it's just be a normal human being thing. Like read, write, exercise, speak, this type of stuff, and then you'll never have a problem.
"Obsession with drugs." I don't ever. Yes. Yep. Meditation, yoga, and you will get some of the creepiest ideas in your head.
"Did you find that saying, 'I'm not going to be on my phone for the morning,' was more difficult or more easier than saying, 'I'm not going to be on my phone for the next 15 minutes or 20 minutes.' Like, how do you think about that?"
"I just got it." Okay. Wes Watson here. Turkey blocker. Whatever you want. You need to buy a new computer to change the settings. [Music] Or just buy a new computer. Yeah.
"You said it's called turkey?" Turkey. Best way to, uh, reverse it is to just schedule it for how long you want. I bet one guy did it for lifetime as a joke. He's like, "Fuck me." That you did lifetime. Yeah. "Congratulations. How's your new laptop?" "It's great."